Miro
MiroReviews from AWS customer
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Good tool to visualise ideas
What do you like best about the product?
Miro has intuitive, collaborative whiteboard experience that enables distributed teams like ours to brainstorm, plan, and visualise ideas in real time. There is a vast library of templates, integrations with tools like Jira and Mermaid which helps getting started very easy even for newer users. Additionally, smooth facilitation features helps make workshops, retrospectives, and design sprints highly effective.
What do you dislike about the product?
Offline functionality is limited. Managing multiple boards can feel overwhelming without clearly defined structure and/or naming convention.
What problems is the product solving and how is that benefiting you?
Miro helps with visualising complex ideas for remote teams which is helpful. I see they are moving into AI, which is still in early stages.
The best to develop creative projects in a collaborative design process.
What do you like best about the product?
Everything is super visual, super easy to express ourselves.
What do you dislike about the product?
Sometimes could get difficult to manage board with heavy content (especially vector PDFs)
What problems is the product solving and how is that benefiting you?
We can work remotely with our company members, so we are almost "phisichally" connected.
The must have product for any change agent
What do you like best about the product?
The sheer versatility. Whether it’s running a workshop, sketching out an opportunity solution tree, or aligning teams on strategy, it’s quick to get something on the board that everyone can engage with. The templates give a solid starting point, but it never feels restrictive, you can shape it to fit almost any need.
What do you dislike about the product?
Performance can sometimes lag when boards get big, and it’s easy for them to become cluttered if people aren’t disciplined. Also, while it’s brilliant for collaboration, it can take a bit of effort to keep boards tidy and purposeful over time.
What problems is the product solving and how is that benefiting you?
Miro solves the problem of getting people aligned when we’re not in the same room. It gives us a shared visual space to co-create, which makes workshops smoother, ideas easier to grasp, and alignment quicker to build.
Useful for multiple marketing use cases
What do you like best about the product?
It's the most interactive tool I have come across that allows me to map out my thoughts on a blank canvas and organize what I am thinking into a legible flow for my team to also understand.
What do you dislike about the product?
I often have to start my flows from scratch, even though a lot of the time, they will mirror how they look. It would be useful if there was a new feature utilizing prediction of what flows I may be looking to create based on my previous creations.
What problems is the product solving and how is that benefiting you?
It digitalizing what would have to be done on a whiteboard or piece of paper and making it easy to collaboratively work with colleagues in realtime from anywhere.
Fantastic
What do you like best about the product?
Its really flexible, can be used for workshops, presentations and day to day creation of flows and diagrams. Team are really helpful. Set up was easy. This is a tool that i use everyday.
What do you dislike about the product?
occasionally the site doesnt let you export so you have to use the app
What problems is the product solving and how is that benefiting you?
It solves a wealth of problems for us in terms of being a hybrid business and working with international partners
Experience for a year using Miro
What do you like best about the product?
The usability can quickly create a document
What do you dislike about the product?
The table can be more flexible to customize, design
What problems is the product solving and how is that benefiting you?
Visualize my research better
Easy to use, intuitive, and feels like a blank canvas
What do you like best about the product?
What I enjoy the most about Miro is the freedom it gives me to work visually. I can easily place images, shapes, create mind maps, and add links wherever I need. The flexibility of movement and execution makes it very dynamic and creative. I also really value how easy it is to collaborate with teammates in real time — following a colleague’s work, setting a timer, or co-creating on the same board makes it great for both individual and group use.
What do you dislike about the product?
Although there are many templates available, I feel they are not always very specific. For example, as someone working in marketing automation, I would love to see templates tailored to flows with conditional splits, placeholders for subject lines and preview texts, etc. If Miro allowed users to filter templates based on their role or industry through tags or search options, it would make the experience even more powerful.
What problems is the product solving and how is that benefiting you?
Miro helps us centralize collaboration and brainstorming in one place. It removes the need to juggle between different tools for whiteboarding, presentations, and planning. It has made workshops, project planning, and flow design more efficient, and allows both individual and team work to run smoothly.
The Ultimate Digital Collaboration Platform for Product Professionals and Workshop Facilitators
What do you like best about the product?
As a Product Leader running ProductTrio.com advisory firm, I've been using Miro Business for several years, and it has become absolutely essential to my daily work. The fact that I use it daily speaks volumes about its value - it's not just another tool in my stack, it's THE tool that enables everything I do as a freelance product consultant and workshop facilitator.
For me, it's the best digital whiteboard for running workshops, whether online or in-person. I've facilitated 20+ B2B product workshops, trained over 250 startups and product organizations - and Miro has been my go-to platform throughout. Even when running in-person workshops, I always use Miro to display educational content and explain exercises to participants. The visual clarity and engagement it provides is unmatched.
For me, it's the best digital whiteboard for running workshops, whether online or in-person. I've facilitated 20+ B2B product workshops, trained over 250 startups and product organizations - and Miro has been my go-to platform throughout. Even when running in-person workshops, I always use Miro to display educational content and explain exercises to participants. The visual clarity and engagement it provides is unmatched.
What do you dislike about the product?
While Miro is exceptional, there are minor areas that could be enhanced:
- Occasional learning curve for new users during workshops
- Could benefit from more advanced analytics for workshop facilitators
- Occasional learning curve for new users during workshops
- Could benefit from more advanced analytics for workshop facilitators
What problems is the product solving and how is that benefiting you?
1. Remote Collaboration Challenges
Problem: Facilitating effective collaboration between distributed teams and clients across different time zones and locations.
How Miro Solves It: Miro enables both synchronous and asynchronous collaboration seamlessly. Team members can work together in real-time during workshops, then continue building on the work independently between sessions.
Benefit to Me: As a freelance product consultant working with clients across Europe, I can run productive workshops regardless of location. This has allowed me to expand my client base without geographical limitations and maintain engagement even with remote participants.
2. Complex Information Visualization
Problem: Making abstract product strategy concepts tangible and understandable for diverse stakeholders.
How Miro Solves It: The infinite canvas and visual framework capabilities allow me to transform complex strategic thinking into clear, visual representations using templates like Product Strategy Canvases and Opportunity Solution Trees.
Benefit to Me: I can now effectively communicate product strategy, discovery findings, and delivery plans to clients who previously struggled with abstract concepts. This has significantly improved client buy-in and project success rates.
3. Workshop Facilitation Inefficiencies
Problem: Managing productive workshops without falling into common traps like endless brainstorming, communication noise, or dominant personalities taking over discussions.
How Miro Solves It: Features like anonymous contributions, structured templates, timers, and "together alone" methodologies ensure everyone participates equally and workshops stay focused.
Benefit to Me: I've successfully facilitated 20+ B2B product workshops and trained over 250 startups using Miro. The platform ensures consistently high-quality outcomes regardless of group dynamics or personalities involved.
Problem: Facilitating effective collaboration between distributed teams and clients across different time zones and locations.
How Miro Solves It: Miro enables both synchronous and asynchronous collaboration seamlessly. Team members can work together in real-time during workshops, then continue building on the work independently between sessions.
Benefit to Me: As a freelance product consultant working with clients across Europe, I can run productive workshops regardless of location. This has allowed me to expand my client base without geographical limitations and maintain engagement even with remote participants.
2. Complex Information Visualization
Problem: Making abstract product strategy concepts tangible and understandable for diverse stakeholders.
How Miro Solves It: The infinite canvas and visual framework capabilities allow me to transform complex strategic thinking into clear, visual representations using templates like Product Strategy Canvases and Opportunity Solution Trees.
Benefit to Me: I can now effectively communicate product strategy, discovery findings, and delivery plans to clients who previously struggled with abstract concepts. This has significantly improved client buy-in and project success rates.
3. Workshop Facilitation Inefficiencies
Problem: Managing productive workshops without falling into common traps like endless brainstorming, communication noise, or dominant personalities taking over discussions.
How Miro Solves It: Features like anonymous contributions, structured templates, timers, and "together alone" methodologies ensure everyone participates equally and workshops stay focused.
Benefit to Me: I've successfully facilitated 20+ B2B product workshops and trained over 250 startups using Miro. The platform ensures consistently high-quality outcomes regardless of group dynamics or personalities involved.
Miro for Architects
What do you like best about the product?
Miro is brilliant for the messy, early stages of design work. We can upload up sketches, reference images, precedent studies and quick diagrams all in one place, then reorganise them as ideas develop. It feels like having a massive studio wall that the team can collaborate on all at once.
One of the biggest strengths is how collaborative it feels. Everyone in the team can add their thoughts, whether that’s architects, consultants or clients, and it keeps the discussion visual and accessible. In a workshop setting, it really helps clients feel involved, because they can see ideas forming in real time without having to dive into complex drawing software. For me personally, it’s also great being able to step back and see the whole board at once, then zoom in and refine details. That mix of big picture and detail is very natural to how we work in architecture.
The sign-up process is easy and it's intuitive enough to quickly onboard new staff members to a project. We as a team use it daily for sharing work progress and providing mark ups for junior staff.
One of the biggest strengths is how collaborative it feels. Everyone in the team can add their thoughts, whether that’s architects, consultants or clients, and it keeps the discussion visual and accessible. In a workshop setting, it really helps clients feel involved, because they can see ideas forming in real time without having to dive into complex drawing software. For me personally, it’s also great being able to step back and see the whole board at once, then zoom in and refine details. That mix of big picture and detail is very natural to how we work in architecture.
The sign-up process is easy and it's intuitive enough to quickly onboard new staff members to a project. We as a team use it daily for sharing work progress and providing mark ups for junior staff.
What do you dislike about the product?
The main drawback for me is that it can get a bit heavy once a board fills up with lots of content. Large boards with sketches and images can slow down, which is frustrating when you’re in a fast-moving workshop.
It’s also worth saying that while the drawing tools are fine for rough diagrams, they lack a bit of precision. Sometimes I end up switching back to other software for cleaner diagrams or more controlled line work, which breaks the seamlessness that Miro otherwise offers.
It’s also worth saying that while the drawing tools are fine for rough diagrams, they lack a bit of precision. Sometimes I end up switching back to other software for cleaner diagrams or more controlled line work, which breaks the seamlessness that Miro otherwise offers.
What problems is the product solving and how is that benefiting you?
Miro is helping us deal with one of the hardest parts of early stage design, which is keeping ideas clear and connected when lots of people are contributing. In a traditional studio setting we’d pin things up on the wall and sketch over them, but that doesn’t work as well when teams and clients are spread out or working remotely. Miro fills that gap by giving us a shared digital space that feels just as open and flexible.
It solves the problem of scattered feedback too. Instead of ideas getting lost in long email threads or separate documents, everything sits on the board where it’s visible to everyone. That makes collaboration more immediate, and it means I can understand how a client’s comment connects to a sketch or precedent image straight away.
The benefit for me is that it keeps the design process fluid without being chaotic. I can move between brainstorming, sketching, and organising ideas without switching platforms all the time. It also means I’m spending less effort just trying to keep track of information, and more time actually designing and contributing to the team.
It solves the problem of scattered feedback too. Instead of ideas getting lost in long email threads or separate documents, everything sits on the board where it’s visible to everyone. That makes collaboration more immediate, and it means I can understand how a client’s comment connects to a sketch or precedent image straight away.
The benefit for me is that it keeps the design process fluid without being chaotic. I can move between brainstorming, sketching, and organising ideas without switching platforms all the time. It also means I’m spending less effort just trying to keep track of information, and more time actually designing and contributing to the team.
A powerful tool to make ideas and concepts visible for teams and clients.
What do you like best about the product?
Miro’s versatility is what really stands out. I can use it in interactive workshops to keep participants engaged, present concepts almost like a Prezi-style presentation, and take advantage of the huge library of templates filled with proven methods, frameworks, and guides. It’s a powerful way to bring ideas to life, whether I’m collaborating with my team or working with clients.
What do you dislike about the product?
Sometimes the app asks for a restart, which interrupts the flow of work. Also, the titles of boards are not visible in shared links, which makes it harder to locate boards directly within the app if I haven’t opened them before. Another small but frustrating issue is the lack of a stronger default frame-locking option, as frames can easily shift around unintentionally.
What problems is the product solving and how is that benefiting you?
Miro helps me turn complex ideas and strategies into something visual and easy to discuss with teams and clients. Instead of juggling separate tools for workshops, presentations, and brainstorming, I can do it all in one place. This saves time, creates clarity, and helps clients actively participate in the process.
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