Meltwater Suite
MeltwaterReviews from AWS customer
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Imperfect but gets the job done
What do you like best about the product?
I like the search options for boolean or keywords when doing a scan. It also impressively goes back years. There are also many search options when looking for a reporter such as you can search by outlet, journalist, DMA, or beat and then within a filter, search for keywords which is great. I also like that you can save lists or export lists very easily.
What do you dislike about the product?
Meltwater does not do a good job of keeping up with when reporters change outlets or beats. There is also no way for a user like myself to send a ticket to the Meltwater folks alerting them of the change, which would make corrections in the database faster. Many reporters also have the generic newsdesk as their e-mail. And there are often typos in names that is embarrassing when sending a mail merge. Also, they do not catch WSJ or NYT articles.
What problems is the product solving and how is that benefiting you?
Meltwater helps with media monitoring and creating media lists. It saves time of searching outlet by outlet.
Recommendations to others considering the product:
It is a great tool but definitely not exhaustive when creating media lists and not always up to date. Always double check.
Meltwater PR for Non-Profits
What do you like best about the product?
The influencer database of media contacts is easily searchable by different categories, from beats to geography to roles; Media contacts are also searchable by a topic or keyword that might be trending in the news,
What do you dislike about the product?
They haven't updated their product to include the option to create a news release template, and only recently was it possible to add our company logo to our distributions; Building a targeted media list is generally cumbersome, in some cases a two-hour task.
What problems is the product solving and how is that benefiting you?
Creating more awareness of our organization and its mission. After a year using this product, our benefits have been minimal.
Meltwater makes my job so much easier.
What do you like best about the product?
I like that Meltwater has the ability to send out emails to multiple recipients at once without having them all CC'd and how it makes finding reporter emails so much easier for me. I also like that we get reports twice a day that let us know where our clients were mentioned.
What do you dislike about the product?
Sometimes there are glitches in the system that make it hard to send emails or find people's contact info, but that can happen on any platform.
What problems is the product solving and how is that benefiting you?
We are trying to reach the right reporters and publications for our clients and Meltwater helps us find the right people and publications to reach out to. It also has made pitching easier since we can email so many reporters at once.
Recommendations to others considering the product:
This is a great platform that has helped my whole company do their jobs more efficiently.
Sysomos
What do you like best about the product?
Platform was very user friendly
Building queries was fairly easy
Filters were effective
Building queries was fairly easy
Filters were effective
What do you dislike about the product?
Membership/seats were limited due to contract agreements
What problems is the product solving and how is that benefiting you?
Online and social audits; social and competitive landscapes
Recommendations to others considering the product:
Yes
Meltwater Review
What do you like best about the product?
Provides comprehensive synopsis of media coverage in an easy-to-use format.
What do you dislike about the product?
Does not cover social media integration well and the simple interface sometimes is too simple, making elements like content reach, and other pertinent details, hard to find.
What problems is the product solving and how is that benefiting you?
The tool is very helpful for tracking media coverage and my teams use it on a daily basis to do so.
Good service - comprehensive analytics
What do you like best about the product?
I really appreciate the customer service team. They go above and beyond when offering to help create reports answer questions using the software.
What do you dislike about the product?
Some of the qualitative analytics, like sentiment, were not always accurate and not able to be edited. The tools, while intuitive, still often had to have a manual review to make sure things were being exported correctly. We had to delete many rows after exporting mentions that actually did not apply.
What problems is the product solving and how is that benefiting you?
We needed a comprehensive tracking website. It integrates social really well.
There are better social listening options...
What do you like best about the product?
It's definitely very easy to use - just about anyone could figure out how to run a quick report.
What do you dislike about the product?
It capabilities are very restricted and the interface seems like a 1990's website.
What problems is the product solving and how is that benefiting you?
I get asked to quantify brand/campaign awareness and I do that through social analytics programs such as Sysomos.
Recommendations to others considering the product:
I would choose a different product.
Social Listening
What do you like best about the product?
The real time insights are great for social listening and monitoring for our clients.
What do you dislike about the product?
NA - i find it really user friendly and helpful
What problems is the product solving and how is that benefiting you?
making sure we are keeping a pulse on what people are saying about out clients
Recommendations to others considering the product:
good to compare to other services based on your client's needs, however, this one is great for social listening with Twitter
Great for keeping up with your media mentions
What do you like best about the product?
I love that meltwater sends me an email every day so I can see exactly what is being said about my company in the media, in real time. Also, the reps are great about getting us what we need in a short timeframe.
What do you dislike about the product?
The cost/lack of discounts. Wish there was a more affordable option, but you DO get what you pay for.
What problems is the product solving and how is that benefiting you?
Able to track media mentions and target specific reporters/regions with press releases.
Easy to use
What do you like best about the product?
I like how easy Meltwater is to navigate and build lists.
What do you dislike about the product?
Unfortunately, there were some contacts that I had in a previous PR platform that were not in Meltwater. I also missed having an "influencer" ranking that gave that added info on a writer or media outlet.
What problems is the product solving and how is that benefiting you?
I use Meltwater to build lists and see who would be a good fit to pitch to.
Recommendations to others considering the product:
I would ask a lot of questions before signing the contract. It would be wise to make sure it provides what you need.
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