BrightEdge
BrightEdgeReviews from AWS customer
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Critical for organic growth
What do you like best about the product?
I like the in-depth keyword tracking, customizable dashboards, and optimization reccomendations
What do you dislike about the product?
Sometimes the platform can be slow to load
What problems is the product solving and how is that benefiting you?
It enables us to closely monitor our keywords, track organic growth, and optimize content
Recommendations to others considering the product:
It is the most robust SEO tool
BrightEdge offers the support and tools to bring your seo strategy to life.
What do you like best about the product?
The support team and success manager are always available to answer questions.
What do you dislike about the product?
It can feel intimidating at times! There are a lot of things to learn within platform.
What problems is the product solving and how is that benefiting you?
Rewriting content to enhance our search ability.
SEO Optimization Titian
What do you like best about the product?
Use data cube to find useful key words for the site
What do you dislike about the product?
Confusing UI and lack of customization features
What problems is the product solving and how is that benefiting you?
SEO
Recommendations to others considering the product:
Time consuming but very worth it
Very intuitive and in depth
What do you like best about the product?
Keyword research tools, and instant rankings
What do you dislike about the product?
Some things are not as intuitive to find as others
What problems is the product solving and how is that benefiting you?
Being able to compare competitors against ourselves for tracked keywords has been useful for reporting
BrightEdge has been a very helpful tool in my role as Shoe Carnival’s search marketing specialist
What do you like best about the product?
Data Cube is the most powerful SEO tool I've ever seen in a platform. It makes researching so much easier.
What do you dislike about the product?
I don't like the fact that it can only report on keywords on a WoW, MoM or YoY basis. I'd like to have full control over the date ranges and look at multiple weeks at once!
What problems is the product solving and how is that benefiting you?
Keyword reporting and page reporting is made so much easier with BrightEdge. And their content research tool helps me find opportunities for compelling and relevant content to add to our site.
BrightEdge is amazing!!
What do you like best about the product?
The platform is always expanding and improving. They are always seeking ways to add more benefits. Hence why we've been a customer for years.
What do you dislike about the product?
It is fairly technical and tricky to follow. I wish there was some more training options when first starting.
What problems is the product solving and how is that benefiting you?
SEO optimization, keyword research, website optimization, content hosting (for our blog and learning center).
Recommendations to others considering the product:
It will take some time to set up and manage this tool, but it's great for those who want to get to the nitty-gritty of SEO, not to mention all of the benefits that they provide with BrightEdge Autopilot.
The Bright Edge gives a lot of cool features such as Instant.
What do you like best about the product?
I love doing keyword research with Bright Edge, especially the new tool Instant! It gives a lot of insights into each keyword and help deliver the best results to clinets
What do you dislike about the product?
That not all websites can be crawled by Bright Edge
What problems is the product solving and how is that benefiting you?
Mostly identifying the right keywords for clients. Finding technical issues such as 404 are extremely helpful to maintain healthy website.
Recommendations to others considering the product:
Fix some crawling issues to be able to crawl all website
Must Have Tool in Your Marketing Tech Stack
What do you like best about the product?
I appreciate how easy it is to use Site Audit to improve our websites Core Web Vitals scores.
BrightEdge Data cube makes it so easy for our writers to identify areas for improving page ranking.
BrightEdge Data cube makes it so easy for our writers to identify areas for improving page ranking.
What do you dislike about the product?
Could provide more extensive optimization recommendations across the digital landscape, such as optimizing LinkedIn, Twitter, etc.
Could providing a scorecard of how the site ranks across the digital landscape.
Could providing a scorecard of how the site ranks across the digital landscape.
What problems is the product solving and how is that benefiting you?
Improving page rank to drive more traffic which ultimately results in more customers.
Recommendations to others considering the product:
Indispensable tool for winning in search.
BrightEdge is extremely helpful for diverse aspects of search data analysis.
What do you like best about the product?
Data Cube is my favorite as an overview of the search landscape.
What do you dislike about the product?
I wish Share of Voice kept keyword data from before just the past week or so.
What problems is the product solving and how is that benefiting you?
We do reporting for our clients and make recommendations largely based on BrightEdge data.
Great principle, but lack of tool flexibility hinders tool
What do you like best about the product?
Competitor insights and tables really useful and the ability to monitor URL changes over time. The ability to see ranking keywords for a URL and the content mapping/review tool is also great.
What do you dislike about the product?
Limited ability to manipulate data in the tool. Various parts of the data are locked behind separate tools which makes it difficult to pull together a full vision of performance and rankings across URLs and Keywords. Limited ability to export and manipulate data.
What problems is the product solving and how is that benefiting you?
Used for keyword, demand and competitor monitoring. Used to identify opportunities around keywords and URLs as well as monitor activity against various changes
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