Meltwater Suite
MeltwaterReviews from AWS customer
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Meltwater - Inaccurate Monitoring
What do you like best about the product?
I like that you can select certain placements and then see analytics on them and the breakdown of competitor coverage.
What do you dislike about the product?
This tool is simply not very accurate. I search for placements by hand for my clients through Google search results and often those won't show up in Meltwater. This shows that it's only good for a general overview of monitoring, but can't be solely relied on. Plus there's a ton of garbage placements it finds, such as syndicated press releases and we haven't found a way to exclude those in the search. The premise of Meltwater is good, but it needs to up it's aggregation skills so all placements can be tracked.
What problems is the product solving and how is that benefiting you?
Meltwater helps us do competitor media coverage analysis and create share of voice reports for our client.
Lots of Features
What do you like best about the product?
Ability to hunt down contact info of journalists and see which publications have mentioned your organization through an easy search.
What do you dislike about the product?
The fact that you have to pay extra to access database outside North America--seems like a cheap way to get more money when all we're talking about is contact info.
What problems is the product solving and how is that benefiting you?
We need to find journalists/publications' contact info quickly and it benefits us when we can do this through a quick search in Meltwater--it's a real time-saver.
Good products challenging sales
What do you like best about the product?
Quality of product itself, Adam and Kristina as account managers, responsive support
What do you dislike about the product?
Challenging sales and on boarding process
What problems is the product solving and how is that benefiting you?
Competitor analysis. News monitoring. Crisis issue monitoring. Board-level reporting dashboards on communications KPI
Easy to use. Great Customer Service. Always innovating.
What do you like best about the product?
The ease of use is probably the the best attribute. I work with a lot of other social listening platforms due to the licenses our clients have but always double check their results against Sysomos, as I feel the most comfortable with the results and how to use it to solve different tasks.
What do you dislike about the product?
I think Sysomos could do more with audience segmentation and consumer insights. I think Netbase has a bit of headway on this feature.
What problems is the product solving and how is that benefiting you?
1) Crisis management for brands who have negative articles written about them.
2) Content planning to help inform brand campaigns
I realize that Sysomos is able to help determine how the target audience talks about a certain subject that is important to our client and we are able to educate and redirect the brand messaging to be more authentic and relatable to the consumer.
2) Content planning to help inform brand campaigns
I realize that Sysomos is able to help determine how the target audience talks about a certain subject that is important to our client and we are able to educate and redirect the brand messaging to be more authentic and relatable to the consumer.
Hot and Cold
What do you like best about the product?
The core search function works well and provides immediate insight into almost any marketing question we have.
What do you dislike about the product?
Everything else. The platform for Expion, in particular, can be kindly described as clunky and all the functions have issues with bugs. Other features surrounding the main search engine are "broken" too often or are otherwise missing obvious connections to other parts of the platform (i.e. search functions within engagement area).
What problems is the product solving and how is that benefiting you?
We are monitoring brand reputation, finding influencer contacts, monitoring campaigns and segmenting our audiences. The insights from the core search and report functions have been incredibly important to that effort.
Recommendations to others considering the product:
I would recommend using the Search function, but not any other aspects of the platform - it may be better to use multiple vendors until Sysomos/Meltwater make major updates to ancillary features.
Long time customer - we love Sysomos.
What do you like best about the product?
We worked with Sysomos since 2010 and have had nothing but good experiences with them. They are great to work with and continually update the platform.
What do you dislike about the product?
I would like to see a more unified code for all aspects of the platform instead of multiple different interfaces for different components.
What problems is the product solving and how is that benefiting you?
Social listening, topic monitoring, real-time alerts.
Recommendations to others considering the product:
They are a great, cost-effective solution that does exactly what you'd expect it to do. I would recommend you consider them for your social software needs.
Great for keeping up with the latest trends on Social
What do you like best about the product?
Great for keeping track of what people are saying about your brand, and for tracking online discussions. Email notifications let me be warned of potential risks as they happen, so we can respond quickly. Also great for ad hoc searching, which is valuable to research and strategy planning.
What do you dislike about the product?
Would love to see a live update feature for listening, so that we can always see the latest posts right away. Stronger connections with forums and Reddit would also be useful for monitoring conversations and how the evolve on those platforms.
What problems is the product solving and how is that benefiting you?
We use Sysomos to ensure we are keeping up with the latest trends online, and that we can see what people are saying about our business and it's services. Reporting on events, campaigns, or crisis' utilize the data and analytics found in Sysomos to give an idea of the public perception. Using posts found in Sysomos allow us to add a voice to what people are saying vs. a number.
Excellent Tool, Amazing Account Managers
What do you like best about the product?
Yes - the tool is great. I love that I can schedule and publish posts, monitor mentions, and search for digital mentions.
What keeps me as a client is my amazing account managers: Pam Huck, Margot Underdown.
What keeps me as a client is my amazing account managers: Pam Huck, Margot Underdown.
What do you dislike about the product?
I love the tool and I don't care as much about the design, but I am sure other clients do.
What problems is the product solving and how is that benefiting you?
Marketing awareness of brand and products by way of the social publishing tool. In addition we use the listening/search dashboards to keep tabs on our competitors, brand perception, and how campaigns are performing.
Powerful and capable but not user friendly.
What do you like best about the product?
Meltwater is a very capable platform but not easy for the average user to navigate. Difficult to distill data, even though the software has tons of potential and capabilities.
What do you dislike about the product?
Hard to use, not intuitive for most users.
What problems is the product solving and how is that benefiting you?
Data collection and analysis of coverage
Great listening tool + customer service
What do you like best about the product?
Meltwater is great! I run the social media for my company and it really helps keep me organized, as well as create monthly reports, stay up-to-date on what news outlets have mentioned my company, as well as reply to messages on all of our social media platforms from our customers.
What do you dislike about the product?
Due to some API issues lately, there hasn't been as much that I can do with Instagram, especially with listening and replying to comments. I understand that this is not primarily Meltwater's fault though, and more of a privacy issue with Instagram.
What problems is the product solving and how is that benefiting you?
It is easy to connect with our customers on social media, as well as find content to post.
Recommendations to others considering the product:
It's a bit pricy - but the customer service is great and it's an easy tool to use!
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