Sprout Social
Sprout SocialReviews from AWS customer
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Convenient Scheduling and Reports, But Asset Library Needs Improvement
What do you like best about the product?
The convenient scheduling features and reports.
What do you dislike about the product?
The asset library could be a bit larger.
What problems is the product solving and how is that benefiting you?
Sprout Social is helping our business expand to social media by offering peak action times and reports on what our members interact with most.
Effortlessly Coordinates and Enhances Social Media Management
What do you like best about the product?
I absolutely love using Sprout Social for social media scheduling posts, as it makes my work significantly easier and more organized. The ability to coordinate with my statewide offices, where both I and they can manage our own posts without conflicting or overlapping content, is invaluable. This feature ensures that our scheduling is efficient, and there are no duplicate posts, either on the same day or with similar content. I also appreciate the simplicity of setting it up, which was made effortless with the support of my statewide office guiding me through the process. I thoroughly enjoy using the draft form feature because it allows me to save ideas without them posting until I'm completely satisfied with the content. This function is incredibly useful for refining posts before they go live. Overall, I am very happy with my experience and will certainly continue my subscription. I would rate my likelihood to recommend Sprout Social to others as a 10 out of 10.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
I use Sprout Social to coordinate with my statewide office, preventing scheduling overlaps and duplicated content, improving our social media management efficiency.
Great Analytics and Reporting, But Unreliable Posting and Rising Costs
What do you like best about the product?
I love the calendar system, being able to track down posts from others, and the analytics all in one spot. The reports are extremely helpful for us in use in client reports on a quarterly basis. We also like utilizing the optimized times for each platform and love new features like editing per post per platform right in the same window and TikTok/Reels publishing.
What do you dislike about the product?
There have been more than a handful of times posts don't get published. We also have noticed a steady increase in price every year since we started our set up. This past year, it wasn't communicated transparently and the invoices came in as if we cancelled, were refunded, and then started a new membership. I think better explanation around this and transparency as to why the price increase would not only help us understand but also pass the information better to our clients which we use this service for.
What problems is the product solving and how is that benefiting you?
It is solving the amount of time spent scheduling posts on multiple platforms and the ease in which it takes to analyze cross platform campaigns and results.
Great for Cross-Channel Insights, Needs Better Bot Filtering
What do you like best about the product?
Cross channel comparisons make measuring social results easy.
What do you dislike about the product?
Social monitoring is not good at tuning out bots and inconsequential content.
What problems is the product solving and how is that benefiting you?
Analytics were all located in one place and made managing multiple channels easy.
Detailed Account Management and Flexible Reporting for Large Corporates
What do you like best about the product?
The level of detail available for managing multiple accounts within a large corporate company. There is also great flexibility in pulling reports and creating dashboards for specific campaigns. It is also useful being able to tag content within various themes and campaigns to see the impact in reports right away.
What do you dislike about the product?
While the level of detail and flexibility is very useful, sometimes I think it can be too-much: that sprout is sometimes overcomplicated. For example, when building reports there are so many options, so many pull downs and different ways to cut the data. This can sometimes be laborious when you need quick info, and could perhaps be improved with AI features.
What problems is the product solving and how is that benefiting you?
The complexity of creating and managing content across multiple accounts within one organisation. Having a central platform we can all use to store and access data is very useful.
Intuitive Social Planning with Great Features
What do you like best about the product?
The ease of use to plan out my social media feeds for clients has been a game- changer. I find it fairly intuitive and love the feature that shows the high-traffic times when a post is likely to receive the most organic notice. Happy that newer social media feeds have been integrated (eg. Threads and Bluesky).
What do you dislike about the product?
The most difficult thing is the occasional disconnection of certain social media profiles (usually Instagram). This may be more of a Meta/security issue, but I often don't discover the disconnection until a post bounces. It is not always easy to figure out how to do the reconnection or how to form a new group.
What problems is the product solving and how is that benefiting you?
Advance planning allows us to map out our social media weeks in advance, allowing us to be more thoughtful and save time.
Effortless Posting, But Lacking in Analytics
What do you like best about the product?
I like the easy, seamless posting features..
What do you dislike about the product?
Need more analytics for bluesky and other socials
What problems is the product solving and how is that benefiting you?
The social media listening tools are great for conceptualizing for clients
Effortless Scheduling, But Needs Better LinkedIn Post Analytics
What do you like best about the product?
How easy it is to schedule posts and to get them approved by other Sprout team members or even not users.
What do you dislike about the product?
I primarily use LinkedIn and you can't see how each post type performs. You can only see how all post types perform. It would be great if I could see how a Carousel post does compared to a single image post and to look at this data throughout the whole year.
What problems is the product solving and how is that benefiting you?
The ability to track posts year over year and the ease of pulling analytics especially with the Tag feature.
Great for Social Insights, Needs Better User Task Management
What do you like best about the product?
- The ability to see social insights and easily navigate through various channels and areas within the platform. Community management is also a huge key part in our organization and Sprout provides us the ability to easily complete our key functions, ensuring we do not miss important partners / opportunities.
What do you dislike about the product?
There are a few limitations within these capabilities. It is difficult to have visibility into which users are doing what. A function to be able to assign tasks would be a great value add.
What problems is the product solving and how is that benefiting you?
Currently solving the ability to navigate community management functions. This is to better solve for responding to consumer questions / comments / engagement. This allows our organization to communicate and connect with our community all in one place.
Great for Social Integration, But User Costs Add Up
What do you like best about the product?
I like that we can connect all our social platforms
What do you dislike about the product?
The expense to add additional users is the only thing
What problems is the product solving and how is that benefiting you?
Cross posting to multiple social platforms
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