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    Storyblok

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    Storyblok is the enterprise-ready headless CMS that empowers developers and marketers to bring ideas to market faster. Contact AWSMarketplace@storyblok.com for custom pricing, EULA, or contract (A private offer)

    Ratings and reviews

    4.5
    587 ratings
    1 AWS reviews
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    586 external reviews
    External reviews are from G2  and PeerSpot .

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    Reviews (587)
    Lucas S.

    Helpful Visual Editor, but More User Permission Options Needed

    Reviewed on Oct 19, 2026
    Review provided by G2
    What do you like best about the product?
    The visual editor is really helpful when you edit.
    What do you dislike about the product?
    It would be nice to have some more user permissions options.
    What problems is the product solving and how is that benefiting you?
    Helping us source content for our website.
    Zhuo Y.

    Lightweight and efficient content collaboration, integrating flexibility with room for price improvement

    Reviewed on Oct 14, 2026
    Review provided by G2
    What do you like best about the product?
    I use Storyblok as a backend, allowing developers and content creators to work in the same interface, making it easier to communicate and understand each other accurately and in detail. It's lightweight, easy to deploy, and the editor is user-friendly for content creators. When paired with modern JavaScript frameworks, there are many options for front-end development, with numerous packages available, speeding up delivery and reducing workload significantly. Getting it up and running is not difficult, and overall, it's quite user-friendly. As a modern data and content management tool, I find Storyblok very useful, and I would rate it a 10.
    What do you dislike about the product?
    I feel that Storyblok's API was still being restructured at the time, and many features were not fully released, which is quite unfortunate. I hope the API becomes more powerful, more flexible in usage, and supports multi-account content management. The integration freedom is not very high, with many important features integrated into plugins; for example, we want newly created Stories to automatically appear in the navigation bar, but unlike traditional solutions, it requires trying different approaches and writing custom code to solve it. I also hope for more detailed usage guidance. Additionally, Storyblok's current pricing is getting higher. Another issue is that SB currently lacks a simple authentication system, making it problematic to set some content to be viewable only after login if we want to create a website with user login but no backend. Of course, this issue can be solved by setting up an additional backend, but it would be better if SB had a simple authentication or switch.
    What problems is the product solving and how is that benefiting you?
    We use Storyblok as a backend, allowing developers and content creators to work in the same interface, facilitating accurate and detailed communication and understanding between both parties.
    YashDhameliya

    Content teams have managed dynamic pages while developers focus on reusable components

    Reviewed on Oct 07, 2026
    Review provided by PeerSpot

    What is our primary use case?

    My main use case for Storyblok is to manage content as a headless CMS for my Next.js projects. I create the content structure and components in Storyblok, and then I fetch the content through the API and display it on the website. The visual editor also allows the content team to update pages on their own, without waiting for the developer.

    I have created one Saigo Hotel website in which I have used Storyblok as a headless CMS. For Saigo Hotel, I used Storyblok to manage the content of all the pages, including the home page, about page, and contact us page. All the details have been made dynamic with Storyblok. I built reusable components and fetched the content into the website with the API. The visual editor helps because all the contents and assets, such as images, videos, and URLs, come from Storyblok.

    The main use case for Storyblok is that developers can create reusable content blocks, and the content team can update the content without asking developers every time. This makes content changes faster and keeps the content flexible.

    How has it helped my organization?

    In my organization, we have mainly worked with three or four projects, and Storyblok has made content management easier for our team. Developers do not need to handle every small content change, so the content team can make updates faster. It also helps us keep the content more flexible.

    The primary benefit for us is saving development time on small content changes. The content team can update text, images, and page sections themselves, so developers can focus more on new features and other technical work.

    What is most valuable?

    For me, the best features of Storyblok are the visual editor, reusable content blocks, and the live API. The visual editor makes it easy to see changes, and the API gives me a lot of flexibility when building with React or Next.js.

    I want to add information about the component-based structure. It helps us reuse the same block across different pages, so we do not have to build everything from scratch if it is component-based.

    What needs improvement?

    Storyblok does not need significant improvements, but some things, such as setup, could be a little easier for developers. There are some concepts and settings that take time to understand at first. A better beginner's guide and simpler documentation would make the learning process easier.

    If the setup is component-based, it will be easier for us. The initial setup could also be more straightforward, especially when creating components and setting up the content structure. Clear examples for common React and Next.js use cases would also help developers get started faster.

    Overall, Storyblok works very well for our cases. Better onboarding and more straightforward examples for new users would make it easier to get started.

    For how long have I used the solution?

    I have been using Storyblok for almost three and a half years.

    What do I think about the stability of the solution?

    Storyblok is stable.

    What do I think about the scalability of the solution?

    Storyblok scales well for growing websites and content. The headless setups make it flexible. I can add more pages, content, and components without changing the whole content structure.

    How are customer service and support?

    The customer support is good overall. When I need help, the documentation is usually useful, and the support team is helpful when I have a specific question. I rate the customer support an eight out of ten.

    Which solution did I use previously and why did I switch?

    Before, I used a CMS solution, but I moved to Storyblok because I wanted more flexibility for content and a better visual editing experience for the content team.

    What was our ROI?

    I can confirm that we have achieved time savings. The biggest benefit is that content teams can update the website themselves, so developers spend less time on small content changes. I do not have a specific financial number, but the improvement in workflow is noticeable.

    What's my experience with pricing, setup cost, and licensing?

    I have experience with the pricing being reasonable for the features I needed. The setup was fairly straightforward, but understanding the different plans and features can take some time. I would recommend checking the price based on the project size and team needed.

    Which other solutions did I evaluate?

    Before choosing Storyblok, I focused on headless CMS options. I mainly compared them based on the editor experience, flexibility for developers, API support, and how easy it is for the content team to use. Other headless CMS options I have evaluated include Strapi and Contentstack.

    What other advice do I have?

    I would rate Storyblok an eight out of ten. I choose eight because Storyblok offers flexibility, a visual editor, and reusable components. I deduct two points mainly because the initial setup can take some time to understand, especially for new developers.

    Regarding Storyblok's AI capabilities, I believe security and control are important, especially when working with company content. I want clear control around data privacy, access, and how the AI uses the content. Overall, Storyblok should keep this area clear and transparent for users.

    Storyblok's AI output is useful for basic content tasks, but I would still review it before using it in production. It can save time, but I do not think anyone should depend on the AI output without checking it.

    Storyblok is deployed in my organization as a cloud-based SaaS platform, hosted in the public cloud. My content connects to Storyblok through its API to retrieve content. I do not have direct visibility into the underlying cloud provider Storyblok uses, but I only use Storyblok through its hosted SaaS platform and APIs.

    I would recommend Storyblok if someone wants a flexible headless CMS with good visual editing. I would suggest trying it with a small project first and checking if the content structure and features fit the team's needs.

    Marie L.

    Easy Content Updates with Storyblok’s Visual Editor and Reusable Components

    Reviewed on Sep 29, 2026
    Review provided by G2
    What do you like best about the product?
    I like how easy Storyblok makes it to manage and update website content. The visual editor helps me see changes in context, and the reusable components make it easier to keep pages consistent.
    What do you dislike about the product?
    The learning curve can be a bit steep at first, especially when working with components and page structure. Some changes also require a developer, which can slow down simple content updates.
    What problems is the product solving and how is that benefiting you?
    Storyblok helps us manage content across our website without needing a developer for every update. It makes it easier to create and edit pages, keep the content consistent, and publish changes more quickly.
    Matthew H.

    An Intuitive Headless CMS with Visual Editing and Easy Management

    Reviewed on Sep 28, 2026
    Review provided by G2
    What do you like best about the product?
    Storyblok gives us the freedom to build the frontend exactly the way we want using Astro while giving the client an intuitive visual editing experience that does not expose them to the complexity of website management. They only ever have to deal with content. Exactly what a CMS should do.
    What do you dislike about the product?
    Its pricing can make relatively basic operational features feel artificially restricted. Bandwidth limits and Enterprise-only capabilities such as S3 backups can force a significant plan upgrade when a smaller paid add-on would be more reasonable.
    What problems is the product solving and how is that benefiting you?
    Storyblok solves the problem of having a cms that gives clients an easy editing experience without compromising the custom frontend architecture we want to build. It reduces maintenance, protects the design system, improves client independence, and lets us create faster, more scalable websites with Astro.
    Information Technology and Services

    Storyblok’s User-Friendly Visual Editor Makes Content Easy for Non-Tech Clients

    Reviewed on Sep 24, 2026
    Review provided by G2
    What do you like best about the product?
    The visual editor is so user friendly it really makes a difference if our client's are not tech savvy.
    What do you dislike about the product?
    There isn't anything we dislike about storyblok the product.
    What problems is the product solving and how is that benefiting you?
    We're a digital consulting and execution firm and in many cases our clients are not tech savvy or have had to rely on IT too much. Storyblok is perfect when the client wants a best in class headless cms and is planning to go best of breed for other solutions such as DAM, personalization, CDP/DXP
    Information Technology and Services

    Effortless Content Creation and Editing

    Reviewed on Sep 16, 2026
    Review provided by G2
    What do you like best about the product?
    Ease of use, very easy to create and edit content
    What do you dislike about the product?
    Storyblok could possibly integrate more broader DXP capabilities
    What problems is the product solving and how is that benefiting you?
    Helping me easily create, edit, manage, and publish website content. They've been great partners.
    Anonymous

    Versatile Design Tool with Some UI Challenges

    Reviewed on Jul 30, 2026
    Review provided by G2
    What do you like best about the product?
    I appreciate Storyblok's translations feature, which helps us sync all our translations into one simple process and allows us to jump between the languages to compare easily. I also find the initial setup quite easy, even though it took some effort as we were moving our entire backend at the same time.
    What do you dislike about the product?
    I really dislike the bugs with the UI giving errors while editing. The preview UI just returns 404 instead of a page.
    What problems is the product solving and how is that benefiting you?
    We benefit from Storyblok's non-code interactive web design system and its translations feature that eases syncing and comparison for our workflow.
    Chloe R.

    Fast, Client-Friendly Editing with a Truly Helpful AI Assistant

    Reviewed on Jul 21, 2026
    Review provided by G2
    What do you like best about the product?
    Storyblok is easy for our clients to use, which reduces the need for intervention from our developers and frees up time internally. The site is fast, and that speed makes editing feel quick and smooth. The built-in AI assistant is incredibly useful and helps make our processes even easier. I also love the visual editor. The team at Storyblok have also being excellent with initial support and onboarding of new clients, making the partnership seamless. We've also being able to automate workflows and live previews with the Netlify integration.
    What do you dislike about the product?
    Billing needs to be more transparent and the constant rising in costs can cause friction when delivering to the client.
    What problems is the product solving and how is that benefiting you?
    This has streamlined the process of building new sites for our clients and has enabled us to offer them a fully customisable editor. Previously, we struggled because clients found other CMS platforms difficult to use, but now they can work more independently and rely less on our development team. That has freed up time for the team and helped us take on new business.
    Chloé C.

    Flexible CMS That Empowers Clients to Manage Their Own Websites

    Reviewed on Jul 21, 2026
    Review provided by G2
    What do you like best about the product?
    I like that Storyblok is flexible for our clients. We’re there to assist with setting up the website, but afterward it can be fully handed over so the client can manage it themselves. Our clients prefer having control of their own website, and it gives them confidence.
    What do you dislike about the product?
    I don’t like Storyblok’s pricing, because it tends to put my clients off.
    What problems is the product solving and how is that benefiting you?
    Giving my clients control to update their page and helping onboard them has been really useful. It improves speed, and the UX/UI layout is clear, which makes it easier for my clients to follow and manage updates on their own. It also includes updated options to integrate with AI, which is a huge plus for my clients at the moment.