BrightEdge
BrightEdgeReviews from AWS customer
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Great Solution to Optimize SEO Results
What do you like best about the product?
BrightEdge is a very powerful tool to manage SEO performance, while being extremely easy-to-use. The proprietary technology and automated recommendations makes it extremely easy to identify exactly what to do to improve SEO performance. The reports and analytics are also extremely helpful in tracking our own performance compared to key competitors, over a period of time. The Link Equity Manager feature was able to push many of our Page 2 and Page 3 keywords to Page1 on Google.
Above all, the Sales and Customer Success teams at BrightEdge are probably one of the best, if not THE best, across B2B SaaS solutions. It has been an absolute pleasure working with the BrightEdge team.
Above all, the Sales and Customer Success teams at BrightEdge are probably one of the best, if not THE best, across B2B SaaS solutions. It has been an absolute pleasure working with the BrightEdge team.
What do you dislike about the product?
Nothing really. The platform keeps evolving and adds new features and capabilities regularly. So, overall, it's a great solution for SEO management.
What problems is the product solving and how is that benefiting you?
BrightEdge not only helped us to significantly (more than 200%) improve our SEO performance, but also helps us track our performance against competitors and other industry leaders.
Recommendations to others considering the product:
We did an extensive research and evaluated several SEO platforms & agencies before selecting BrightEdge for our SEO needs. Our experience has been absolutely fabulous till now and I recommend BrightEdge to anyone out there looking for a truly useful, powerful, and yet easy-to-use solution for SEO.
Brightedge is an awesome product
What do you like best about the product?
It is a very helpful tool for SEO best practices and it helped identify gaps in our SEO strategy.
What do you dislike about the product?
It was difficult to find a proper daily workflow to ensure that it could be used on a daily basis. It offers too many things which makes it difficult to learn.
What problems is the product solving and how is that benefiting you?
I was able to improve the SEO of our website and create a larger number of leads by using this platform.
BrightEdge is a great tool to upgrade your SEO performance
What do you like best about the product?
I like using BrightEdge because it is always working for be, sending me suggestion for quick wins and major errors that need to be fixed on my websites.
What do you dislike about the product?
Nothing, It is light years ahead of what we were using and it is worth the investment of budget and time to make it work.
What problems is the product solving and how is that benefiting you?
We are using BrightEdge to serve as a scorecard on our SEO standing and are using it to improve our SERPs.
Recommendations to others considering the product:
Make sure you take a deep dive into the competition to see if they deliver the detail that BrightEdge does. Competitors say they do but I found after doing my research that they do not.
Very good, although pricey
What do you like best about the product?
Strong user interface, amazing customer service.
What do you dislike about the product?
Keyword groups count double each time between mobile and desktop, a bit pricey as well.
What problems is the product solving and how is that benefiting you?
Brightedge was ideal to track our visibility, identify keyword opportunities, compare ourselves against the competitors, monitor our social networks and understand better how to target our customers.
Quite good, but pricey.
What do you like best about the product?
The interface is very clean and easy to use. The agents assigned to work with your company are also very good as well.
What do you dislike about the product?
There are competitors offering a similar proposition for much less.
What problems is the product solving and how is that benefiting you?
We used Brightedge to monitor online visibility, what type of content we should be creating and also to monitor our competitors.
Recommendations to others considering the product:
If price isn't an issue, you can't get it wrong.
Expensive, Subpar Platform That's Not Ideal for Certain Industries
What do you like best about the product?
The reporting features and IDEA of Data Cube are good.
What do you dislike about the product?
Data Cube does not work for certain industries (such as firearms), as it will not give keyword data. Modules often lose data connections as well and customer support is slow to respond.
What problems is the product solving and how is that benefiting you?
Not many, really. We have had BrightEdge for almost a year and use free tools more than we use BrightEdge.
Recommendations to others considering the product:
Only consider BrightEdge if you're new to SEO or a novice user. It's not beneficial for those who know what they're doing.
Very Robust SEO Tool
What do you like best about the product?
Data Cube is the best feature that I like. I probably use it 80% of the time for keyword research, quick check of on where we are ranking, and competitive analysis using the site comparison.
What do you dislike about the product?
The Content IQ does not give me as many technical SEO issues as compared to using something like Screaming Frog SEO or other tools. Content IQ gives me a 97 score, whereas other site audit tools give me a health score of 74. It doesn't pick up all technical SEO issues and when I asked a BrightEdge Customer Success Manager, they just said there is no harm in using other SEO tools to run Site Audits to compare.
What problems is the product solving and how is that benefiting you?
Data Cube really helps solve a lot of problems for keyword research, looking up organic rankings, and doing competitive analysis. The keyword gap analysis is useful to know what keywords our competitors we are ranking for that we are not. The Recommendations are useful as well as the dashboards like the Intent Signal Dashboard.
Recommendations to others considering the product:
If you are looking for an easy and user-friendly SEO tool for your organization, then BrightEdge is the best SEO platform to go with. I've done comparisons and demos with other SEO Enterprise Tools and I found that BrightEdge is the best for keyword research, competitive analysis, and content creation/research.
An all-in-one tool!
What do you like best about the product?
Brightedge takes the guesswork out of SEO.
What do you dislike about the product?
There's almost too much in the platform!
What problems is the product solving and how is that benefiting you?
Brightedge allows us to track and optimize keywords for all of our lines of business. Having all the information within one application means I don't have to import or cross-check into another platform. I now use the platform as a starting point when I'm researching or optimizing.
Recommendations to others considering the product:
Take the time to learn the platform! The certification is a good starting point.
Excellent SEO solution covering most, if not all of your needs.
What do you like best about the product?
First off, excellent onboarding and support staff at BE. Account managers go above and beyond as a resource for not only the platform, but greater SEO as well. Excellent keyword research and reporting abilities.
What do you dislike about the product?
Reports and on-screen elements which load in data can be slow/laggy at times.
What problems is the product solving and how is that benefiting you?
Finding and optimizing high value/ROI web pages, enhancing their SEO value, leading to increased organic traffic and conversions.
Awful company, Awful product and Awful leadership team
What do you like best about the product?
There is nothing this product to which a $300 product cannot do. If you are even thinking about buying this product think twice, thrice or as many time you can think to walk away from this product
What do you dislike about the product?
There is nothing about this product anyone can like. Brightedge talks about their managed services and how they are so hands on. Trust me when I say that the left-hand does not know what the right hand is doing in that organization.
What problems is the product solving and how is that benefiting you?
We wanted to improve our SEO ranking and help with migrating to our new site. They failed us miserably.
Recommendations to others considering the product:
Save your money and look for another product
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