Demandbase
DemandbaseReviews from AWS customer
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Technology insight
What do you like best about the product?
I really love the Infrastructure information, this is very helpful when it comes to learning about what organizations are using in their environment. It gives a lot of useful information in the area.
What do you dislike about the product?
I dislike the contacts, if you need it for contacts, although they are correct usually, there is not any direct dials available and not enough contact information.
What problems is the product solving and how is that benefiting you?
I need to learn more about company technology and Inside view helps with that. It also shows which companies are the subsidiaries and the parent company information. This is very helpful in aligning organizations for my marketing needs
Good tool for tech profiling
What do you like best about the product?
InsideView does a very thorough job of listing all present and past technology installs. Also, it has good information surrounding each organization. I like that you can see the "family tree" and look further into subsidiaries or other affiliated companies.
What do you dislike about the product?
There are very few direct phone numbers for the contacts. Also, they do not update the contacts as much as they should so you can't trust that the person is still with the company that you are looking at.
What problems is the product solving and how is that benefiting you?
Finding out what kind of hardware and software they use for different business purposes. I am able to get a better understanding of the org structure, although it is not always clear. The tech profiles save me time and gives me a background to speak to when cold calling.
Recommendations to others considering the product:
You will still need to have other tools if you are looking solely for data for marketing campaigns. It is not enough data to run full campaigns.
Easy to understand ABM analytics
What do you like best about the product?
Engagio makes it easy to see what's going on in your target accounts (what have they done recently, how long they've engaged, etc.) and the impact of your marketing programs. It also provides a great way to keep track of your marketing qualified accounts via funnel view.
What do you dislike about the product?
Making account lists and editing them can be hard to do. Sales enablement isn't exactly easy either. In order to view Engagio data in SFDC, you must download a chrome plugin. Unfortunately, getting sales to download a chrome plugin and use it is easier said than done. Also, the plugin displays as an annoying tab that sticks out from the right side of your browser like a sore thumb. Not exactly the best user experience.
What problems is the product solving and how is that benefiting you?
Engagio ABM is great at showing us MQAs we can pass to sales. It also provides us insights into which of our marketing campaigns are working and which ones aren't. Because of this, we've decided to invest in the higher converting campaigns and replicate those in the future.
Recommendations to others considering the product:
Make sure you have your tiers clearly defined as that will dictate which plays you'll need to run. Consider building out your playbook before you begin with implementation as you'll want to hit the ground running to get some early wins. Sales will take notice if you've got MQAs under your belt early on.
Great for prospecting
What do you like best about the product?
The ability to quickly build a prospecting list by selecting specific verticals and contact titles. It's very simple and fast
What do you dislike about the product?
The data is not always accurate. It could either by an invalid address or a past employee.
What problems is the product solving and how is that benefiting you?
Allows me to spend more time on the phone selling rather than manually building a prospecting list
Recommendations to others considering the product:
Great prospecting tool for sales reps
Moving in the right direction
What do you like best about the product?
This is a great tool if you want to automate some of your personalized outreach. It is not a tool for blasting 500 people a day with the same canned message. For example, it allows an inside sales rep to send emails from executives who have given permission. This means a sales rep can prep and send campaigns on behalf of an executive; the sales person does all the heavy lifting while the executive merely approved the emails. Another good feature: the salesforce integration makes it easy to launch these types of campaigns from within SF.
What do you dislike about the product?
Lots of bugs. Not set up for executives to easily approve emails.
What problems is the product solving and how is that benefiting you?
Being able to automate personalized, customized prospecting and relationship building. It requires a sales person who is actually going to put thought into outreach. If your sales people just like sending the same generic emails to everyone, they won't need this tool.
Recommendations to others considering the product:
The platform is still basic now and buggy, but that's to be expected with a new product. It still has a long way to go but the company is working hard to fix bugs and build out functionality.
InsideView review from a SaaS sales rep
What do you like best about the product?
Once I figured out how to search and filter there is quite a bit of information available for many different industries and verticals. Saving lists and tracking progress is also a positive feature of the site.
What do you dislike about the product?
The data is inconsistent at best - however this is not exclusive to InsideView. Most prospecting tools I find are generally out of date or lacking quality real time data.
What problems is the product solving and how is that benefiting you?
Prospecting tool; trying to find the best contacts within an account or structure of an account.
Recommendations to others considering the product:
you will need to use more than just insideview for an accurate picture of your prospect. I generally end up double and triple checking with other intelligence platforms.
Great way to understand engagement
What do you like best about the product?
Heat maps allow you to see gaps in engagement from key stakeholders
What do you dislike about the product?
Very little, great product, easy to use!
What problems is the product solving and how is that benefiting you?
Understanding engagement in buyer committees for enterprise level sales
InsideView Review
What do you like best about the product?
I love how I can filter my search to find accounts within a certain geo and revenue band. This search also includes contact information which is excellent for prospecting.
What do you dislike about the product?
I do not like the accuracy of the contact emails in Insideview.
What problems is the product solving and how is that benefiting you?
eliminating time searching for company's within a certain territory, and not wasting time trying to find them one by one.
Recommendations to others considering the product:
Use it - it is very helpful and extremely easy to use.
This was so kool...
What do you like best about the product?
This was really interesting product i think they should make more messaging like this.
What do you dislike about the product?
I didnt really care for the color that they used for the background color.
What problems is the product solving and how is that benefiting you?
The real purpose of getting to the bottom of things.
Wonderful for 501c3 organizations in fundraising and sponsorship efforts
What do you like best about the product?
Easy to find decision-makers. Great investment
What do you dislike about the product?
We primarily target by email, and many are not included for contacts. Adds a step for us, but we still love it..
What problems is the product solving and how is that benefiting you?
Raising awareness about CHD, fundraising and sponsorship are major goals for helping kids and adults who grew up with congenital heart disease. Building our database is crucial and InsideView makes the task significantly easier.
Recommendations to others considering the product:
Great investment, so go for it.
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