Sprout Social
Sprout SocialExternal reviews
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User-Friendly Platform with Room for Better Reporting Tools
What do you like best about the product?
Loved the ease of use of the platform and how the UX was seamless and easy to follow.
What do you dislike about the product?
Wish they had more comprehensive reporting tools, that took out some of the manual work like the ability to pull screenshots and more easily pull in posted content.
What problems is the product solving and how is that benefiting you?
Sprout was solving the manual labor of creator discovery.
Streamlined Social Media Management with Room for Improvements
What do you like best about the product?
I love using Sprout Social for managing our social media platforms across multiple brands, including Boulder Longevity Institute, as well as on platforms like YouTube, Instagram, Facebook, and LinkedIn. The software is incredibly helpful for planning monthly content, identifying gaps, and managing multiple accounts efficiently. I particularly enjoy the ability to schedule posts, which allows us to maintain a consistent posting schedule even when our team is busy or out of the office. The post approval feature is fantastic; it enables us to easily approve content from our social media team, ensuring that everything remains organized and on brand. Additionally, I find the engagement management feature to be immensely valuable for staying on top of incoming messages and interactions, allowing us to respond to everyone who reaches out promptly. I appreciate that we can see industry posts in one convenient location, which aids in keeping up with trends and competition. Overall, Sprout Social streamlines our content management and enhances our social media engagement efforts, proving to be a crucial tool for our operations.
What do you dislike about the product?
I feel like Sprout Social could improve its handling of seat sharing and flexible user roles. It would be beneficial to allow occasional users to view or review posts without the need for full licenses, which would aid in collaboration. Additionally, an integration with Asana for tasking visibility would be a great enhancement. Another issue I encounter is that accounts tend to get disconnected frequently, and it's not easy to determine what's happening when logging in. You have to navigate into notifications, which isn't very intuitive. This disconnection issue happens too often, particularly with Facebook, and is always troublesome to reconnect. It's not clear when or why it happens, and it's not visibly apparent upon initially logging in, often only showing in a tiny spot.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for planning and managing content across multiple platforms, ensuring consistency and timely engagement. It's invaluable for streamlining post scheduling and approval, while engagement management helps us interact efficiently with our audience.
All in One Social Media Intelligence with Sprout Social.
What do you like best about the product?
Drag and drop features for content calender was 😃 great help.
Time suggestion and schedule for for the content to post.
Time suggestion and schedule for for the content to post.
What do you dislike about the product?
Hmm.. 🤔 couldn't think of much as such dislikes but data visualization and report dashboard could be more interesting
What problems is the product solving and how is that benefiting you?
Increased efficiency in social media posting and content management
User-Friendly Platform with Powerful Scheduling and Reporting
What do you like best about the product?
I appreciate that you can plan and schedule all your social media posts months in advance, and I find the platform very user-friendly, which is especially helpful for newcomers. I also value the reporting features, and I particularly like that Advocacy metrics are included.
What do you dislike about the product?
It would be even better if it offered more comprehensive Advocacy reporting features. Additionally, having the ability to manage our own tags, would be very useful. I wish it could also allow us to schedule documents directly on the platform as well.
What problems is the product solving and how is that benefiting you?
It has been useful for managing our social media calendar.
Great Features and AI, Needs Live Support
What do you like best about the product?
I appreciate Sprout Social for being an online platform that effectively meets my needs for social media platform posting and management. The features provided by Sprout Social, combined with its AI capabilities, significantly enhance my user experience. Specifically, I find the AI's ability to offer suggestions on improving text after I input my posts extremely beneficial. This feature not only aids in creating better content but also streamlines my workflow by providing valuable insights and recommendations. Additionally, the platform's effectiveness in scheduling posts helps maintain a consistent social media presence, while the data insights on exposure are crucial for understanding my audience's engagement and optimizing future content strategies.
What do you dislike about the product?
I find it challenging that customer service is not live, which makes it difficult at times when immediate help is needed. Additionally, I struggle with connecting Sprout Social to Canva, as I'm not able to figure out how to integrate them, which limits my workflow efficiency. The initial setup of Sprout Social was also difficult, which could be improved to make onboarding smoother for new users.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to schedule posts and receive AI-generated text improvement suggestions, which enhance my social media management and content quality.
Effortless Employee Advocacy with Powerful Analytics
What do you like best about the product?
I love the ease of the platform, the depth of reporting in the analytics section. I've enjoyed having an easy-to-use platform for employees to share about our company on social media through the employee advocacy platform. We're still rolling out this platform to our org, but I've had great feedback. I've also appreciated how Sprout has added features based on user feedback (like adding documents to LinkedIn posts-yayy!) and how fast customer service is to my issues. They were very helpful providing onboarding training. This has exponentially helped my job and I use it every day for work.
What do you dislike about the product?
I know some of these things are on LinkedIn's side, but I wish there was a way to analyze our audiences on LinkedIn. I'd like to get deeper insights, and determine if people liking our posts are our employees or not our employees.
What problems is the product solving and how is that benefiting you?
They're making it easy to manage social media channels all-in-one place! I don't have to go from channel to channel to make posts, and I have to go from channel to channel to pull reports. I've used other platforms, like Hootsuite, and the user interface is significantly better, easier to use, and much easier to understand.
User-Friendly Platform with Intuitive Workflows
What do you like best about the product?
I like that it's very user-friendly! Our clients can go in and review/approve without fuss. The platform is really clean, with so many benefits that are also easy to understand, implement, and navigate (like tags and workflows). Everything is really straightforward. We can finally create one post, select multiple platforms, and edit the caption/time per platform, which saves so much time in workflow (this is my favorite feature).
What do you dislike about the product?
I hate that you cannot connect individual Instagram profiles outside of Meta, like if we just want to connect individual Instagram accounts that are not associated with Meta, PLEASE UPDATE THIS, I'M BEGGING YOU! Sometimes the location tagging for Instagram doesn't always pull in the same locations as on the platform itself, and that can be a bit annoying. I also wish there were a way to send ONE email out to a client for post reviews instead of a single email per post, and then any comments or edits that come after that could be sent to the client, however. But minimizing inbox spamming for reviews and approvals would be great, or giving us the option to customize how we'd like to send out notifications to clients.
What problems is the product solving and how is that benefiting you?
Having one place to do all social management is great! This saves so much time and energy.
Centralized Marketing Hub with Improvement Potential
What do you like best about the product?
I love using Sprout Social for our marketing team as it serves as an excellent content calendar. It efficiently organizes our marketing efforts and strategies all in one place, making it easy to reference and manage multiple tasks. I particularly appreciate the calendar view, as it allows me to see all our marketing tactics in one centralized location. This feature provides a comprehensive overview, which helps in planning and executing our campaigns effectively. The ability to integrate Sprout Social with other tools like Shopify and TripleWhale enhances its functionality and streamlines our workflow, making it a valuable tool for managing our marketing activities.
What do you dislike about the product?
I wish we could incorporate other channels, such as email and SMS marketing, just for viewing purposes so we can get a whole picture in one platform. Being able to add an email and/or SMS message as a 'post' on that day would help us see an image of what that campaign looks like and how it can tie back to the social content. Additionally, I felt the onboarding was a bit much with all the meetings.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to centralize our marketing campaigns, effectively managing and scheduling content while identifying influencers.
Essential Tool for Influencer Campaigns
What do you like best about the product?
I love using Sprout Social because it enhances my ability to identify influencers while incorporating client-specific requirements to weed out those who wouldn't meet campaign goals. Being able to organize my work by client and by campaign is my favorite feature, as it keeps everything clear and structured. The initial setup process was also incredibly smooth and straightforward, making it easy to get started. Overall, Sprout Social significantly supports my influencer relations and social management tasks, and I am highly likely to recommend it to others.
What do you dislike about the product?
Sprout Social is removing some of its vetting tools that are very helpful, such as the feature that shows the percentage of followers from the US for each creator.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to identify influencers with client-specific criteria, organize work by client and campaign, but miss its vetting tools, like US follower percentage, which are being removed.
Streamlined Account Management, Needs More Features
What do you like best about the product?
I appreciate how Sprout Social significantly eases the process of managing multiple social media accounts. It allows me to schedule posts across a multitude of accounts simultaneously, saving me time and ensuring consistent communication across platforms. I particularly like the ability to post the same content across all channels at once, which is invaluable when managing around 27 different property accounts. This feature streamlines communication efforts and removes the tedious task of scheduling the same content repeatedly. Additionally, the tagging and campaign features are robust, allowing me to efficiently group content and report on engagement by pulling tags into campaigns. These organizational tools enhance our ability to evaluate content performance, leading to more informed decision-making. I also found the initial setup of Sprout Social to be intuitive and straightforward, thanks to the attentive support team that ensured all our questions were answered promptly. Our switch to Sprout Social was motivated by the comprehensive reporting features it offers, which were not available in our previous tool. Overall, Sprout Social’s features elevate our social media management capabilities effectively.
What do you dislike about the product?
There are significant platform limitations that affect my experience with Sprout Social. The biggest issue is the inability to delete a post from a channel through Sprout Social. This limitation has caused problems for our team when managing content. Additionally, the lack of text formatting options, such as the ability to bold or italicize text, limits how we can present content. These missing features hinder the overall functionality and flexibility needed for effective social media management.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to manage multiple social media accounts from a central location, simplifying post scheduling and improving engagement reporting with tags and campaigns.
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