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    Zapier is the most connected AI orchestration platform for Ops and IT teams. We make it easy to deploy real-world AI workflows across 8,000+ apps, fast. Whether you're building AI agents, streamlining processes, or connecting AI to business systems, Zapier helps teams automate at scale without relying on developers.

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    4.5
    2067 ratings
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    2067 external reviews
    External reviews are from G2  and PeerSpot .

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    Reviews (2067)
    Karthick P.

    Time-Saving No-Code Automation with a Huge App Ecosystem

    Reviewed on Jun 11, 2026
    Review provided by G2
    What do you like best about the product?
    The best part of Zapier is its an complete no code automation tools which supports huge application ecosystems like CRM. slack , google workspace and email other than 1000+ systems this is completely time saving automation process with multi step process

    The tool is completely reliable and simple to use
    What do you dislike about the product?
    As your usage grows more tasks, multi steps Zaps and premium apps the cost will be raised fast for small business or individuals it feels overpriced

    Limited real time performance for lower plans
    What problems is the product solving and how is that benefiting you?
    The Zapier help to reduce the repetitive manual task like
    Sending follow up emails activity
    Updating CRM Records regularly

    Traditional automation platform requires coding knowledge to develop and automate task but this tool is No code platform evolves more naturally and effectively
    Markeith B.

    Streamlines Automation by Connecting All My Digital Platforms

    Reviewed on Jun 04, 2026
    Review provided by G2
    What do you like best about the product?
    The ability to connect my various digital platforms together, which enhances my automation capabilities. It really streamlines my processes.
    What do you dislike about the product?
    Certain platforms do not work if you are using the free version of that platform.
    What problems is the product solving and how is that benefiting you?
    Zapier is solving the problem of system automation for me. As a one-person business, this platform affords me the opportunity to create automations that keep me from having to hire individuals that technology can fulfill. This also allows me to better place contracting resources in areas where technology is not the best fit.
    Hospital & Health Care

    Straightforward Automation That Clears Admin Tasks Fast

    Reviewed on Jun 04, 2026
    Review provided by G2
    What do you like best about the product?
    It just takes care of the annoying admin tasks that used to pile up on my desk. I don't have a tech background, so I was worried it would be too complicated, but it’s pretty straightforward once you get the hang of it. It reliably moves information between apps that normally don’t connect to each other.
    What do you dislike about the product?
    The pricing can be a bit tough to swallow for a small practice. The free tier runs out of monthly tasks sort of quickly, and the jump to the paid plans feels a bit steep when you're really only using it for one or two basic workflows. Also, when a connection randomly breaks, the error notifications can be pretty intimidating and jargon-heavy. As a non-tech person, trying to decipher the troubleshooting logs to figure out why a Zap failed can be more work than I want to take on. Usually, I just have to turn it off and turn it back on again to fix it.
    What problems is the product solving and how is that benefiting you?
    I run a small private practice, and managing the intake process for free consultations was becoming a headache. People would submit their info through Google, and I’d have to manually copy everything over into Notion to track my schedule and client notes. Zapier automates that now. It just inputs the Google consult info straight into Notion without me touching it.

    I also started using Zapier’s MCP to link this setup to my AI assistant. Now, before a consultation call, I can just ask the AI to quickly summarize the client's main concerns based on what they submitted. It saves me from doing extra manual reading and digging around when I’m already low on time between sessions, meaning I can show up to the call completely prepped.
    Amrit Dash

    Modular automations have streamlined onboarding and now orchestrate delayed multi-day workflows

    Reviewed on Jun 04, 2026
    Review provided by PeerSpot

    What is our primary use case?

    My main use case for Zapier is that it acts as a no-code automation platform which helps us in automating business platforms and business process automation. It is a tool that we were using prior to make.com, which is our current daily driver.

    I can give you a quick specific example of a workflow or process I have automated using Zapier: we use Podium to send out text messages to various students and parents. Each different department, such as the MedPrep department, has their own Podium number with their own location ID. Similarly, the Education department and the Test Prep department have different location IDs. We have created various different workflows in Zapier. These are webhooks which are called from other scenarios. A form in Fillout will directly call this webhook with the proper data, indicating what kind of message it is and to which field or data stream it belongs. Based on that, Zapier can parse it and use the correct location ID to send the message out as text using Podium's module.

    I have other automations as well regarding my main use case. There is one distinct functionality for delays where we can set multiple days of delay while running a workflow. We have leveraged this functionality for our employee onboarding flow, which starts a week before the employee joins the company. We create certain onboarding calendar events for them, maybe a week before, and then two days before their joining. After the delay is set for five days, all the accounts for all the platforms get created for them two days before their joining. We have other flows as well.

    What is most valuable?

    Zapier offers the best features through the capability to make our own webhooks and the delay functionalities, which stand out in Zapier.

    The delay functionality and custom webhooks are valuable for our organization because of how we deal with things at our organization by creating things in a very modular way. We will have different modules talking to each other for a specific complex workflow. A webhook is what helps solve most of it because we can create all the different modules as a separate workflow in Zapier with their own custom webhook URL and then call them or chain them together to create a complex workflow solving a bigger use case problem. Secondly, the delays, with having a bigger delay in number of days, gives the automation a bigger window to run in, which is not the case with make.com or any other platform that we use for automation. The delays on other platforms are mostly within the range of one to five minutes because the scenario needs to run on that particular go. With Zapier, the scenario can span over multiple days and it does not take up running memory. Rather than that, it goes to sleep and runs back again after the designated time.

    With Zapier, I am able to handle workflows much faster. I have been able to reduce the effort the manual onboarding team and the operations team had to do in terms of employee onboarding. We have reduced the workflow time and made things more efficient and smoother and avoided any repetitive tasks in the day-to-day workflow of a team member.

    There is a significant reduction in manual work and team members save time by eliminating multiple workflows which are repetitive in nature that the automation team builds for them using Zapier.

    What needs improvement?

    Zapier can be improved by having more complex running scenarios, such as running code and more custom modules, and maybe multi-router cases which will make the workflows even tighter and more complex.

    The interface can be made a little bit more user-friendly. Apart from that, it is fine.

    For how long have I used the solution?

    I have been using Zapier for two to five years.

    What do I think about the stability of the solution?

    Zapier is stable.

    What do I think about the scalability of the solution?

    Zapier's scalability is quite scalable.

    How are customer service and support?

    The customer support for Zapier is good.

    Which solution did I use previously and why did I switch?

    I did not previously use a different solution; Zapier is a more user-friendly, low-code platform.

    How was the initial setup?

    I have seen a return on investment, and time saved would be something that we can track for this. There is a return on investment for sure.

    Which other solutions did I evaluate?

    Before choosing Zapier, I evaluated other options such as n8n, tray.io, and bubble.io.

    What other advice do I have?

    My advice to others looking into using Zapier is that it's a good enough enterprise-level tool for workflow and process automation. I give this review a rating of nine out of ten.
    Vijaysing P.

    No-Code Automation That Saves Time and Boosts Productivity

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    Zapier tops my list because it automates workflows between apps without any code. Its easy-to-use design, huge library of integrations, and flexible rules for customization are game-changers. It nixes tedious tasks, saves time, and bumps up productivity in various processes.
    What do you dislike about the product?
    nothing to add this time from my side everything seems fine
    What problems is the product solving and how is that benefiting you?
    Zapier connects different apps and automates mundane tasks. This helps folks save time, cut errors, and keep data consistent. Teams also get to focus on important stuff rather than routine chores, all thanks to smooth automation between their tools and systems.
    Arlo I.

    Effortless Tool Connections That Streamline Workflows

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    It's relatively easy to connect various work tools that otherwise wouldn't "talk" to each other to streamline workflows and processes, eliminating manual work.
    What do you dislike about the product?
    Over time, the interface has gotten clunkier and poorly designed. A few years ago it was fantastic, and now it's blocky, clunky, more confusing than it used to be.
    What problems is the product solving and how is that benefiting you?
    It saves us time on manual data entry, like customer information comes into one system, and we need it in another system but in a different format. Or triggering deployments when a customer starts a trial, that sort of thing. It saves us many many hours of work.
    Abhishan M.

    Zapier Eliminates Repetitive Work with Powerful Integrations

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    What I find most impressive about Zapier is how quickly repetitive tasks seem to vanish once I automate them with it. I use Zapier to integrate my forms, CRMs, spreadsheets, and notifications, and this has saved me from a ton of manual work every week.
    What do you dislike about the product?
    What impressed me most about Zapier was how many repetitive tasks it started handling automatically as soon as I began using it. I’ve set up connections between different forms, CRMs, spreadsheets, and notification apps in Zapier, and it has saved me hours by eliminating the need to do the same work over and over again.
    What problems is the product solving and how is that benefiting you?
    Before I started using Zapier, I had to manually transfer a lot of information from one form, spreadsheet, CRM system, or internal application to another. Once those tasks were eliminated, I realized just how tedious and time-consuming they had been, and it allowed me to focus more on my projects instead of getting bogged down in administrative work.
    Mark D.

    Zapier Makes No-Code Automation a Huge Time Saver

    Reviewed on Jun 03, 2026
    Review provided by G2
    What do you like best about the product?
    What is most useful about Zapier is the fact that it allows regular users to create an automation process without needing to become a full-fledged software engineer or create some kind of horrifying spreadsheet creation by dawn. Essentially, it connects apps you might use and enables them to communicate with each other so repetitive processes could be automated, thus saving a lot of time.

    The best thing about Zapier is the time and effort that it saves. Instead of going through repetitive tasks all day long, it automates them, so the user doesn’t need to put any effort into them at all. Additionally, the app is very useful in business settings, as it allows you to automate such things as forms, emails, spreadsheets, CRM, calendar appointments, project management, and notifications without needing a personalized software solution created from scratch.
    What do you dislike about the product?
    The most negative aspect of using Zapier is that after you use it for the first time and experience the magic of automating anything without having to code anything yourself, it quickly becomes a weird automation box where no one knows why a certain automation triggered twice or why a client received a letter written in 2018.

    As for negative features, there are three primary issues with this tool: price, complexity, and lack of control. After getting used to the service, you'll likely pay more due to the number of tasks, and some of the automations may fail if a particular application's API changes or the log-in fails. In essence, even if the program offers convenient automation, there will still be a need for constant monitoring. As such, Zapier is useful when you need to connect different tools quickly; however, it is definitely not the best long-term solution.
    What problems is the product solving and how is that benefiting you?
    Zapier offers a practical answer to the problem of repetitive tasks getting in the way of more important work. It’s especially useful when you need data to move between two places without constantly having to copy, paste, rename, upload, email, and fill out the same damn fields over and over. Overall, it connects forms, spreadsheets, email accounts, calendars, CRMs, project management tools, and notification services so workflows can keep running with little to no human involvement.

    On a broader business level, the main issue Zapier helps solve is efficiency. It reduces the chances of errors, speeds up follow-through, keeps teams better informed, and helps small businesses operate more smoothly without having to build their own software. When you’re dealing with several programs that don’t integrate with each other, Zapier can be the voice of reason in the room: “All right, kids, let me help you work together.”
    Information Technology and Services

    Powerful automation tool with a learning curve

    Reviewed on Jun 01, 2026
    Review provided by G2
    What do you like best about the product?
    Zapier makes it easy to automate repetitive tasks between apps without writing any code. The integrations library is massive and the time savings on manual work are real once you have workflows set up. The tradeoff is there's a learning curve to getting started, and the sheer number of possible use cases can be overwhelming — I know I'm not using it to its full potential, which is both a limitation and a sign of how much it can actually do.
    What do you dislike about the product?
    "The setup process can be confusing, especially for more complex multi-step workflows — it's not always intuitive how to structure logic or troubleshoot when something breaks. I also find it hard to know what's actually possible with Zapier, so I end up underutilizing it. Better in-app use case discovery or guided templates by industry/role would go a long way.
    What problems is the product solving and how is that benefiting you?
    Zapier eliminates the manual work of moving data between tools that don't natively talk to each other — things like syncing form submissions to a CRM, triggering notifications based on actions in another app, or automating repetitive handoffs between teams. The benefit is time saved and fewer things falling through the cracks, since the automations run in the background without anyone having to remember to do them manually.
    Amy S.

    Super Easy AI Automation Setup for Our Small Business

    Reviewed on May 28, 2026
    Review provided by G2
    What do you like best about the product?
    Super easy to use the ai to setup automations for the small business I work for
    What do you dislike about the product?
    I think I just don't know how to harness it yet and would love to see how I can better use it for other functions for my client and for my own business
    What problems is the product solving and how is that benefiting you?
    It's going to be used for automating customer communication and got transferring and interpreting data