Sprout Social
Sprout SocialReviews from AWS customer
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Extremely useful social media planning tool!
What do you like best about the product?
scheduling ability, ease of use, overall planning
What do you dislike about the product?
Not much - it's a great product that's very useful in my role
What problems is the product solving and how is that benefiting you?
I'm the sole social media person for our institution and Sprout has made handling multiple SM accounts so much easier.
Recommendations to others considering the product:
After using several free platforms and not getting the results I want, I can 100% say the investment with Sprout is SO worth it!
Robust, intuitive platform for SMBs or enterprises
What do you like best about the product?
Sprout has a clean, intuitive design and it's easy to onboard people who have never used it before. It has all the functionality I would expect to find in a robust social media tool - publishing, analytics, social listening, etc.
What do you dislike about the product?
There have been a few data points that Sprout doesn't make available, but I think it's generally because of the limitations of the social media network's API and not because Sprout just chose to not offer that data. A couple of times I didn't find the chat support to be very responsive, but I was able to get answers through my rep.
What problems is the product solving and how is that benefiting you?
We publish a lot of content, so Sprout allows us to schedule many posts in advance. Performance data is easy to acquire, streamlining our reporting process. We currently do content review and approval in another tool, but it's good to know that this could also be done in Sprout.
Robust social scheduling and analytics
What do you like best about the product?
Analytics/scheduling features are robust, not bloated or difficult to learn. Lots of options for post sorting, tracking, etc., especially helpful when managing multiple campaigns and brands. We're overall pleased with how easy the platform is to learn and onboard new users when transferring social media responsibilities across the organization. Also like the variety of content and webinars featuring field experts--continue bringing in good teachers with an emphasis on diversity of experience & perspective (BIPOC, gender, agency or in-house experience, teams of one, and nonprofit marketers).
What do you dislike about the product?
Account and billing reps are disorganized & difficult to communicate with. They have lost payments several times & continued following up with us directly after we asked them to file a complaint to our bank. We like the platform enough that we've worked through this, but it doesn't reflect well when Sprout is a significant portion of our nonprofit's marketing budget.
Would also like more functionality--alt text for Instagram, Twitter threads, and more.
Would also like more functionality--alt text for Instagram, Twitter threads, and more.
What problems is the product solving and how is that benefiting you?
Saving time by scheduling social in advance, allows our nonprofit to spend more time & resources on other tasks & let content go out steadily throughout the week. We don't see financial ROI because we are a nonprofit.
Recommendations to others considering the product:
Good platform for most basic use cases. Billing & account reps have previously lost payments we sent
Love Sprout Social
What do you like best about the product?
The ease with which you can schedule and edit content. Collaboration and support.
What do you dislike about the product?
Posting Stories is incredibly painful. If I remember correctly, this is the API on Instagram, but I've worked with other platforms who make it possible who are far less superior
What problems is the product solving and how is that benefiting you?
Sprout analytics have helped greatly identify areas of opportunities and new channels to focus on.
Recommendations to others considering the product:
Do it! Productivity and strategy will increase significantly!
SPROUT FOR THE WIN!!
What do you like best about the product?
I appreciate all of the tools and resources that Sprout offers. The publishing calendar helps me stay organized and makes posting so easy. I've used other services before, and their user interfaces were not as friendly or reliable as Sprout.
What do you dislike about the product?
I wish the listening tools were a little more accessible. I understand the value of listening tools, and I'm not suggesting they be free. That being said, I feel that if the cost came down, many more businesses would be able to take advantage of this great resource to grow.
What problems is the product solving and how is that benefiting you?
The access to data to better understand the growth of the accounts I manage has become essential. I'm able to adjust my social strategy thanks to the reports I am able to generate within Sprout. I'm also able to better communicate this data to collegaues and other important stakeholders in the business.
Sprout Social is the Best Social Media Management Tool
What do you like best about the product?
The most helpful asset Sprout Social provides is their social listening capabilities. The topic profiles function with boolean search allowing users to effectively monitor conversations on a variety of topics including brand health, competitive landscape, campaign management, events, and more.
What do you dislike about the product?
The reporting layout, while very extensive, does not allow you to customize the format or viewpoint without upgrading your account even further. I also wish that LinkedIn's API was integrated into reporting capabilities however that is a LinkedIn issue, not Sprout.
What problems is the product solving and how is that benefiting you?
Sprout Social allows our business to better identify top performing and low performing social content, key influencers within our industry, share of voice among competitors, and an automated customer support system. By far one of the best social media management tools I've ever used and I've worked with many.
Recommendations to others considering the product:
Highly recommend going with Sprout over other tools like Hootsuite.
Wonderful. Using this since 2014 and it is a complete VFM.
What do you like best about the product?
Two things:
- Easy UI/UX
- Detailed insights which do not overwhelm you with data but comfort you with the right amount of insights
- Easy UI/UX
- Detailed insights which do not overwhelm you with data but comfort you with the right amount of insights
What do you dislike about the product?
Nah ... never disliked anything ... it has worked fine for me for almost a decade now.
Maybe the Insta data can match up to an Iconosquare level, but that's a suggestion, not a dislike.
Maybe the Insta data can match up to an Iconosquare level, but that's a suggestion, not a dislike.
What problems is the product solving and how is that benefiting you?
Apart from scheduling, I can discuss/debate with my colleagues on what content has worked best, say across the last week or last month.
Personally, I can look at global content benchmarking performances and evaluate my efforts w.r.t. global performances; that's a WIN!
Personally, I can look at global content benchmarking performances and evaluate my efforts w.r.t. global performances; that's a WIN!
Already good and getting better
What do you like best about the product?
Like any platform, Sprout has a learning curve, but once you get settled in, it's very user friendly and has a robust support (and development) team.
What do you dislike about the product?
Sometimes the app can be a bit buggy, particularly with respect to post approvals.
What problems is the product solving and how is that benefiting you?
We've been able to advance our posting schedule to over 2 months out, which eliminates a lot of day-exploding-urgent tasks. We've also been able to enlist more members of the team to contribute because of the post approval structure.
Recommendations to others considering the product:
We have absolutely loved the support we have received from Sprout, including our amazing account and client success managers. They really feel like partners,
A great resource for SMMs!
What do you like best about the product?
Sprout's scheduling capabilities and the ease of use to view calendars, statistics and more make this a tool that can't be replaced in the day-to-day operations of social media.
What do you dislike about the product?
The one functionality I wish Sprout included is the ability to track statistics from personal profiles that are linked to Sprout instead of just for the corporate pages. The ability to further separate out paid campaign statistics from organic statistics within the Sprout platform would also be helpful.
What problems is the product solving and how is that benefiting you?
Being able to edit, manage and schedule content within the same system has been a game changer for the social media program. The campaign and tag-level reporting has also been extremely helpful. Going into Sprout as a "single source of truth" when reporting analytics also is very helpful.
Recommendations to others considering the product:
Paid & organic separate statistics, personal profile statistics
Best Social Media Management Tool
What do you like best about the product?
The user interface is easy to navigate, which makes scheduling and reporting on social media content very easy for our organization. The support team is also super friendly and attentive.
What do you dislike about the product?
Reporting could be better, but it is still better than other competitors. I often get frustrated with the API restrictions from social channels when creating reports, but I understand that all social management tools deal with this issue.
What problems is the product solving and how is that benefiting you?
It allows us to schedule social posts and report on social activity in a seamless way.
Recommendations to others considering the product:
Stop looking at all other social management tools and use Sprout Social! It's the best.
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