Demandbase
DemandbaseReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,655 reviews
from
External reviews are not included in the AWS star rating for the product.
Review Engagio ABM Analytics 2018
What do you like best about the product?
The ability to track engagement minutes at the account and contact level and identify the most engaged accounts overall and by buying center.
What do you dislike about the product?
Incorrect synchronization of contacts sometimes, especially when a contact changes company, which happens a lot in our target industry.
What problems is the product solving and how is that benefiting you?
I am solving the problem of being too generic (as in the case of Google Analytics). I can share things on a personal/account level instead of a generalized email that can be sent to a million people. With the personal touch, it invokes more responses.
Great Quick Reference Tool
What do you like best about the product?
I like that it pulls all the company information together easier than me searching LinkedIn alone. I also like how you can sort to find more information. The viewing pane works well, and you can create a watch list for any changes at a company.
What do you dislike about the product?
Still missing some information, but better than nothing. They do keep refershing the data which helps.
What problems is the product solving and how is that benefiting you?
Trying to find contacts and company information and build a sales funnel.
Recommendations to others considering the product:
Give this tool a test run they offer a flexible trial period.
Engagio ABM Analytics
What do you like best about the product?
Strong Performer, central to Zignal's ABM strategy. By incorporating holistic analytics and marketing orchestration into one powerful platform. We’re moving up market at BigPanda. Engagio is core to our new strategy of landing higher value accounts. Engagio fuels ABM-success across my entire go-to-market team
What do you dislike about the product?
Product is expensive and hard to set up initially. It does not give us rationalization at scale. But it allows us to easily manage our multi-channel and multi-player outreach, determine its impact, and get ROI from our ABM programs.
What problems is the product solving and how is that benefiting you?
Great in allowing us to clearly track marketing impact at our target accounts, I'd highly recommend Engagio to everyone doing ABM. Being able to measure/ compare plus score ENTIRELY the activity generated by an account is critical to our multi-channel ABM approach. Our target account's average deal size is nearly 2x larger than non-target accounts
Recommendations to others considering the product:
It's incredibly intuitive, so you can get up and running very quickly
Powerful B2B ABM tool, but not so useful for small businesses
What do you like best about the product?
Integrates with Google Analytics, easy to use, and your account managers are generally very helpful and friendly.
What do you dislike about the product?
DemandBase is on the pricier side, it also doesn't do a very good job with targeting smaller businesses (really only good for mid-to-large size businesses).
What problems is the product solving and how is that benefiting you?
Identifying what businesses visit your site and retargeting them with relevant content. Also good for on-site personalization.
Recommendations to others considering the product:
Not something to use if you're a small business or looking to target other small businesses.
Sounds Great in Theory, Hard to Adopt
What do you like best about the product?
InsideView has a list of contacts for most companies which you can import into your CRM. It collects a lot of articles from around the web so you have data on most of your large accounts which you would be prospecting into.
What do you dislike about the product?
There are many things about IV which I dislike. Some of these include the fact that it is tough to adopt. The insights and articles which it generates aren't very relevant. It's tough to find content to actually use.
Another thing is that you can't bulk export leads into your CRM such as SF.
Also, very little direct phone numbers for the contacts which are in the system.
Another thing is that you can't bulk export leads into your CRM such as SF.
Also, very little direct phone numbers for the contacts which are in the system.
What problems is the product solving and how is that benefiting you?
We wanted to find new articles and insights to use as reasons to engage with prospects. This sounds great in theory but it hasn't been adopted well as most of the insights aren't relevant.
Recommendations to others considering the product:
If you're considering InsideView I'd make sure that your users are actually going to adopt the system and use the insights to help them sell. IV is more expensive than most other platforms. It's not a tool to be used to find new prospects, especially if you need direct dials.
Good Analytics Tool
What do you like best about the product?
Visual representation of account views c.f. heat maps.
Ease of implementation.
Ease of implementation.
What do you dislike about the product?
Single Sign-on support, ability to rename account lists and to save report filters.
What problems is the product solving and how is that benefiting you?
We use Engagio within the sales dept.
It is mainly used to measure customer engagement on the website and what their behaviour was as well as recency.
It is mainly used to measure customer engagement on the website and what their behaviour was as well as recency.
Recommendations to others considering the product:
Engagio is best suited for companies that have long sales cycles, dealing with large accounts with multiple decision makers. In these cases, it really sings, letting you see what everyone at those accounts, regardless of whether they're contacts or leads in Salesforce, are interacting with.
Engagio ABM review
What do you like best about the product?
It is mainly used to measure customer engagement on the website and what their behaviour was as well as recency. It is connected to Salesforce so you can immediately see opportunities, and if it is a good time to reach out again or adjust sales techniques.
What do you dislike about the product?
Sometimes it only shows up already existing clients that are obviously visiting the sites weekly because they are exisiting customers. However this could be a matter of adjusting the settings which is not done by the sales team.
What problems is the product solving and how is that benefiting you?
Daily reports sent by mail with new updates. Ramping up in a new and unfamiliar territory has been quicker thanks to Engagio showing me each week who in the territory is viewing what info.
Good Idea, poor execution.
What do you like best about the product?
Demandbase appends company names to anonymous web traffic.
What do you dislike about the product?
Their product is difficult to use, their reps aren't very helpful, and its an expensive tool.
What problems is the product solving and how is that benefiting you?
Identifying anonymous web traffic.
This is very good for account based executions. They work hard to fulfill customer's need.
What do you like best about the product?
The software which they provide can be easily combined with other sales related software.
What do you dislike about the product?
We cannot find any mobile application for this. So we need ca access using office computer only
What problems is the product solving and how is that benefiting you?
Helps us identify which accounts have and haven't been engaged over the course of time, and what and where they are engaging.
Bad Experience with Insideview
What do you like best about the product?
The platform is very easy to use and find leads in certain industries.
What do you dislike about the product?
Missing a lot of emails, and the ones that are in there are not that accurate. Also terrible customer service experience.
What problems is the product solving and how is that benefiting you?
We went into signing on with Insideview to help prospect and fill in missing information on our current leads. However, using Insideview has failed to help with both. Only 55-60% of the contact profiles in InsideView will have emails listed. And for those listed, many of those have come back inaccurate. When we spoke with customer service and other departments at the company, they didn't provide much help, just tired to cover up and tell us other solutions to how quickly emails can go bad. We will definitely be looking for a better vendor next time around and would never recommend to use them again.
Recommendations to others considering the product:
Definitely do your research first and see what other options are available and how they compare. If you want to get viable emails from this platform, keep in mind my review.
showing 1,401 - 1,410