Meltwater Suite
MeltwaterReviews from AWS customer
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Excellent platform for PR pros
What do you like best about the product?
The functionality to explore and analyze media trends, clients and competitors is excellent. It has reduced time on client and new business projects significantly, while positioning our team to provide valueable insights to our team.
What do you dislike about the product?
The media database search function is clunky and at times not up to date.
The social media content management is not as seamless as other tools.
GlobeNewsire press release support is spotty.
The social media content management is not as seamless as other tools.
GlobeNewsire press release support is spotty.
What problems is the product solving and how is that benefiting you?
Quickly identifying media trends and performing analysis. Providing deep analysis into competitor trend lines.
GREAT TOOL TO DIGITAL MARKETING
What do you like best about the product?
WHAT I MOST ENJOY AND LIKE ABOUT MELTWATER IT IS EXCELLENT COSTUMER SERVICE AND THE IA ASSITANT
What do you dislike about the product?
THER ARE SOME TOOLS THAT ARE NOT EASY TO FIND OR USE
What problems is the product solving and how is that benefiting you?
SOME OF OUR CLIENTS NEED REPORTS ABOUT MENTIONS AND SENTIMENT OF THIS. AND MELTWATER SOLVE THAT, WITH A EXCELLENT SOCIAL LISTENING TOOL WERE YOU CAN HAVE AN OVERVIEW OBOUT YOUR BRANDS AND THE COMPETITIONS
Overall the interface is very intuitive and the webinars are helpful
What do you like best about the product?
The "Monitor" feature that allows me to see view the tags from different posts
What do you dislike about the product?
Sometimes it takes a long time to load because of the large amount of data
What problems is the product solving and how is that benefiting you?
I like the campaign report that Meltwater offers beacuse it provides insights into the potential reach and favorable of the content
Meltwater as a marketing tool
What do you like best about the product?
We have been using meltwater for a few months now and it has been a helpful resource to have as our organization is going through staff changes to ensure we are reaching our marketing goals.
What do you dislike about the product?
I think I'm still learning to optimize it.
What problems is the product solving and how is that benefiting you?
We have used meltwater to keep up to date with industry events and how our company is positioned.
Review
What do you like best about the product?
It's great for data collection and monitoring.
What do you dislike about the product?
It does not have the ability to pull expansive Instagram and Facebook data due to Meta privacy policies.
What problems is the product solving and how is that benefiting you?
Unable to pull expansive set of instagram and facebook data due to Meta privacy laws.
A convenient tool but pricey.
What do you like best about the product?
Meltwater has a great amount of functionality if you go in for one or many of the large packages/tools. It has the potentially to be a one-stop-shop for a lot of PR and comms functions, providing you have the money to invest.
What do you dislike about the product?
It's extremely expensive. My current contract includes only some base features for PR monitoring. I use this regularly but for the price you would expect it to include a lot more of the other features. At a bear minimum I would expect a reporting feature on the lower tier but it's a purchasable add-on. Meltwater is great, but only if you have the cash to splurge.
What problems is the product solving and how is that benefiting you?
Meltwater keeps a track of most platforms where we might be mentioned and pools them into one easy feed for tracking news. I have chosen daily e-mail bullet-ins for this which are really handy at giving me a synopsis of any coverage of our company or competitors before I even have to enter the app/platform, saving me time.
There are better Social Tools out there
What do you like best about the product?
Some features like open keyword search and quick data analysis. which provideds me with analysis and deep demographics for brands
What do you dislike about the product?
The usual lags, and the pricing doesn't really provie the worth of the features. There are better audience and social intelegice tool, which i've personally worked with. The boolean queries also has limitations when compared to other giants in market
What problems is the product solving and how is that benefiting you?
Helping brands know their current standings and SOV (share of voice and %)
Seamless integration and thoughtful support tools
What do you like best about the product?
Adding journalists to the database is a smooth process. Pretty much everything in Meltwater is intuitive.
What do you dislike about the product?
Outreach emails are too easy to send accidentally. I wish there was a second "are you sure you want to send this?" check and greater customizability of the email's CSS.
I also wish that there was more access to podcast contacts in the database.
I also wish that there was more access to podcast contacts in the database.
What problems is the product solving and how is that benefiting you?
Organizing media lists and finding new contacts for outreach.
Helpful consolidation of resources
What do you like best about the product?
I appreciate that it was able to consolidate what we previously had as several tools (media relations, media outreach, etc.)
What do you dislike about the product?
The journalist database felt incomplete and needed more updating. We often have to do a lot of supplementary research off of the platform.
What problems is the product solving and how is that benefiting you?
It provides us one consolidated platform to learn from what we are hearing in social media listening to more effectively pitch journalists.
Great program@
What do you like best about the product?
We use Meltwater to send customizable newsletters out to our staff. We find it very useful and user friendly! The staff are also very approachable. They let us know about any updates or features that would benefit us.
What do you dislike about the product?
There are no downsides, everything about Meltwater is strightforward and user friendly. Staff are knowledgable if you have any questions.
What problems is the product solving and how is that benefiting you?
The system is so in tune with our wants and needs, because of set defined key word searches, it's very easy to send purposeful newsletters to our staff.
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