Meltwater Suite
MeltwaterReviews from AWS customer
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User-Friendly PR Tool with Outstanding Support
What do you like best about the product?
I appreciate that Meltwater is one of the most user-friendly PR tools out there. The media relations engage tool and explore tab are where I spend a lot of my time because the Boolean search is so easy to curate and narrow down to what exactly I'm looking for. The initial setup was super easy, and Meltwater has excellent customer support if needed. Additionally, the Mira companion is also helpful.
What do you dislike about the product?
I'd love to build a coverage report or campaign report not from a saved search. That would be amazing in the explore tool.
What problems is the product solving and how is that benefiting you?
I use Meltwater to combine social media and PR on one platform, making it user-friendly for media outreach and report building. The boolean search feature helps curate precise information.
Exceptional Onboarding Experience with Helpful Training
What do you like best about the product?
The onboarding process was a dream come true. I had multiple training sessions with a lovely trainer, Bridget, who made set-up easy and understandable. It was lovely that my onboarding process was led by a kind, thoughtful human being.
What do you dislike about the product?
It doesn't catch everything, all the time. I don't know if a single media monitoring software that does. I still have to manually check many media outlets to see if something was lost. It's usually in the database, but doesn't always get pulled into my searches.
What problems is the product solving and how is that benefiting you?
Meltwater helps me create an internal newsletter that includes all of our media clips for the week.
Excellent Social Platform Experience
What do you like best about the product?
Social platform to manage and post on LinkedIn. Able to give management a view into our plans.
What do you dislike about the product?
I can't see the social platform - something about my security isn't working yet. Have to use my personal PC.
What problems is the product solving and how is that benefiting you?
Able to see everything in one place. Previous social media solution did not allow us to tag people - this one does.
Comprehensive Media Insights and Effortless Analytics
What do you like best about the product?
I appreciate how Meltwater offers a thorough overview of our media coverage, highlighting relevant industry topics from both news sources and social media platforms. I also find it valuable that I can quickly generate analytics whenever necessary. Furthermore, the option to integrate coverage from Presse-Monitor PMG is particularly useful, as it enables us to include print coverage from Germany.
What do you dislike about the product?
One drawback I’ve found with Meltwater is that it only includes print coverage if you connect it with PMG. Additionally, I think the social media tracking features could use some improvement.
What problems is the product solving and how is that benefiting you?
I needed a media monitoring service capable of covering the entire industry, something that simply wouldn't be feasible with an in-house team.
Robust Monitoring and AI, But Needs Better Data Analysis Tools
What do you like best about the product?
There are a lot of monitoring services now offered, and as an agency with many clients to monitor for, Meltwater offers the best balance of services and price. Their monitoring is great and media database is also very good. Sure, there are gaps, but keeping up with the quick pace of media turnover can be a challenge. In addition, their use of AI integration seems to be quick for the industry, and I appreciate that they're leaning into that section and look forward to further improvements and integrations as AI continues to progress.
What do you dislike about the product?
Beyond a bit of difficulty monitoring for TV and radio (trouble finding specific clips for TV and just overall difficulty of finding any radio), the service is great. The main thing that I would like to do with Meltwater that I can't seem to find a great solution for, at the moment, is a dashboard for clients/searches that I can share with my team. Yes, there's the analysis section, but that only serves me after a campaign has ended or is a snapshot (which I would have to pull every so often). There's so much data that comes from Meltwater but the hard part is analyzing that data into trends that really make an impact from a client perspective. That would be the next step for me and what's I'm missing.
What problems is the product solving and how is that benefiting you?
Media monitoring and serving as a journalist database. The function where I can search about who's writing about a certain topic has been very useful.
All-in-One Platform for Content, Media, and Analytics
What do you like best about the product?
I like how it is an all in one platform. When vetting other competitors (Cision, etc.) Meltwater felt like a one stop shop for all things content, media and analytics.
What do you dislike about the product?
There have been a few glitches, including content not publishing when it is supposed to and inaccurate media numbers when compared to Cision.
What problems is the product solving and how is that benefiting you?
It allows our department to use one platform for a variety of needs. Previously, I had subscriptions to three different platforms for social listening, social publishing and media monitoring. In Meltwater, it is all in one.
Powerful Media Monitoring with Effortless Setup
What do you like best about the product?
I like the media monitoring features and the daily digest emails. It's easy to set up keyword searches and run reports on media hits.
What do you dislike about the product?
Sometimes looking for reporters covering certain beats can be a bit confusing, but practicing the search queries will likely help improve results.
What problems is the product solving and how is that benefiting you?
Meltwater helps me keep track of the media mentions earned by organization and it's faculty members. It's extremely helpful in getting alerts about news stories where a faculty member is mentioned. It's also helpful in running reports on keyword searches.
Comprehensive and Timely Coverage
What do you like best about the product?
Comprehensive and timely coverage. Few instances of superfluous items.
What do you dislike about the product?
Difficult to find realtime sources. Media/Reporter database lacking. Too many items lead to paywalled sites. Too many repeated wire stories in reports.
What problems is the product solving and how is that benefiting you?
Comprehensive media monitoring on most traditional media and online sources.
Comprehensive Monitoring with a Learning Curve
What do you like best about the product?
I appreciate Meltwater for its robust search function, which I have come to like the most after becoming more accustomed to the system. This feature is particularly valuable as it allows me to effectively scan and monitor media coverage of the Green Climate Fund's projects and partnerships, especially at the national and regional media levels. This localized coverage is crucial for understanding the sentiment around the work in specific countries, such as Uganda, differentiating it from more generalized international coverage. I want to highlight the outstanding customer support we receive from Gwen Ang - a wonderful personality and super knowledgable and helpful to those of us still learning on the system
What do you dislike about the product?
I don't find Meltwater so intuitive if I am honest. It takes practice to become familiar with the system, but for occasional users, it is not so user-friendly. The dashboard is a bit overwhelming because there are almost too many functions. It should simply be search and analyze, and there could be a layered system with basic Meltwater functions and an additional layer for more sophisticated users. The initial setup took time, and it is still a work in progress for us.
What problems is the product solving and how is that benefiting you?
I use Meltwater to monitor localized media coverage and understand sentiments about climate change, enhancing our media strategy and outreach at GCF.
Time-Saving Multi-Channel Scheduling at Its Best
What do you like best about the product?
Being able to schedule social and on multiple channels at the same time, saves a lot of time. Easy to use.
What do you dislike about the product?
There are frequent updates which in one way is good but it also makes you have to relearn where things are.
What problems is the product solving and how is that benefiting you?
Being able to post across multiple platforms and channels really helps me save time.
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