BrightEdge
BrightEdgeReviews from AWS customer
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Very informative as an enterprise SEO specialist!
What do you like best about the product?
I found that hearing about the strategy behind how to implement a businesses goals into SEO very helpful.
What do you dislike about the product?
Nothing, I felt like it was very quick, informative, and to the point.
What problems is the product solving and how is that benefiting you?
Helping generate keywords and reviewing competitors.
Saves time for a small team
What do you like best about the product?
This synthisizes research that would take many platforms and hours of time. I love how it can prioritize my work. I like that groupings are non-exclusive.
What do you dislike about the product?
Some very small UX gripes, but overall very easy to use
What problems is the product solving and how is that benefiting you?
BrightEdge can make quick work of where to spend my time. Marketers still need to create their own content, which is resource-intense. But with BE, at least I can very easily tell those team members what's most important to work on next.
Great platform and one-on-one service
What do you like best about the product?
Having regular meetings with your customer success manager is extremely helpful to touch base on your goals and get guidance on where to go next.
What do you dislike about the product?
This platform is very intuitive, but with all of the bells and whistles it can be very overwhelming, which can lead to paralysis by analysis. They also focus more so on commerce, which is hard to translate to higher education.
It would also be helpful tif your customer success manager is more hands on. Currently, it feels like we just talk about things and don't implement action. When I do ask ask for guidance, the typical response is "it depends" so I get off the call with no direction.
It would also be helpful tif your customer success manager is more hands on. Currently, it feels like we just talk about things and don't implement action. When I do ask ask for guidance, the typical response is "it depends" so I get off the call with no direction.
What problems is the product solving and how is that benefiting you?
BrightEdge is leading the way in keyword research with the DataCube. It takes a lot of the leg work out for you.
Love copilot
What do you like best about the product?
I really like copilot. It is accurate and saves time!
What do you dislike about the product?
I often have different sections of BE open in different tabs. It gets a little crazy which makes it hard for beginners.
What problems is the product solving and how is that benefiting you?
It helps me pick the correct keyword to optimize for. We rank well for some of our blogs and infographics.
Great information and resources provided.
What do you like best about the product?
BrightEdge is very valuable to monitoring my business
What do you dislike about the product?
The only thing I can think of is the poor visibility of the screen being shared during the webinars.
What problems is the product solving and how is that benefiting you?
Helpful insights and recommendations.
I would appreciate more detail in regards to navigating the site.
I would appreciate more detail in regards to navigating the site.
Recommendations to others considering the product:
I would highly recommend BrightEdge
BrightEdge is the best
What do you like best about the product?
The customer service and dedicated account team!!
What do you dislike about the product?
Nothing - I'm happy with the current service for my brand
What problems is the product solving and how is that benefiting you?
Building a strong SEO program on the client side as an in-house capability
BrightEdge is a great tool and partner to improve our SEO
What do you like best about the product?
I like the different tools available from on page SEO to technical review. I also like the unlimited users feature. Having a dedicated team who is available to help with our opportunities and issues is also great.
What do you dislike about the product?
I think remembering where all the reports live is the biggest hurdle in learning BrightEdge.
What problems is the product solving and how is that benefiting you?
Our team is pretty short staffed at the moment so having the BrightEdge team as an extension is very valuable.
Incredible platform for companies big or small
What do you like best about the product?
As a marketing manager on a small team of 3 Brightedge helps me to easily access all of the important data I need to create informed content and seo decisions
What do you dislike about the product?
I'd love to see more integration into HubSpot! As the leading CME/CRM to not have to go back and forth between the platforms would be great. Just one source of truth.
What problems is the product solving and how is that benefiting you?
Keeping our site error free with the site audit is a huge help. I don't have the bandwidth to do that, so that's helpful. Also competitor data and great to be able to review.
Mostly positive experience
What do you like best about the product?
The certification/training piece was very helpful.
What do you dislike about the product?
Some of the dashboards aren't as flexible as we would like
What problems is the product solving and how is that benefiting you?
Understanding how our SEO strategy is doing and being able to have another way to access customer voice.
This platform is an amazing resource to help grow and optimize the business
What do you like best about the product?
The ability to track keywords performance
What do you dislike about the product?
Because BE is such a huge platform, not user friendly
What problems is the product solving and how is that benefiting you?
The keyword tracking performance. This allows us to track which keywords are being used the most and help us find keyword opportunities
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