Highly professional team and very capable product
What do you like best about the product?
The continued engagement from the team. It's clear they are experts in their field whether that be in Sales, Engineering or CRM Analysis. The tool itself is very well designed with a user friendly UI. The transparency of the data processing is the best i've seen and it's made implementation and integration much easier.
What do you dislike about the product?
The only downside for us was the handover from a pilot project to full implementation. That wasn't as smooth as expected but the team at Amperity did lean in and address the issues. Timezones can be challenging too but as they build out a UK footprint this will improve I expect.
What problems is the product solving and how is that benefiting you?
Resolving identity across multiple and messy sources of PII to understand our customer base better and create a single source of truth for customer.
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