Sprout Social
Sprout SocialReviews from AWS customer
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Saves me time and brain space
What do you like best about the product?
I love that I can so easily recreate a post and reschedule it in the platform. The timing recommendations with the star system are also a great way to take a lot of the guesswork out of when to post for optimal impact.
What do you dislike about the product?
Why aren't assets automatically uploaded to the asset manager and file library when they're uploaded to an individual post? Having to do this process separately has made it so that we don't use this feature as much as we would like to. It requires an additional step to organize and upload files to the library versus uploading them individually with each post.
What problems is the product solving and how is that benefiting you?
We reuse a lot of content, so Sprout saves us a lot of time when figuring out which posts did well in the past that we could reschedule. The ability to post to multiple platforms and have that customization for the platforms available on this tool is also very beneficial in terms of saving folks time and pain of logging in to post on the platform itself. The ability to view a post the way it would display in the platform also takes some of the anxiety out of a social media manager's life -- when before you'd always wonder how a social media management tool translated to the platform display itself.
Recommendations to others considering the product:
It takes the guesswork out of scheduling posts and the legwork out of rescheduling previously used posts. Their mobile app is also great for working away from your desk.
Great social media monitoring software with some difficulties
What do you like best about the product?
The ability to compare our organization with others in the same field, social media monitoring, and the scheduling features.
What do you dislike about the product?
The compatibility with Instagram is frustrating as some data works, some doesn't. There is also the mandatory delay with scheduling a post. It would be great to be able to instantly post something as well as schedule it. You cannot tag organizations on Facebook with is incredibly frustrating and leads me to have to post things on Facebook separately. Also annoying that there is a photo uploading size maximum which is not accurate. It won't take more than 4mb or 8 mb, when in reality, Twitter, Facebook, and Instagram can all easily take 10mb or more -- it just converts it.
What problems is the product solving and how is that benefiting you?
Easier to monitor all mentions, especially useful for scheduling posts, reliably posts content, allows for multiple users.
Recommendations to others considering the product:
It's perfect for Facebook and Twitter, but it's not good an monitoring or posting to Instagram -- if anything, it is more difficult to use sprout than to just email the post and image to yourself and manually put it into Instagram on your phone.
Big upgrade
What do you like best about the product?
Easy to use, listening functionality is very useful, as well as ability to create approval workflows.
What do you dislike about the product?
The browser extension is not perfect, sometimes menus/setting areas do not expand as they should.
What problems is the product solving and how is that benefiting you?
Boosted our collaboration across multiple university units, has helped to break down silos between departments and easily share content.
Great Agency Tool
What do you like best about the product?
This tool is great as it provides fast and easy layout that is pretty user friendly. When working with multiple accounts and clients its very helpful when needing to understand the overall scope in one quick and easy glance.
What do you dislike about the product?
Customer support was a bit on the slow side, but might have been due to high demand. Often times this might be due to issues with the native platforms themselves.
What problems is the product solving and how is that benefiting you?
We like to have the ability to share content calendars for our clients to approve within the tool as well as have our clients review content, make edits/updates and provide feedback. It’s much more helpful to have them make changes within the tool. Overall, we're able to work more efficiently from an agency perspective
Recommendations to others considering the product:
Ask as many questions before signing contract. Everything is negotiable.
Great platform with a few hiccups
What do you like best about the product?
Sprout is intuitive, so getting started is easy. There are quite a few powerful tools that help you dig a little deeper that are easy to understand with their included short training segments.
What do you dislike about the product?
A few hiccups that make sprout frustrating: not being able to post carousel posts through the app, videos can be a bit wonky and need to be monitored carefully to ensure correct posting, can't add donate buttons through the app, can't schedule reply tweets (ie. when posting a thread), can't use it for instagram stories, the photo editing capabilities aren't great (text is only huge, previous version of this functionality was much better), reporting stats seem a bit random and could have more customization options/be better explained.
What problems is the product solving and how is that benefiting you?
Easy to plan a social media content calendar and see how our cross channel story is being told. Able to get analytics quickly and easily (although not fully comprehensive).
Recommendations to others considering the product:
Sprout is a powerful tool! You get a lot more out of it when your regularly have training sessions with their employees to ensure you're using all the tools to the best of your ability.
Great for small/medium sized business
What do you like best about the product?
A great price point and user friendly interface allows for more streamlined and time savings in our social strategy.
What do you dislike about the product?
We've had some issues with reporting and missing data. There are also a lot of reporting metrics that seem to change unannounced.
What problems is the product solving and how is that benefiting you?
Time management. In depth reporting. Social media scheduling. It's nice to have everything in one place rather than checking multiple platforms.
Recommendations to others considering the product:
Great tool for social media management and reporting. Love their newletters and white papers, too!
Great social media tracking service - with caveats
What do you like best about the product?
I love the reports and how my social media information is all displayed in one place. It helps me efficiently track conversations and publish content with confidence. I also love the way the feeds are displayed. It is really nice to have a single place to come to manage all social media.
What do you dislike about the product?
I think there could be better algorithms to suggest feeds to follow and ways to stay engaged. Perhaps providing more training content and information about best practices. I think the scheduling function could be improved. It is not always clear if something is a "draft" and therefore not sheduled to be posted. We've missed a number of time-sensitive posts because we didn't realize that they were still in draft form. It seems like that aspect of the interface should be more clear/easy to navigate.
What problems is the product solving and how is that benefiting you?
It has really helped us scale our social media strategy. We've identified new audiences and found the content that resonates the most by using the report features. It has helped us streamline our office scheduling and posting process. We used to have a much more cumbersome system for planning and implementing social campaigns but now we can do everything in one place. The saved time has been reinvested into actial campaign planning, so not only are we able to do things quicker, we've found additional time for the actual goals at hand.
Recommendations to others considering the product:
Take the tutorials in the beginning. Otherwise, you'll waste a lot of time trying to figure out basic things. Familiarize yourself with the dashboard and all of the monitoring features. Even though the platform is pretty simple it has a surprisingly challenging learning curve. Invest your time in learning the full layout in order to get the most out of it.
Good product for the price
What do you like best about the product?
Being able to pull a report across social media channels.
What do you dislike about the product?
My posts are often not delivered -- i.e. I schedule them but then when it comes time for them to post, there's some "unknown error" and it's not posted. It defeats the purpose of using the platform.
What problems is the product solving and how is that benefiting you?
Scheduling and reporting have been the two biggest things we needed and that Sprout is helping with.
Easy social media management.
What do you like best about the product?
Sprout is easy to use, but there are also avenues for a deeper experience if needed.
What do you dislike about the product?
No strong dislikes, but I would appreciate an avenue to continuously post evergreen posts without having to recreate them. It would also be helpful if you could simultaneously edit one post for multiple social networks rather than having to duplicate a post and edit it specifically for each network.
What problems is the product solving and how is that benefiting you?
We are solving many social media problems such as when to post (solved by Sprout's SmartPost feature), finding content (Sprout offers a content feature), and posting across multiple platforms without having to do so individually within native sites.
Recommendations to others considering the product:
Despite the higher costs, Sprout is well worth it for organisations attempting to immerse themselves further into social media and get quality return for their time. I also recommend attending their monthly webinars to learn more about social media and how to better implement Sprout within the social media landscape. The customer service team is also fantastic, as they work tirelessly to solve any issue you may have.
Enjoy Sprout Social for our organization
What do you like best about the product?
Love being able to post over multiple platforms with the click of a button, and also enjoy looking at all of the analytics and reporting data that is compiled by sprout.
What do you dislike about the product?
I wish I could somehow tag accounts over multiple platforms. Also, publishing galleries on Instagram would be more convenient if we could set to auto-publish instead of having to publish yourself.
What problems is the product solving and how is that benefiting you?
Scheduling over all platforms has allowed us to "set and forget" many things when we have a lull and have time to schedule everything in advance. Also, being able to publish over all platforms is a great timesaver.
Recommendations to others considering the product:
Sprout is a great way to publish over multiple networks and schedule posts beforehand. It also is a great way to report and analyze our accounts.
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