Invoca
InvocaReviews from AWS customer
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Review 2020
What do you like best about the product?
Lots of effort made to encourage participation and sense of community even from afar
What do you dislike about the product?
It was difficult accessing links to video/livestream. Recommend next year having a very clear path or for virtual events have specific sessions that people can sign up for and add to their calendars
What problems is the product solving and how is that benefiting you?
Tracking calls and conversions in the call center and tying it back to digital activities.
Recommendations to others considering the product:
N/A
Great Experience
What do you like best about the product?
All relevant content in the presentations. I also enjoyed the happy hour wine tasting that was hosted by Invoca to further engage customers.
What do you dislike about the product?
More breakout sessions throughout the day covering more topics would be a great way to bring in more people to engage with Invoca.
What problems is the product solving and how is that benefiting you?
We are getting better/more data on calls.
Using Invoca to track calls and appointments to get more qualified leads
What do you like best about the product?
The support team. They're very helpful..
What do you dislike about the product?
The interface can be confusing at times to use.
What problems is the product solving and how is that benefiting you?
How to track calls more accurately in terms or leads or other
Just getting started with Invoca
What do you like best about the product?
The ability to follow the customer journey so thoroughly, in a way we never have before gives us invaluable insight and will definitely help control unnecessary marketing costs.
What do you dislike about the product?
There is alot to learn to be able to effectively utilize the tools, but the tutorials are very helpful
What problems is the product solving and how is that benefiting you?
We are able to better analyze how effective our campaigns are even if transactions are completed over the phone, whereas, previously we were looking site the customer if they didn't complete their journey online.
Best Call Attribution Software I've Used to Date
What do you like best about the product?
The reporting and segmentation is an easy lift. You can customize to your organizations unique needs.
What do you dislike about the product?
Wishlist - Add numbers to call graph charts so you don't need to hover over each day
What problems is the product solving and how is that benefiting you?
We've been able to better attribute our paid media channels to direct sales from our call centers. This is huge!
It's been great to use and has really allowed us to attribute sales to our campaigns
What do you like best about the product?
Being able to truly attribute to my campaigns and see how they are doing. I also love how we can now try and avoid bringing in more customer service based calls
What do you dislike about the product?
When getting invoca codes I wish we didn't have to download an exel document and update it - wish it can just be entered into the website directly.
What problems is the product solving and how is that benefiting you?
Being able to attribute calls to our Digital tactics once a customer lands on our website / reducing the amount of non-sales calls
Intuitive Solution for Call Tracking and Reporting
What do you like best about the product?
I really like the interface - it is a breeze to navigate and easy to pick out useful data. I also like the ease of reporting especially with Google Data Studio.
What do you dislike about the product?
I wish that I could make better use of the dashboard. The drop down for campaigns only gives a few choices.
What problems is the product solving and how is that benefiting you?
With other tools I have had to manually count out calls or had issues with Google Data Studio connectors. Invoca is making my reporting so much easier!
Recommendations to others considering the product:
If you are manually counting calls or having a difficult time integrating call reporting into client facing reports, look no further! Invoca makes it so easy to integrate these measurements into reporting. Don't wait!
Fantastic partners in proving out ROI
What do you like best about the product?
Easy to use, easy to work with. The account team is helpful and the product is intuitive.
What do you dislike about the product?
Rigid structure on call reporting prevents viewing sales and calls at same time in platform for quick analysis required manual pulls.
What problems is the product solving and how is that benefiting you?
Improved COA, reduced overhead waste, increased ad relevancy.
Excellent Call Tracking
What do you like best about the product?
This is a much smarter product than most. My company recently switched from another product and are very pleased with the customization and the ability to easily integrate with Google.
What do you dislike about the product?
Reporting only goes back 90 days. I would like to be able to see further back.
What problems is the product solving and how is that benefiting you?
Data driven metrics. I like that I can track phone calls to the keyword level.
We Generate Calls
What do you like best about the product?
I like having an internal partner that is there to go to bat for you when you are eligible for new programs that may exist.
What do you dislike about the product?
We used to have a more proactive account manager. Now, we don't hear anything. I think that based on the amount of traffic that we generate, we should get a higher payout. I also think that the IVR could be more effective in helping to convert calls. As it is now, we are in the towing space. The first thing the IVR asks is to enter in your zip code. Well. if you are stuck out in the middle of nowhere, its dang near impossible to know what your zip code is. That leads to us losing a HIGH NUMBER of conversions.
What problems is the product solving and how is that benefiting you?
We are able to provide leads to businessowners that need them for their business. We have of course received a financial reward for bringing in phone calls
Recommendations to others considering the product:
Get involved with an account manager. They will be your biggest advocate when you are looking for a boost or to grow with the programs available. It is very important to get integrated early and find out what is working best for other publishers.
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