Sprout Social
Sprout SocialReviews from AWS customer
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SproutSocial streamlines scheduling, reporting, and analytics for our company!
What do you like best about the product?
The reporting features are great. They are in-depth while also easy to understand for company stakeholders outside the Marketing team. Being able to build out our content calendar with the scheduling tools are also great.
What do you dislike about the product?
Limited thumbnail capabilities when scheduling videos on Twitter and LinkedIn.
What problems is the product solving and how is that benefiting you?
Saving time posting. Consistent posting schedules.
Recommendations to others considering the product:
Be sure to have your customer success rep do a demo, and continue to reach out to them after you're set up!
Sprout Review from a Social Media Manager in Higher Ed
What do you like best about the product?
I love the smart inbox feature on Sprout. It allows me to see what is being said about University and also allows me to see any questions students may be having.
What do you dislike about the product?
Not being able to schedule Instagram stories!
What problems is the product solving and how is that benefiting you?
Answering questions from our audience. This really has helped us engage and help our students as we transitioned to remote learning in the spring.
Overall good experience, lots of tools to try out
What do you like best about the product?
I like the optimized times for posting
What do you dislike about the product?
some unknown errors create failed posts
What problems is the product solving and how is that benefiting you?
It's easy to schedule posts ahead of time
Recommendations to others considering the product:
Like all other social softwares right now, the widget is not available to schedule carousels. There are also so many tools that I haven't even had the chance to explore yet. They are affordably priced per profile. We would like to try their Listening tool to seek out conversations in our industry, however it is incredibly expensive so we have not made that leap yet, especially in the pandemic.
Sprout has been a life saver!
What do you like best about the product?
Sprout has been a life saver for our social media team. As a global company, it's great to have a calendar where we can see everything being published and plan the week for each social network. We use the tool for everything including publishing, monitoring, listening, and pulling reports to see the success of campaigns. Reports are digestible and the best part is not everyone needs a login to review the report. I also enjoy meeting regularly with our sales rep to review new features that are always coming out!
What do you dislike about the product?
I think there could be improvement with the assigning tasks feature. For example, our team assigns DM's to our customer service or Sales team. It would be great to get notified or be in the loop when the task has been taken care of! The new features can be hard to keep up with, but our sales rep does a great job of walking us through anything we need to know.
What problems is the product solving and how is that benefiting you?
Using Sprout Social has allowed collaboration across our global social teams. We're now able to have access to each of the global channels that we wouldn't otherwise be able to view.
Sprout Social is an extremely important tool for the Social Media Department!
What do you like best about the product?
Publishing multiple posts a day for multiple clients.
What do you dislike about the product?
When posts fail to publish from time to time
What problems is the product solving and how is that benefiting you?
The Sprout reports have helped us analyze what content is/is not working for clients.
Recommendations to others considering the product:
Sprout Social will make your life so much easier! Set up a walkthrough of the tool with a Sprout Social team member to see all the features and benefits of the tool.
Sufficient for scheduling, somewhat costly for all other features
What do you like best about the product?
The ability to schedule content is helpful and easy. It is very helpful to be able to add multiple brands for this purpose, as our company owns 2 separate brands that we need to regularly get all content scheduled for both. The interface in general is also very easy to use, even if you haven't used Sprout social before. Myself and my team using the tool have all used historical versions of Sprout so were familiar with it, but i can see how it'd be very easy to navigate for any first time users.
What do you dislike about the product?
The analytics aren't as strong and comprehensive as we hoped, and aren't as strong as they were years ago now that listening is only available as a paid feature. Myself and my team had used a different version of sprout about 5+ years ago when some of the smaller social listening functionalities were included, so it was pretty disappointing to see those were no longer part of the core sprout social package and also to see how expensive it was to add the social listening features.
What problems is the product solving and how is that benefiting you?
We haven't had any significant issues, but have had some small glitches like some of our accounts becomming unlinked randomly.
Simple, Supported, Superior
What do you like best about the product?
The user experience is well designed, adding additional profiles is a snap, and the interface and speed far outstrips every competitor I've ever used. The support team (whether through live instant chat or email) is quick to respond, as well as provide meaningful and workable solutions. The cost may be a bit more than some competition but it's worth every dollar.
What do you dislike about the product?
Some of the scheduling issues like delays, the inability to support GIFs is a *huge* problem as that file type is becoming more and more ubiquitous across social platforms in lieu of full, drawn out text or sentences.
What problems is the product solving and how is that benefiting you?
As an agency, we manage social for dozens of clients across anywhere from one to five channels (including YouTube and Twitter), and Sprout is flexible enough to be able to handle the vastly different types of content we're uploading for our clients on a daily basis. Benefits include streamlining our content production and approval process as well as having clients feel they have full agency in their voice and tone on their social channels.
A powerful tool
What do you like best about the product?
The interface, easy to use and without clutter.
What do you dislike about the product?
They are a bit expensive, they can work on their team pricing.
What problems is the product solving and how is that benefiting you?
It's effective for publishing and approvals within team.
Sprout is an invaluable tool for our social strategy.
What do you like best about the product?
One place to schedule and report on all our social channels. We love the workflows for approval.
What do you dislike about the product?
I wish Sprout support more channels, especially international ones.
What problems is the product solving and how is that benefiting you?
Using workflows for approvals allows us to open up to other parts of the organization to our social channels. They can submit posts and we then review for brand voice and appropriateness.
Impressive Insight in One Platform
What do you like best about the product?
We love using the Smart Inbox feature! It allows us to closely monitor all messages and comments in one location. And having multiple campuses and ministries, with many social channels, it's so easy to keep an eye on what our community is saying. The listening feature has been a game changer, and helps us to find trends in conversations so we can create relevant social content and marketing plans.
We have been able to increase our audience engagement tremendously using Sprout Social. While we used to only post a few times per week, now we're able to see where our audience is and at what times, for the most effective content. The publishing platform is super helpful since we have about 18+ social media outlets we are posting to each day; LOVE using the calendar view. There are so many social media channels to keep an eye on, it's nice to get a birds-eye view of what's going on each week/month. And make sure each channel isn't competing with each other.
Sprout does a lot of the analyzing work for us; so we have more time to come up with ideas and create engaging content!
We have been able to increase our audience engagement tremendously using Sprout Social. While we used to only post a few times per week, now we're able to see where our audience is and at what times, for the most effective content. The publishing platform is super helpful since we have about 18+ social media outlets we are posting to each day; LOVE using the calendar view. There are so many social media channels to keep an eye on, it's nice to get a birds-eye view of what's going on each week/month. And make sure each channel isn't competing with each other.
Sprout does a lot of the analyzing work for us; so we have more time to come up with ideas and create engaging content!
What do you dislike about the product?
The only downside would be the cost. It is expensive compared to Hootsuite etc. but if your company can swing it, it's worth every penny! It has so many more features than other platforms.
What problems is the product solving and how is that benefiting you?
We had difficulty engaging our audience before Sprout. With the analytics feature, we are able to break down what people engage with the most: what types of photos, carousel vs. text images, etc. We are also able to see what times are best to post for each platform... this has helped so much!
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