What do you like best about the product?

Quite intuitive and east to adopt. It is a great combination of CRM, automation and communication tools in a single platform.

Some advanced features are also offered - email tracking, sequences, deal pipelines, etc

What do you dislike about the product?

In the lower plans - quite limited features around workflows, reporting and sales process. Occasional gaps in deep analytics and flexibility as compared to other enterprise focused CRMs.

What problems is the product solving and how is that benefiting you?

brought all fragmented activities into a single platform such as lead tracking, communication, follow-ups and pipeline management.

What do you like best about the product?

I use HubSpot Sales Hub for tracking our marketing database and sales floor numbers, and I appreciate having everything stored in one area with the Sales Hub. I love the pipeline visibility and deal tracking because I can see where every deal stands, move them through stages easily, and spot bottlenecks right away, making organization feel natural. Email tracking and notifications are huge for our team as they help us time follow-ups better and prioritize hotter leads. Task automation and reminders ensure that nothing slips through the cracks, which is helpful during numerous conversations. I find it valuable that emails, calls, and notes are logged in one place, making conversations more personalized and informed. The initial setup of HubSpot was easy and user-friendly with an intuitive interface and step-by-step onboarding guidance. I also find it pairs well with Gmail, LinkedIn, Slack, Google Calendar, Google Drive, and Dropbox.

What do you dislike about the product?

Some of the more advanced customization like detailed reporting, workflows, or custom objects are locked behind higher tier plans with HubSpot Sales Hub. For smaller teams or individuals, this becomes restrictive if trying to scale the process is your main goal. While the dashboards are clean, the reporting isn't always deep or flexible as we would want, especially compared to more advanced CRMs. Creating highly specific or customized reports can take extra work or isn't always possible without upgrades.

What problems is the product solving and how is that benefiting you?

I use HubSpot Sales Hub to centralize data, track email interactions, automate tasks, and enhance sales organization, offering clear pipeline visibility and making follow-ups more effective.

What do you like best about the product?

HubSpot is widely loved because it doesn't feel like "work software." While many CRMs are notorious for being clunky and complicated, HubSpot is designed to be as intuitive as a consumer app.

What do you dislike about the product?

While it’s very user-friendly, HubSpot can get expensive fast once you outgrow the "Starter" plan. The jump from a few dollars a month to the "Professional" tier (which unlocks the heavy-duty automation) can be a bit of a price shock

What problems is the product solving and how is that benefiting you?

HubSpot solves this by providing a unified "all-in-one" platform. Here are the specific problems it helps solve across different departments

What do you like best about the product?

Customizability, reliability, its complexity, and at the same time simplicity!
Also, Rubost API capabilities and integrations are awesome.

What do you dislike about the product?

To be honest, support and sales are not always well-trained on the actual capabilities of the platform.

There were many times that we called and asked for a solution, and the answer was either completely irrelevant, a cold “No, it’s not possible,” or a push toward another package that did not really fit our needs.

What was frustrating is that after a bit of struggle and our own investigation, we often found that there actually was a decent solution already built, or at least something clearly prepared and thought through by the HubSpot design team.

For example, as a landscaping company, we really wanted to run the business in an address-oriented way. At first, it seemed like that was not possible. I spoke with sales multiple times, and there was no obvious solution presented to us. In the end, we did our own due diligence, realized that upgrading to Sales Enterprise would give us access to custom objects, and basically sold the higher package to ourselves because it was actually the logical solution for our business.

So in that case, we were the ones acting like the knowledgeable salesperson, understanding the platform well enough to justify the higher price tier because it truly solved our problem.

And you know what the next pitch was after that? Marketing Enterprise! Which is completely irrelevant to us at our current stage.

In summary, I think it would help a lot if sales and support had a deeper understanding of the actual capabilities across the platform. They should try to put themselves in our shoes and tailor a real solution to our business, instead of just blindly offering more packages and trying to maximize the contract value without really considering what we need.

It should feel more like dealing with us as a B2B business with specific operational needs, not like a B2C retail sales process.

Also, on the product side, I wish the UI were a bit more customizable. For example, it would be nice to rearrange custom object cards more freely, customize CRM ribbon icons, and generally have a bit more flexibility in how pages are structured visually.

And please stop sending reminder emails to deactivated users. There was a reason behind those deactivations!

Overall, considering everything, you are doing a lot of things well, and I appreciate the work. Please keep it up.

What problems is the product solving and how is that benefiting you?

It is a reliable database! which means everything. Also, we are trying to connect all of our other software to it and make it a true Hub!

What do you like best about the product?

What I like most about HubSpot Sales Hub is how intuitive it is to manage the entire sales process in one place. From lead tracking to closing opportunities, everything is quite well connected.

I also highly appreciate the task automation (such as emails, reminders, and follow-ups), which really helps save time and maintain consistency in the sales process. Additionally, the reports and dashboards are clear and allow for quick visibility of the team's performance.

What do you dislike about the product?

Something I don't like as much is that some key features are limited to higher plans, which can make scaling expensive. Also, when you need more advanced customizations, it can become a bit complex or require more configuration than expected.

On the other hand, in small teams, it can feel a bit "over-engineered" if you don't take advantage of all the features.

What problems is the product solving and how is that benefiting you?

HubSpot Sales Hub primarily solves the problem of disorganization in the sales process and the lack of follow-up with leads. It used to be easy to lose opportunities due to inadequate follow-up or not having visibility of the pipeline.

With HubSpot, I can centralize all customer information, automate repetitive tasks, and have clarity on what stage each opportunity is in. This directly benefits me by improving conversion, reducing closing times, and having a much more organized and scalable sales process.

What do you like best about the product?

HubSpot Sales Hub gives you a solid foundation for managing contacts, companies, and contracts in one place. For a lean team handling renewals and expansions, having all that context centralized is genuinely valuable. The Slack integration is a standout feature for us: automated notifications triggered by specific actions keep the right people informed without anyone having to manually chase updates. Once our team had a few experienced users and someone with revenue operations experience, the platform really started to deliver. The depth is there if you have the people to unlock it.

What do you dislike about the product?

The learning curve is steep. For a small team without dedicated RevOps support, getting up to speed takes real time and effort. A lot of the platform's potential goes unused simply because there aren't enough hours or hands to configure and leverage everything it offers. It's a powerful tool, but it's built for scale, and smaller teams can feel like they're only scratching the surface.

What problems is the product solving and how is that benefiting you?

We use it primarily for renewal and expansion tracking, executive business review prep, and keeping contact and company data organized. It's become the source of truth for anything contract-related on our customer success side. The Slack integration helps us stay on top of triggered actions without adding manual overhead, which matters a lot when the team is small and everyone's wearing multiple hats.

What do you like best about the product?

Business card scanner on the phone app saves time

What do you dislike about the product?

Constantly automatically logged out of the email tracking feature, and it alerts you to an email being opened when I'm the one opening it instead of the receptient

What problems is the product solving and how is that benefiting you?

Helps track overall numbers of contacts with a company and what amount of work that translates to

What do you like best about the product?

The ease of use is amazing. It’s fast and comes with plenty of built-in features, which makes it really convenient to use.

What do you dislike about the product?

The token marketplace feature feels a bit low-end. There also aren’t many commercial dialer (speed dialer) partners available.

What problems is the product solving and how is that benefiting you?

The task tracking and the speed of creating follow-ups are great. I’m in the solution every day and rely heavily on the sales task features.

What do you like best about the product?

I like the flexibility of the meeting scheduler, and the Activity feed.

What do you dislike about the product?

There is not much I dislike about the Sales Hub at the moment.

What problems is the product solving and how is that benefiting you?

It helps schedule meeting in an organized with for individuals, groups, and as round robin.
It helps to have the activity feed in place to keep track of actions taken by / for one's contacts.

What do you like best about the product?

What I like most about HubSpot is how user-friendly it is for marketing professionals. With other CRM tools, I often find them hard to understand; they come with millions of options, which can make it overly complex to find what I’m actually looking for. On top of that, HubSpot’s AI functionality is absolutely amazing. When I ask questions, I don’t feel like I’m talking to a bot, and it genuinely helps me solve my challenges without needing to escalate anything to their support team. And when I do need support, they’re great to work with and very fast. Overall, I’m happy to be sailing on the HubSpot boat again.

What do you dislike about the product?

The only thing that comes to mind is the pricing difference between the starter package and the professional package. It's an insane increase (from €20/mo to €880/mo which makes scaling for a smaller business quite challening. It would be great if there was a package in between.

What problems is the product solving and how is that benefiting you?

I can easily create my own reports, get a clear overview of how my campaigns are performing, and share these insights with the wider business as well.