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Sprout Social

Sprout Social

Reviews from AWS customer

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    Betty L.

Sprout Social: Streamlined Social Media Management with Impressive Support

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I greatly appreciate Sprout Social's user experience; it's incredibly clean, seamless, and easy to understand, without any clutter or outdated design elements. The modern appearance really stands out for me. I also value the quick responsiveness of the customer service team when issues arise, alongside the friendly and eager attitude of the internal employees who strive to understand our needs. They are always open to incorporating innovative tools into Sprout Social, ensuring the platform evolves to meet new demands. The initial setup was incredibly easy, thanks to the support from team members at Sprout, who made the transition smooth and were always available to answer questions and tailor our dashboards to fit our specific needs.
What do you dislike about the product?
I find the need for more granular features per social channel to be lacking. For instance, when posting Instagram stories, the ability to use Instagram's stickers is missing. There is also a gap in social listening capabilities for videos on platforms like TikTok, Instagram Reels, and YouTube Shorts. Additionally, the dashboard experience could be improved by allowing the option to hide elements that I don't have access to or don't need, to facilitate a cleaner and more streamlined workflow.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline content scheduling, centralize social media metrics for easy reporting, and manage our content calendar effectively.


    Jenni L.

User-Friendly with Exceptional Automation Features

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social to be incredibly user-friendly compared to other social media platform tools, and its interface allows me to make changes, build automations, and adjust settings without needing extra support. The automated features like auto-removals, priority routing, and sentiment detection are invaluable for efficient community management. I particularly appreciate the auto-hide rules for specific words and the ability to create priority workflows based on keywords and sentiment, which enhance moderation effectiveness. It also simplifies the process of customizing views. The initial setup was very easy, and the support from Sprout Social was excellent, making the transition seamless for my team.
What do you dislike about the product?
I find the reporting features of Sprout Social to be lacking and not as robust as I would like. Specifically, it doesn't offer detailed insights into user interactions such as who is hiding or liking certain content. These specific details are important to me for comprehensive analysis and management.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for managing community channels efficiently, with tools like auto-removals and sentiment detection. Its intuitive interface and automation features simplify adjustments, making it user-friendly. However, its reporting could be more robust, offering deeper insights.


    Lauren T.

Intuitive UI, Excellent Support, Minor Bugs

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate Sprout Social's user interface which is very easy to navigate. This ease of use significantly enhances my experience, allowing me to manage social media tasks with efficiency and minimal hassle. Additionally, the customer service provided is exceptional, offering supportive and helpful responses whenever needed. I also value how Sprout Social consolidates everything into one platform, which was a major factor in our decision to choose it over Brandwatch. This integration facilitates seamless handling of different social media management aspects within a single ecosystem. The initial setup of Sprout Social was straightforward and easy, which contributed to its quick adoption by our team.
What do you dislike about the product?
I think there are random bugs at times.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for social media management, social listening, and employee advocacy, helping with posting, analytics, and amplifying employee voices. The UI is easy to use, the customer service is great, and everything is housed in one platform, making management efficient.


    Randy F.

User-Friendly UI with Powerful Scheduling and Reporting

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate Sprout Social's user interface. In my experience, it is the easiest to use among all the platforms I've explored, including HubSpot and Dash Hudson, among others. I love how Sprout Social provides a breakdown of profile performance and allows comparisons between profiles to determine which one is performing the best, enabling me to allocate my resources more efficiently. This feature is incredibly useful for gaining clear insights and directing our content strategy effectively. The initial setup of Sprout Social was also very easy for my team and me.
What do you dislike about the product?
I find it challenging to differentiate between paid and organic content and their respective results in Sprout Social. Additionally, I believe the scheduling time feature needs improvement. It's easy to mistakenly schedule posts for odd hours, like two in the morning, because the AM/PM toggle isn’t prominent. It would be beneficial to have a feature that restricts posting to more conventional hours to prevent such errors, which could be especially helpful for larger teams to minimize mistakes.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to handle scheduling and gain clearer insights, reducing delayed posts and guiding content to better engage our audience.


    Megan B.

All-in-One Posting and Simplified Reporting Makes My Job Easier

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I love the new option to start a single post for all platforms and then the ability to customize by platform once the overall post is developed. I also utilize a lot of the data and reporting. This is our primary scheduling platform and I'm using it daily.
What do you dislike about the product?
It can sometimes lag on updates tat are already released in the apps/platforms which makes planning difficult. I don't like that it doesn't capture collab posts on IG that we aren't originators of.
What problems is the product solving and how is that benefiting you?
It allows me to schedule across all platforms easily and clearly which makes my job easier and more efficient.


    Christopher A.

Streamlined Social Media Management with Sprout Social

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Sprout Social for its intuitive and efficient user experience, which makes navigation a breeze. The platform allows me to organize campaigns and tags effortlessly and plan out content for an entire month, ensuring a consistent online presence. This system has significantly streamlined my workflow, enabling me to manage multiple social media accounts more strategically and stress-free. The ability to schedule and publish posts across various platforms helps maintain consistency without manual intervention. Furthermore, the initial setup was super easy, thanks to the helpful guidance from our account representative, who answered all our questions about the product and its functionality. Overall, I am extremely satisfied with my experience and would highly recommend Sprout Social for its ability to simplify social media management.
What do you dislike about the product?
Some features feel expensive if you're a small team or managing fewer social accounts.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline and manage our social media, allowing me to schedule posts, maintain consistency, and track campaigns efficiently without manual efforts. It simplifies my workflow, making social media management strategic and stress-free.


    Food & Beverages

Effortless Post Scheduling and Timely Reminders

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Scheduling posts ahead and being reminded of them at the posting time
What do you dislike about the product?
The way our company’s security is setup it puts me in a loading loop when I go to sign in to make a post from my phones.Sometimes i have to force close the app and reopen to login.
What problems is the product solving and how is that benefiting you?
Tracking posting times and prescheduling posts


    Newspapers

Effortless Multi-Platform Scheduling Made Simple

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
Being able to schedule posts on multiple social platforms at once. I use it every day as a Digital Content Producer at my news station. Once I learned the process, it was simple to use and integrate with our coverage. I've never had any instances where I needed customer support.
What do you dislike about the product?
I don't like how, for YouTube, I can't monetize my videos via the Sprout uploader. The listening tool is great in theory, but in practice, the information we see is outdated most of the time.
What problems is the product solving and how is that benefiting you?
Sprout saves the team time and effort when is comes to getting photos/videos up on all of our social media platforms.


    Arianna R.

Streamlines Social Media Management with Room for Improvement

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social extremely valuable for creating, scheduling, and editing posts. The ease of reviewing posts helps streamline my workflow significantly. I particularly appreciate how simple it is to set content to 'ready to approve' and to use the calendar for viewing scheduled posts, which helps me efficiently plan and manage future content. The convenience of overseeing upcoming schedules without needing to enter each application natively for publication is incredibly useful. Overall, these features enhance the organization and effectiveness of our social media strategy.
What do you dislike about the product?
I wish that Sprout Social had a better planning calendar, like a content brief feature where I can just brainstorm in list form and see it all. Ideally, it'd be my go-to tool where I can do literally everything from step A to step Z.
What problems is the product solving and how is that benefiting you?
I find Sprout Social simplifies scheduling and reviewing posts, allowing easy content oversight without switching apps. It efficiently organizes future posts, but I wish for a better planning calendar for comprehensive content management.


    Serena R.

Streamlined Social Advocacy with Minor Tagging Tweaks Needed

  • November 12, 2025
  • Review provided by G2

What do you like best about the product?
I really like the Advocacy platform on Sprout Social. It's easy to use for our employees and simple to manage on the backend. This platform significantly improves our corporate posting, being one of the best we've utilized. We're able to broaden our reach by providing messages for employees to reshare. It allows them to customize content, encourages participation through leaderboards, and provides an estimated dollar amount of what those impressions are worth, with customization options based on our audience. Such features make it invaluable for increasing our social presence through automation and employee advocacy. Additionally, I appreciate the ease of onboarding with Sprout Social, with great support that made the setup seamless. Compared to previous tools we've used like HootSuite and Buffer, Sprout Social is my favorite.
What do you dislike about the product?
Because of how LinkedIn operates, I cannot tag anyone on Advocacy. I also find the ability to find and tag someone on LinkedIn and Facebook challenging. Even when entering someone’s name exactly, they might not appear even though they are connected to me. Additionally, I'd love to see more social media integrations available, specifically Mastodon.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to increase social presence through automation and employee advocacy, allowing us to broaden our reach effectively and increase brand awareness.