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160 reviews
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External reviews are not included in the AWS star rating for the product.


    Furniture

Easy set up, easy custom and time saving

  • September 05, 2018
  • Review provided by G2

What do you like best about the product?
Funnel was easy to set up for cost import, report creation
Lot of data available from different platform
Custom dimension is very useful to create reports according to marketing objectivs
Very time saving by centralization
Support really reactive
What do you dislike about the product?
Some Google Analytics limits on attribution
Not all metrics are available
What problems is the product solving and how is that benefiting you?
We save a lot of time in reporting!
We access and gather a lot of data on data studio reports
Reporting is more detailed and adapted to evolving marketing strategy


    Marketing and Advertising

Easy to set up, saves a lot of time

  • September 03, 2018
  • Review provided by G2

What do you like best about the product?
Easily integrates with most advertising platforms. Gather data, dimension mapping between different ad platforms.
What do you dislike about the product?
It delivers what I expect. Nothing bad to say.
What problems is the product solving and how is that benefiting you?
Gathering cost data from different ad platforms instead of mining from different platforms via excel.


    Jesse R.

Great software and simple

  • July 31, 2018
  • Review provided by G2

What do you like best about the product?
Media sources work like a charm, and with customized measurements and metrics it's simple to imagine basically any unique KPI you may need.
What do you dislike about the product?
Charts have some restrictions, however these problems can typically be bypassed by reconsidering and streamlining information discussion
What problems is the product solving and how is that benefiting you?
Great presentations and very good KPI


    Cosmetics

Great!

  • July 30, 2018
  • Review provided by G2

What do you like best about the product?
Funnel.io has been super helpful pulling in our data from different platforms.
What do you dislike about the product?
Our company wishes there was a way to see visuals accompany.
What problems is the product solving and how is that benefiting you?
It has allowed us to take analytics from different avenues and bring it into one concise areas.


    Information Technology and Services

Two thumbs up: Great price and great program

  • July 30, 2018
  • Review provided by G2

What do you like best about the product?
I like the ability to establish our own custom metrics as well as find performance analysis in one central place. If you're a business who is running different campaigns across various channels, Funnel.io is a MUST for you. Not only does it have so many different features, it also is available for a very low price.
What do you dislike about the product?
Although I am just trying this software out right now, I have no complaints so far.
What problems is the product solving and how is that benefiting you?
We are able to see overall performance and traffic across channels.


    Computer Hardware

Great tool for reporting

  • July 30, 2018
  • Review provided by G2

What do you like best about the product?
Easy to build dashboards that you can share easily with team members. Straight forward that allows you to connects to everything digital across SEM, Display, and Social
What do you dislike about the product?
Funnel does lack a few features such as ad reporting, campaign level reporting and funnel reporting, all of which are necessary metrics for accurate analytics.
What problems is the product solving and how is that benefiting you?
Cost saving and cross collaboration
Recommendations to others considering the product:
If you're looking for a low cost tool, I would suggest trying Funnel.io. It's great for small to medium sized businesses. I recommend using the 30 day free trial before purchasing.


    Internet

Great concept and application, albeit finnicky

  • April 27, 2018
  • Review provided by G2

What do you like best about the product?
Easily see important channel metrics by campaign, easy to use interface, reliable customer support
What do you dislike about the product?
Connections regularly fail for no reason, unable to see granular data
What problems is the product solving and how is that benefiting you?
Pacing of ad campaign spend across multiple digital channels. It is much easier and faster to understand how our campaigns are performing and pacing out in the current system.
Recommendations to others considering the product:
If you run a large number of campaigns on multiple channels and need a way to easily see spend by campaign aggregated by channel, this is an easy choice.


    Tobias H.

Funnel makes your headache go away!

  • April 12, 2018
  • Review provided by G2

What do you like best about the product?
One slick system to keep all of your cost and budget related info in one place. Earlier that info could be spread out in several different systems and a nightmare to manage.
What do you dislike about the product?
Nothing that comes to mind. The small issues that have come up have been fixed shortly after i mention them to support.
What problems is the product solving and how is that benefiting you?
Mainly budget issues.


    Drew L.

Great Product with the Support to back it up

  • April 02, 2018
  • Review provided by G2

What do you like best about the product?
Their customer support is fantastic. Whenever I have an issue they are quick to get it resolved. The product has simplified our lives and given us greater insight into our marketing spend. We spend across about 10+ channels at any given time. Funnel allows us to ditch the spreadsheet and the chore of pulling spend data from every channel every day.
What do you dislike about the product?
They don't have control over when channels update their APIs. For instance, we had an issue getting spend data from Pinterest for a while. Something tells me it wasn't negligence of Funnel's side but just Pinterest changing their API.
What problems is the product solving and how is that benefiting you?
The initial problem was to eliminate the daily chore of retrieving and summarizing our ad spend every day. One member of our growth team was responsible for this and the process was just awful. Funnel eliminated that chore and automatically pulls all the spend data into our DB. In addition, we have been more granular data we can report on and alert our marketing managers on which Ads have the highest ROAS.


    Escobar P.

Funnel = Simple set up

  • March 16, 2018
  • Review provided by G2

What do you like best about the product?
The support team is always willing to help. Besides of that, they can bring you better ways to tackle your problem using the Funnel features.
The capability to export data to BigQuery is amazing.
This new feature to implement custom dimensions is very useful.
What do you dislike about the product?
There isn't an implementation to filter results on data explorer view.
It would be nice if I could use custom dimensions as an option in the rules to create a dimension.
It would be nice if the migration process could be run more frequently. Maybe add an option to run the migration process hourly.
What problems is the product solving and how is that benefiting you?
Gathering cost data from different ad platforms.

* Benefits
- The time consumed by our developers on creating our cost importers can be now used to develop new features on our site.
Recommendations to others considering the product:
If you want to save time and get excellent results, then use Funnel.io.