Iterable
IterableReviews from AWS customer
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Many benefits, lots to learn
What do you like best about the product?
Our team likes that the service is user friendly and many people in the team can build campaigns even without HTML knowledge. Makes the team-work quicker and the email team is left with time to implement harder innovations into the campaigns.
I like how quickly customer support replies, and they actually email you to see if the issue persists. But sometimes there is not a solid solution that can be given to an issue.
I like how quickly customer support replies, and they actually email you to see if the issue persists. But sometimes there is not a solid solution that can be given to an issue.
What do you dislike about the product?
The device previews sometimes give out wrong previews and we spend time fixing some bugs that are not actully there. Also when requesting to see a different (language) version in previews, it gives out EN as a pre-set, and sometimes it takes extra time.
We also had an issue with restoring some versions and then the whole campaign being buggy.
We also had an issue with restoring some versions and then the whole campaign being buggy.
What problems is the product solving and how is that benefiting you?
Automations really help, as many emails are triggered by customers interactions. I think the connection between our website and the platform are very well done.
A great platform with lot of possibilities
What do you like best about the product?
The ability to ask help from customer support and they are always willing to help out.
You can create very complex logics that can be used to select specific informations to seleceted users.
Easy to create campaigns, flows and logic.
You can create very complex logics that can be used to select specific informations to seleceted users.
Easy to create campaigns, flows and logic.
What do you dislike about the product?
Sometimes there are techincal problems but they get resolved fairly fast.
What problems is the product solving and how is that benefiting you?
Iterable helps with advanced automation and keeping up with newest email features.
Much more than on
What do you like best about the product?
We have been working with Iterable for almost 2 years now, we use the platform every day. Things we appreciate:
- a platform that has such a wide spectrum of technology that we can personalize and generate the best service/content for our customers to keep them engaged throughout their lifecycle
- a great way of creating and managing automations
- a bunch of different integrations, a great functionality of API
- Good CSMs
- communication to customers even if something is down- speed how quickly they solve technical issues (they don't happen often)
- a platform that has such a wide spectrum of technology that we can personalize and generate the best service/content for our customers to keep them engaged throughout their lifecycle
- a great way of creating and managing automations
- a bunch of different integrations, a great functionality of API
- Good CSMs
- communication to customers even if something is down- speed how quickly they solve technical issues (they don't happen often)
What do you dislike about the product?
Sometimes lacking some data and reporting could be improved.
What problems is the product solving and how is that benefiting you?
Keeping our customers engaged, onboarding them and helping them to generate better results.
Intuitive Design Meets Advanced Functionality
What do you like best about the product?
Intuitive to use, especially as someone who is new to CRM. There are many learning materials available with hands-on examples to make you familiar with the UI
What do you dislike about the product?
Missing data analysis features with multiple dimensions to breakdown.
What problems is the product solving and how is that benefiting you?
Retaining users & convincing new users to become a premium user
Iterable Review 2023
What do you like best about the product?
Intuitive platform UI
Easy to navigate
Easy to build workflows and templates
Extremely helpful customer support
Easy to navigate
Easy to build workflows and templates
Extremely helpful customer support
What do you dislike about the product?
Some elements can be difficult to find within the site
Not always the clearest reporting metrics
Not always the clearest reporting metrics
What problems is the product solving and how is that benefiting you?
Mass customer communication and segementation for our clients
Easy-to-use & powerful ESP
What do you like best about the product?
I've been in email marketing for 12 years and Iterable is one of the most marketing-friendly ESPs I've used while still boasting a ton of capabilities to create dynamic campaigns. We have a somewhat complicated infrastructure, but Iterable's implementation team guided us wonderfully through the process - making sure every one of our use cases was met and accommodated for. As the primary user of the product, I can build blast campaigns & complex journeys easily and their journey capabilities have opened up multiple customer touchpoints for us.
What do you dislike about the product?
Uploading images/having an image library isn't *as* straightforward as some other ESPs I've used; however, I do know that they are working on improving this feature and it is in beta, so I'm excited to see what that looks like.
What problems is the product solving and how is that benefiting you?
With Iterable, we're able to more easily and efficiently get customers the right messages for them at the right time. Additionally, we send custom behavioral events directly into Iterable, and we're able to use those to create dynamic journeys pretty seamlessly.
Excellent attention, good tool
What do you like best about the product?
It is easy to create a journey, also is very easy to create the data feeds that helps a lot when creating a email template.
What do you dislike about the product?
The way of creating a template in html still feels odd. I use tables to create a template and sometimes when I send me a proof of the email is not the same as it is show to me in the iterable page. Most days I use a browser and changes the html and then import it.
What problems is the product solving and how is that benefiting you?
We are sending multiple emails, so it helps us creating a sending those emails to our clients
Great ESP with lots of capabilities
What do you like best about the product?
Iterable has been a great partner to work with. They were extremely helpful during implementation and migration. They are also always available to support us on Slack when we have questions.
What do you dislike about the product?
There are some things we would love to be able to do, like rate limit emails by type (triggered, broad, etc.) that Iterable does not have the capability to do. We also are unable to see our unsubscribes within Looker which is an Iterable limitation.
What problems is the product solving and how is that benefiting you?
Iterable helps us seemlessly send our push and email comms within the same flow. It also allows us to set up complex flows, such as some of our onboardings.
Lifecycle Marketing Manager
What do you like best about the product?
Multi channels in one platform. and easy to edit email template
What do you dislike about the product?
SMS service - We always experience delays for receiving SMS messages
What problems is the product solving and how is that benefiting you?
created a detailed customer journy through differenct channels at one platform.
Easy to use, Easy to Navigate, Great Support
What do you like best about the product?
The ease of use. The UI is very intuitive and there are many options for journey automation to ensure campaigns are going to the right users at the right time.
What do you dislike about the product?
Bug issues can happen a few times a quarter. They are often corrected within a day or two. But I think further beta testing prior to pushing live would be helpful.
What problems is the product solving and how is that benefiting you?
Expanded journey logic options including AI, which allow for robust automation and personalization. Catalog and Collections as an easy way to merchandise product in commuications. The customer support and the Account Managers are very attenttive, respond with recognition of sumission within 24 hours, and often complete tichets within a week.
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