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Zapier

Zapier

Reviews from AWS customer

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External reviews

1,863 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Sierra B.

Seamless Platform Integration That Saves Time

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
It's really helpful to connect various platforms that we use so that things flow together seamlessly without manual effort.
What do you dislike about the product?
It can be tricky to troubleshoot when things aren't firing/connecting correctly but usually with some patience and problem-solving approaches I am able to figure out what is wrong. It would be harder for someone with less tech experience
What problems is the product solving and how is that benefiting you?
I mostly use Zapier to help me get move leads from FB Ads to our email marketing platform.


    Kylie P.

Makes biz life easier!

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Love htat it makes it easy to streamline business and the new helper inside really makes building the zap simple.
What do you dislike about the product?
Now that the helper is in there, I don't get frustrated trying to make the zaps work.
What problems is the product solving and how is that benefiting you?
Sending leads from FB ad campaigns into Simplero and tagging, starting automations


    Research

Easy Setup and head sof Integrations

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Easy to setup and see that its connected. Lots of inbuilt interfaces make it very easy to do just about anything you could need.
What do you dislike about the product?
Testing is harder than it needs to be and replaying zaps
What problems is the product solving and how is that benefiting you?
In built connections to Facebook ads webhooks


    Adam S.

Time-Saving Automation at Its Best

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
It saves me time on automations each week
What do you dislike about the product?
Nothing that comes to mind, it does evefrything i need
What problems is the product solving and how is that benefiting you?
It enables the different systems I use to communicate with each other and share information.


    Micah S.

Seamless Integrations That Power Every Campaign

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
I use Zapier for my company for pretty much every campaign. I love using it to integrate our leads into our CRM, create confirmation emails, and make seemless connections between all of our programs.
What do you dislike about the product?
Not much! haha Sometimes the integrations need an update or can mess up which is fine because (thank goodness) I always forget to check on the zaps. The zaps run on their own
What problems is the product solving and how is that benefiting you?
Our problems have been Efficiency, Integrations, and Customization. We have been able to solve all of these issues with Zapier.


    Michel L.

Effortless Setup and Feature-Rich Experience

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Easy to use and ease of implementation. qty of features and notifications as you want.
What do you dislike about the product?
Sub account selection list under Agency master account
What problems is the product solving and how is that benefiting you?
interconnect leads from different to a crm followup email campaign.


    Anna K.

Takes a bit to set up, but once that's done, it's flawless

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Automates processes which would be a pain to do manually
What do you dislike about the product?
There's a bit of a learning curve to set it up when you're not a techie
What problems is the product solving and how is that benefiting you?
It connects contacts from Mailchimp to Facebook target groups


    Walter G.

Effortless Integrations Made Simple

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Zapier is easy to use, and there are many ways to create integrations with a wide variety of software.
What do you dislike about the product?
While there are some aspects of Zapier that I don't particularly like, it still manages to fulfill my needs effectively.
What problems is the product solving and how is that benefiting you?
Transfering information from two different pieces of software. From my booking software to my CRM


    Erin M.

Zapier: An Indispensable Team Member for Small Businesses

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Zapier has revolutionized our ability to get things done as a small business with a small (but mighty) team -- it's basically a full team member! It's very user friendly, and connects to just about every platform you can think of. The customer service is also top notch, I feel like I'm always listened to and helped in the exact way I'm needing -- don't have to explain myself twice or cut through AI noise. Plus they're always improving and honestly often not raising prices as a result...just adding value to what they're already providing. I can't recommend Zapier enough!
What do you dislike about the product?
Overall there aren't many downsides. If I had to pick some, I would say that having to manually update zaps when integrations have new versions is probably my least favorite part.
What problems is the product solving and how is that benefiting you?
We are a small business with a small team trying to make a big impact -- and Zapier is helping us do that by automating admin work that can be taken off a team member's plate, as well as elevating our ability to access integral data that wasn't seemingly possible before. Worth every dollar.


    Marketing and Advertising

Saving time and energy since 2018

  • November 05, 2025
  • Review provided by G2

What do you like best about the product?
Have been happily using Zapier since 2018. For me, the premium is worth it in terms of time saved on the backend. I like the breadth of integration options and the rigor with documentation of individual zap runs, which makes things easy to troubleshoot. When I get stuck, I like that I can contact a human in customer support and get a ticket going in less than a business day. I also like that the company is doing a lot of content marketing around their AI features; this helps me understand not only what things like Model Context Protocol actually are, but also why I should care and ways I could implement it into my existing zaps and automations. Great product and service.
What do you dislike about the product?
I wish there was a way to toggle off the "Have AI generate your first draft" feature that's now at the top of the workspace (as is the case with a lot of other SaaS now). But that might just be me as an experienced historical user; by the time I'm in the workspace, I already know what I want to create and how to create it.
What problems is the product solving and how is that benefiting you?
I need a clear, current source of truth for both myself and my clients in their systems. Zapier helps ensure data and updates are being dynamically passed around my tech stack so everyone has what they need immediately.