BrightEdge
BrightEdgeReviews from AWS customer
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Our SEO Tool of Choice
What do you like best about the product?
BrightEdge provides an easy to use tool with features to manage keywords, view recommendations and trends, and analyze competition.
What do you dislike about the product?
The tool provides so much information it's hard to formulate a to do list that makes sense.
What problems is the product solving and how is that benefiting you?
Keyword analysis using DataCube helps us with best content for web pages.
Brightedge for SEO pros
What do you like best about the product?
Brightedge offers comprehensive SEO tools like rank tracking and content and keyword research which save time!
What do you dislike about the product?
Feature rich but the UI can be a little confusing.
What problems is the product solving and how is that benefiting you?
We are using brightedge to collect and track keywords pertinent to our Brands and business areas. We find it saves us a lot of time compared to using a spreadsheet.
Recommendations to others considering the product:
Maximize your brightedge account by creating dashboards to share with brand managers and the executives.
Brightedge teaches you how to SEO
What do you like best about the product?
I love that through Brightedge, they don't just do all the SEO for you, they teach you how to do it yourself so you can do it if you ever had to on your own.
What do you dislike about the product?
Only meeting with my account specialist twice a month.
What problems is the product solving and how is that benefiting you?
We are solving hierarchy problems and organization with Brightedge. I love how the platform helps me stay organized with ongoing projects.
Recommendations to others considering the product:
Get to know the platform very well!
Great SEO intelligence reporting at scale!
What do you like best about the product?
I love the continuing learning events they host as well as having a dedicated Success Manager to ensure we're getting the most out of our tool's investment.
Their Search IQ feature set is my favorite because of how it helps me quickly identify optimization opportunities within my tracked keywords and pass along actionable insights to the rest of the teams.
Their Search IQ feature set is my favorite because of how it helps me quickly identify optimization opportunities within my tracked keywords and pass along actionable insights to the rest of the teams.
What do you dislike about the product?
No good way to get cannibalization reports or bulk keyword analysis within our current tool set. We don't have insatant, but I don't think those features are there.
What problems is the product solving and how is that benefiting you?
Knowing what schemas matter for our content types so we can focus on the ones that actually matter to the SERPs. This saves us time and resources when it comes to implementation.
Knowing how we stack up factor by factor for our keywords vs the top spots we're going after.
Using autopilot to optimize on-page metrics automatically.
Knowing how we stack up factor by factor for our keywords vs the top spots we're going after.
Using autopilot to optimize on-page metrics automatically.
Recommendations to others considering the product:
Make sure you are using the tool and don't be afraid to reach out to your BrightEdge team if you have questions. They are super helpful and offer great ideas and insight.
Makes a difference
What do you like best about the product?
I like the help that BrightEdge gives to work the process.
What do you dislike about the product?
I don't like how SEO seems to change almost daily.
What problems is the product solving and how is that benefiting you?
We are creating more traffic due to help with our SEO
Increasing strategies with BrightEdge
What do you like best about the product?
As a new customer with BrightEdge, I do love simplicity of the platform and ease of use, along with the amount of data that is provided to help make better decisions moving forward.
What do you dislike about the product?
There isn't anything I can say that I don't like, so far this platform has been helping us out where we have been missing the mark.
What problems is the product solving and how is that benefiting you?
Increasing organic traffic, understanding what keywords are we benefiting from and which ones we may no longer need, and also understanding what our competitors are doing.
Excellent Platform and Customer Service
What do you like best about the product?
The ease of use and the dedicated customer success manager
What do you dislike about the product?
You have to pay extra for certain features, but that's not a deal breaker as that's the case with most software.
What problems is the product solving and how is that benefiting you?
We are using BrightEdge to help us build out content for our new commerce site. We'll see the benefits after launch and after giving our content time to be ingested.
Recommendations to others considering the product:
The insight you get and the dedicated success manager are absolutely worth the investment!
Powerful, but sometimes buggy
What do you like best about the product?
We are trying to place more effort into rich results, and the instant features are useful for that.
What do you dislike about the product?
There are times when I feel that the platform is buggy/glitchy.
What problems is the product solving and how is that benefiting you?
Tracking share of voice against competitors, tracking rank improvement for a target list of keywords that we want to focus our efforts on
Senior SEO Analyst
What do you like best about the product?
The data cube provides helpful insights and into my competitors.
What do you dislike about the product?
The interface can sometimes not be as user friendly. It can be overwhelming visually.
What problems is the product solving and how is that benefiting you?
Viewing the top keywords in comparison to the top pages appearing in the SERP for my clients.
It was very insightful
What do you like best about the product?
The new data and the new ideas given to make a new strategy
What do you dislike about the product?
Nothing. I found it to be very useful .
What problems is the product solving and how is that benefiting you?
All internal linking issues
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