Sprout Social
Sprout SocialExternal reviews
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Powerful Reporting and Easy Scheduling That Fits Our Workflow
What do you like best about the product?
Being able to schedule my posts is of course great but the real value comes in the reporting. The extensive filters in the reporting function mean I can review exactly how specific content pillars are performing which is crucial for my role. It's very easy to use and integrate into our workflow.
What do you dislike about the product?
The UI could do with some simplifying. I do sometimes forget how to navigate to certain features.
What problems is the product solving and how is that benefiting you?
It allows me to better manage my social content workflow and repoting.
Effortless Content Management and Feedback
What do you like best about the product?
I really like how Sprout Social shows you what it would look like in the grid format, which helps me ensure it aligns with our current brand. I also really like how you can add in comments and respond to the managers of the account. The initial setup was really quick and easy to use, and it has a nice user interface as well.
What do you dislike about the product?
Nothing in particular
What problems is the product solving and how is that benefiting you?
Sprout Social solves drafting content problems and streamlines feedback. I like the grid format for aligning with our brand, and I can add comments and respond to managers, enhancing communication.
Clean Interface, Easy Setup but Not as Pricey
What do you like best about the product?
I find Sprout Social very clean and easy to use. I also like the link to bio function for Instagram, which is quite handy for my needs.
What do you dislike about the product?
I don't like that Sprout Social cannot integrate carousels into link or Instagram ads.
What problems is the product solving and how is that benefiting you?
Sprout Social provides a clean interface that shows my clients how their social media posts will look on the platform, allowing them to approve or disapprove. It's easy to use.
User-Friendly with Room for Enhanced Analytics
What do you like best about the product?
I really like that Sprout Social is super user-friendly with great UX and UI components. The initial setup was very easy, which was a nice bonus.
What do you dislike about the product?
I wish it has more stats on engagement in more detail. I'd like to know the times of day my audience is most active and how I can reach them better.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for pulling reports from social media platforms, collating and understanding stats on my work for socials.
Comprehensive Analytics with Room for Improvement
What do you like best about the product?
I like how Sprout Social allows me to track analytics for social media posts all in one place and report on brand partnerships. The ability to tag posts as part of a campaign is a feature I find valuable, as it lets me see metrics for an entire campaign. For my use case, I find impressions and engagement metrics particularly valuable. The initial setup was easy enough, and once I got the hang of it, the UI/UX is fine despite being a bit clunky at times.
What do you dislike about the product?
I find the UI/UX a bit clunky at times, though it's fine once you get the hang of it. I also wish there was the ability to add a single post to multiple different 'campaigns'.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to track analytics for social media posts and report on brand partnerships, solving the problem of getting analytics for multiple channels in one place.
Easy Cross-Platform Analytics Tracking
What do you like best about the product?
I appreciate how easy it is to track analytics across all platforms.
What do you dislike about the product?
Social media profiles disconnect periodically for safety reasons, which is understandable, but it happens so often that it feels a bit like overkill sometimes.
What problems is the product solving and how is that benefiting you?
Tracking analytics and engagement across all social platforms, makes it easier to determine where there are successes and where there are areas of growth/refinement in strategy.
Feature-Rich and Easy to Navigate
What do you like best about the product?
I like using Sprout Social to batch organize and distribute social media posts for my research group at the University of Michigan. The calendar is fantastic—it's clean, easy to use, and great for planning out strategies over a month. I can organize posts thoughtfully, decide on a theme like 'fun post Fridays,' or craft a series of posts that deep dive into certain topics. I particularly like the suggested post times feature, which helps drive engagement with our audience. It identifies when we’ve seen the most engagement for posts, something I wouldn’t track manually because it would be too time-intensive. The tool's feature-rich design and ease of use make it highly recommendable.
What do you dislike about the product?
Sometimes I struggle to find someone I want to tag in a LinkedIn post - the search feature is not always reliable that way.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to batch organize and distribute social media posts, collaborate on messages, and choose the best times for engagement. The calendar is clean and helps in planning, while the suggest time tool saves me from manually tracking post engagement.
Effective Analytics but Needs TikTok Scheduling
What do you like best about the product?
I like the analytical tools that show rates and much more. It shows me what posts are doing better on different platforms and helps me compare. The initial setup of Sprout Social was easy.
What do you dislike about the product?
I wish you could schedule photos for TikTok.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me schedule and analyze content, showing what posts perform better on different platforms for easy comparison.
Effortless Social Scheduling and Powerful Tagging
What do you like best about the product?
I love using Sprout Social because it makes it super easy to schedule posts ahead of time and to easily pull metrics using the Tag Report. My favorite thing about the platform is the robust tagging function, which keeps me organized and makes it super quick and easy to pull up posts from yesterday or even a few years ago. The platform is also great because it was super easy to learn.
What do you dislike about the product?
My organization's top platform is LinkedIn and the listening tool doesn't use that platform as a source to pull data from so that's something that could be added.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to make scheduling posts ahead of time super easy and to quickly pull metrics with the Tag Report.
Easy to Use with Helpful Support, but Upload Processing Can Be Slow
What do you like best about the product?
Easy to learn and use, simple to navigate overall, great for posting the same posts across platforms but clunkier when you need slightly varying versions by platform for sizing or copy edits. I think it's a helpful tool and easy to get support.
What do you dislike about the product?
Slow processing times on some uploads that make it difficult to upload as quick as I'd like. The one time codes to log in are often annoying as well and make me want to use sprout less than just posting directly.
What problems is the product solving and how is that benefiting you?
Pulling analytics easily across platforms, making mass scheduling across multiple social accounts at one time easy.
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