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BrightEdge

BrightEdge

Reviews from AWS customer

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External reviews

766 reviews
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External reviews are not included in the AWS star rating for the product.


    Melinda E.

High-Quality BrightEdge Webinar with Actionable Tips for Content Strategy

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
Our content strategy team is just getting started with BrightEdge, but I just attended the webinar Optimizing for AI Agents: What Marketers Need to Know About Crawl Behavior and am floored by the high-quality of the presentation, information presented and tips/examples listed. Our Content Strategy team already has an idea of how we'll be implementing BrightEdge into our content creation plan.
What do you dislike about the product?
I've only started using BrightEdge so right now I have no complaints as of now, other than there's so much to see that I want to look at and not enough hours in the day.
What problems is the product solving and how is that benefiting you?
We're going to be using BrightEdge to optimize our midyear and annual meeting page content for optimizing our page headers and content for SEO best practices, as well as running regular content audits and updates for our flagship site. We'll also be implementing some of the AI bot suggestions we learned in today's webinar.


    Jeffery N.

BrightEdge’s Data Cube and Support Make SEO Research Easy

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I’ve been using BrightEdge for the past eight years for our hospital’s website. Our customer service representative supports us and guides us on the best SEO practices for our site. The Data Cube is a great research tool that lets me review our keywords and see what my competitors are doing with their keyword rankings.
What do you dislike about the product?
I wish it allowed me to follow more than just three competitors websites. If I could follow more, I would be able to do more in-depth gap analysis on keywords and content.
What problems is the product solving and how is that benefiting you?
Hospitals in California have been advised not to use Google Analytics since January 2025. BrightEdge has helped me still to rank our website and stay on top of our SEO rankings.


    Manufacturing

Powerful SEO Insights and Content Guidance for Higher Rankings

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
Propriety data set with datacubeX. Oncrawl for in depth technical site health reporting.

Content advisor to assist with authoring page content to secure high rankings.

AI insights for tracking LLM mentions/citations
What do you dislike about the product?
No sitemap support. I would ditch screaming frog completely if Brightedge had this.

An integration with Jasper would be helpful.
What problems is the product solving and how is that benefiting you?
Brightedge solves man SEO issues that other platforms like SEMrush and Conductor cannot.

Tracking by locale and device is a huge benefit as well as detailed insights into backlinks.


    gabriel R.

Bright edge: AEO/GEO/SEO made easy

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
The meetings with our customer success manager Ian T. Is always super informative and he helps give us actionable insights. Diving into the bright edge platform makes it easy to manage Seo campaigns and now AI catalyst helps move it a step further.
What do you dislike about the product?
They are too helpful. I don’t know what to do with my free time now that I don’t have to struggle with seo or research all the updates with Ai. They stay on top of that and help us make informed decisions
What problems is the product solving and how is that benefiting you?
Implementing Seo campaigns


    Mikaela M.

Powerful SEO Tool with Room for Improvement

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I like that BrightEdge has many features. I don't even know all of the features yet, but it's a very knowledgeable tool and good for me as a content producer to use. It's helpful for inspiration and tracking content. The features I use the most are page reporting, keyword reports, and DataCube X for researching keywords.
What do you dislike about the product?
The loading time is quite slow, so sometimes you have to be patient when using it. It sometimes chooses kinda weird dates and, like, how many days back and forth it shows the stats work, and you don't have that much control over all the data. I don't really understand the AI prompts features yet. I think that's a little bit confusing.
What problems is the product solving and how is that benefiting you?
BrightEdge helps me find good keywords for my content and track its ranking on search engines. We're also starting to use it to see content rankings on LLMs.


    Manufacturing

BrightEdge AI Catalyst Icreased Our LLM Citations

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
BrightEdge's AI Catalyst function has helped me increase LLM citations to my organization's website by double-digit margins.
What do you dislike about the product?
In some cases, BrightEdge's functions work off of Bing Webmaster or Google Analytics, which is specifically difficult for my organization as I don't have admin access to those tools.
What problems is the product solving and how is that benefiting you?
BrightEdge is helping my company navigate the dawn of the AI era, successfully helping us buoy traffic and figure out what's going on amidst significant changes in how searches operate.


    Marketing and Advertising

Very Useful AI & Ecomm Insights

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
Very useful info regarding AI and ecomm!
What do you dislike about the product?
Would like more of a walkthrough of the dashboard they spoke to
What problems is the product solving and how is that benefiting you?
Next steps for opening the door for AI agents on our site


    Verified User

Essential for SEO optimization

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
BrightEdge helps us to quickly determine the keywords and content we should focus on, instead of spending hours scrolling through options without a clear idea of what would work.
What do you dislike about the product?
The user interface is a bit overwhelming at first. With training and overall use, it gets easier and then becomes second nature.
What problems is the product solving and how is that benefiting you?
The interface for optimizing content is great, explaining the 'why' behind decisions.


    Jaime B.

Intuitive Interface with Advanced AI Features

  • April 15, 2026
  • Review provided by G2

What do you like best about the product?
I like BrightEdge for its clean interface and reporting, which helps me effectively present data to executives. The initial setup was very easy.
What do you dislike about the product?
Could improve on detailed AI engine traffic
What problems is the product solving and how is that benefiting you?
BrightEdge helps me with AI visibility and keyword tracking by differentiating between user and search agents, making data presentation to execs clearer.


    Liam M.

BrightEdge Makes Organic and LLM Performance Clear with AI Prompts and Data Cube X

  • March 31, 2026
  • Review provided by G2

What do you like best about the product?
The most helpful thing about BrightEdge is the ability to show us where our companies are currently performing organically as well as across LLM platforms. The features I have found most useful so far are the AI prompt generation tool and Data Cube X.
What do you dislike about the product?
There aren't anythings I dislike about using BrightEdge.
What problems is the product solving and how is that benefiting you?
The problem BrightEdge is allowing our company to solve, is increasing the performance of the current organic ranking and how performance across multiple LLM platforms.