Sprout Social
Sprout SocialReviews from AWS customer
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One-stop social media shop
What do you like best about the product?
The best feature is the optimal posting time.
What do you dislike about the product?
It has a lot of features, so it takes time to get into a groove.
What problems is the product solving and how is that benefiting you?
Allows social content to be organized and strategic.
Sprout Social is easy to navigate, providing a modern fresh feel to Social Media metrics.
What do you like best about the product?
Sprout Social reports are most helpful. I enjoy reading the performance overview and demographics which provide insight into audience engagement. I think the key feature of the reports is the reporting period in which, marketers can analyze data at any given time.
Additionally, the Competitor Insights Report is a great tool to use if you want to track and analyze your competitor's posts and engagement.
Additionally, the Competitor Insights Report is a great tool to use if you want to track and analyze your competitor's posts and engagement.
What do you dislike about the product?
I dislike that there is a lack of demographics available for Twitter. Initially, when ISP transitioned from Hootsuite to Sprout Social, the demographics were one of the key features ISP loved. Now the feature has been taken away and users are unable to analyze their company's current audience and possibly have to invest in the Listening feature to do so.
What problems is the product solving and how is that benefiting you?
Sprout Social has provided ISP with the ability to further engage with its community and learn its strengths in weaknesses by measuring performance for weekly and quarterly reports.
Recommendations to others considering the product:
Ensure that this software company aligns with the goals of your company.
Review from a Marketing Specialist
What do you like best about the product?
Being able to schedule posts and the detailed analytics that comes with it makes using the platform very convenient and insightful.
What do you dislike about the product?
How complicated it was to use when first learning how to use the software.
What problems is the product solving and how is that benefiting you?
Its solving the problem of managing the craziness that is social media, and simplifies the posting process for me and my clients.
Recommendations to others considering the product:
Spend a lot of time just exploring and playing with functions. Videos will help, but understanding it yourself will play a big difference.
A social media manager's one stop shop
What do you like best about the product?
The analytics platform alone is incredibly helpful to a social media manager. It takes the hard work out of getting data from tools natively and displays it all in one place. Easy to share reports, easy to download for automation plugging into personal dashboards, and just takes the fuss out of monthly reporting. Also gives you Engagement metrics, which not all platforms (LinkedIn for instance) provide!
What do you dislike about the product?
There are so many features that it is easy to bypass some of them. You constantly need to stay on-top of acquainting yourself with the tool to make the most of your experience. I don't see this as a negative though. It just goes to show that Sprout has a little something for everyone!
What problems is the product solving and how is that benefiting you?
It allows my company to access everything in one toolkit. I have publishing for the day-to-day social activity. I have analytics for reporting needs and I have social listening to inform the activities and content I produce on an ongoing basis.
Recommendations to others considering the product:
Do yourselves a favor and get this tool for a one-stop shop social media tool stack
Easy for Contact Centre's to use Social Media
What do you like best about the product?
That all of the social media platforms are together
What do you dislike about the product?
Wish there were better reporting options
What problems is the product solving and how is that benefiting you?
Able to answer customer's questions together and in a faster manner than through email.
Recommendations to others considering the product:
Go for it, you won't regret it!
Solid Software Solution
What do you like best about the product?
An easy way to see organic posts across all different platforms.
What do you dislike about the product?
Platform UI can be a bit clunky and confusing, at times.
What problems is the product solving and how is that benefiting you?
Saves time, as I would have to individually visit multiple platforms to gather the information that Sprout can populate at once.
Highly Recommend Over Buffer
What do you like best about the product?
I like the intuitive navigation and visual layout and the ability to view a post as it appears online and share months worth of content with clients or editors.
What do you dislike about the product?
I don't like that once you've published, you cannot edit the post within Sprout Social itself, only Facebook/IG. Buffer does allow that option to edit a published post on Buffer itself.
What problems is the product solving and how is that benefiting you?
It's solving the problem of managing multiple social media channels for multiple companies all in one platform that I can easily access and preview and edit. It's benefiting me by helping me plan content in advance--months ahead of time.
Recommendations to others considering the product:
I prefer it to Buffer for navigation, visual layout, clarity, and general options.
Social Media Specialist Using Sprout
What do you like best about the product?
Publishing calendar, asset library, smart inbox, optimal posting times. Sprout is great for collaborating and staying organized when managing several social accounts.
What do you dislike about the product?
We have had a lot of trouble posting through Sprout when uploading videos. When trying to attach srt files for the captions, something always goes wrong. I am working with Support to resolve this issue.
What problems is the product solving and how is that benefiting you?
Sprout is helping us solve the issue of content planning. Being able to schedule posts and send them out across various platforms is really great--and I love the Optimal Times feature to help inform your posting schedule.
Recommendations to others considering the product:
Get to know all of the capabilities and use them! Tags and filters are really great when you take the time to apply them.
Sprout offers convenience and organization in the chaotic world of social media
What do you like best about the product?
I love how user friendly the calendar options are for Sprout Social
What do you dislike about the product?
I wish the story scheduling and reel scheduling were more accessible and usable.
What problems is the product solving and how is that benefiting you?
Sprout Social is giving me back time in my day and the reporting helps me unlock better social strategy to post better-performing content.
Recommendations to others considering the product:
I have used 5+ competitors in the social space. Sprout is the best of them all.
Social media management simplified
What do you like best about the product?
The in-depth reports by platform and by post performance provide really good insights into the success or failure of a social media profile. The data offers good insights that help make adjustments in almost real time.
What do you dislike about the product?
I've encountered this recently. When a post can't post because of some kind of error, I haven't been able to find out why and how I could re-try posting the post.
What problems is the product solving and how is that benefiting you?
One of the best assets Sprout Social provides is the ability to show optimal posting times. While it's not an exact science, it does offer assistance to give you a general idea of when your posts tend to have the most success.
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