Sprout Social
Sprout SocialReviews from AWS customer
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Efficient and Insightful Social Media Management Tool
What do you like best about the product?
Sprout Social is a very clean and intuitive interface that helps us manage multiple social media channels for our business. The best part is the scheduling and analytics tools that help us make decisions in our Digital Marketing campaigns. The reporting features are the best, they give us clear engagement details and easy to show trends.
What do you dislike about the product?
While the tools is great and helpful for our business, I wish that there was even more customization options for the dashboard and reporting export. It would be great to design custom reports for presentations, etc.
What problems is the product solving and how is that benefiting you?
Sprout Social solves the need to create, manage, and analyze several social media accounts in one place, in a structured and organized manner. Rather than juggle various platforms, messages, and analytics tools, all are presented within one intuitive dashboard: this saves hours and hours and ensures nothing falls through the cracks when engaging your audiences. The reporting tools make it easy to monitor performance, prove ROI, and inform future strategies with real data. Collaboration features in the tool help keep the entire team aligned and productive for better communication and output. Overall, Sprout Social enhances productivity, consistency, and the overall effectiveness of our social media management.
User-Friendly with Few Overwhelming Options
What do you like best about the product?
I find Sprout Social immensely helpful for marketing purposes, especially with its calendar scheduling capability between multiple accounts, which streamlines our marketing operations effectively. I also appreciate the ease of use that Sprout Social offers, making my workflow much more efficient. The calendar view is particularly useful, and I love the feature of being able to preview a post before it goes live, ensuring accuracy and allowing for any necessary adjustments ahead of time. Additionally, the integration with Canva for creating graphics is an excellent complement to the platform, enhancing our content creation process.
What do you dislike about the product?
I find the interface has too many options, which can be overwhelming.
What problems is the product solving and how is that benefiting you?
I find Sprout Social solves calendar scheduling across multiple accounts and provides a useful calendar view and post preview, enhancing my marketing management efficiency.
Simplifies Social Media Management for Customer Support
What do you like best about the product?
I use Sprout Social for monitoring and replying to posts and comments on social media platforms. I really appreciate having all my brands and platforms in one place, which is incredibly convenient. I like the ease of use that Sprout Social offers, as it comes with very little limitations. I find the Use Cases particularly useful as they aid in customer support by ensuring no complaints or inquiries get missed, allowing me to be proactive rather than reactive.
What do you dislike about the product?
I don't like the small limitations, like not being able to like Instagram posts or reshare stories.
What problems is the product solving and how is that benefiting you?
Sprout Social brings all brands and platforms in one place, helps record volumes, and addresses Customer Service issues. It ensures no complaints are missed, making me proactive rather than reactive.
Easy Scheduling, But Limited Facebook Page Integration
What do you like best about the product?
The scheduling tool is very easy and timesaving to use
What do you dislike about the product?
I wish you could add other facebook pages that werent connected to your main account like we have a factory store page that needs to be connected but it wont let me.
What problems is the product solving and how is that benefiting you?
Its making it easier to get analytics and also posting bulk content to make it easier to do other work related tasks for my job.
Associate Brand Manager
What do you like best about the product?
Being able to have analytic reporting all in one place!
What do you dislike about the product?
I wish there was the ability to track collaborative posts - specifically ones that were shared from a different account.
What problems is the product solving and how is that benefiting you?
As a marketing team of just two people, this tool has made managing our community and scheduling posts incredibly easy. It's also been very helpful to view insights and track the performance of all our social accounts from a single dashboard.
Boosts Efficiency and Streamlines My Workflow
What do you like best about the product?
It makes my work much more efficient. I use it on a daily basis and have confirmed that it makes my day-to-day tasks 10x easier and better. And Support is generally pretty helpful. Additionally, our Sprout Rep is able to escalate any issues and note product feedback for their team.
What do you dislike about the product?
Sometimes it does not work exactly as we would like it to, or there are features we've continually hoped for that still are not available (dragging & dropping photos). Typically are issues are more to do with the select Social platforms, and less with Sprout Social.
What problems is the product solving and how is that benefiting you?
Sprout is the primary platform that I conduct my daily tasks in as a Social Media Manager. Without it, my work would take much longer than it typically does. Additionally, I would need to rely on other software for social analytics that are not as robust.
Intuitive Social Management, But Listening Tool Needs Improvement
What do you like best about the product?
Easy to use and intuitive. Features cover a full range of social media management needs
What do you dislike about the product?
Listening tool does not work as well as we had hoped. There are a lot of gaps in content that does not pull in
What problems is the product solving and how is that benefiting you?
All areas of social media management
Social Media Manager
What do you like best about the product?
All the different analytics that are tracked as well as the very user friendly ability to navigate and post from
What do you dislike about the product?
That there’s no story analytics tracked.
What problems is the product solving and how is that benefiting you?
The ability to track impressions and enagagement rates for each of our sponsors and the ability to mass post extremely quick.
Easy Approvals and Reporting, But Needs Faster Feature Updates
What do you like best about the product?
Easy approvals and reporting on the platform
What do you dislike about the product?
Glitches, innacurate numbers, slow implementation of capturing new social features ie. IG Reposts
What problems is the product solving and how is that benefiting you?
easily pulled reporting with tags, easy approvals with multiple external stakeholders, streamlining feedback from clients, quick links to reporting snapshots for the month or specific periods
Great for Social Planning, But Instagram Integration Needs Improvement
What do you like best about the product?
It's easy to plan and use the social calendar and post across multiple platforms. I appreciate that more platforms and integrations are included, and that you can use AI assist when you need to.
What do you dislike about the product?
You have to have a Facebook account to include Instagram in your posts and metrics. We won't use Facebook so Instagram has to have it's own monitoring. Not a fan of forced platform use.
What problems is the product solving and how is that benefiting you?
As a team of one, I can input social campaigns in advance and let them run while I perform other marketing functions.
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