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Demandbase

Demandbase

Reviews from AWS customer

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External reviews

1,655 reviews
from

External reviews are not included in the AWS star rating for the product.

    Alyssa F.

Engagio rocks

  • June 21, 2017
  • Review provided by G2

What do you like best about the product?
The analytics portion of Engagio is phenomenal. It enables my team to quickly identify if there is sufficient coverage in our target accounts. In addition, I love that we can also identify how our Omnichannel marketing approach is working on target accounts and enables us to quickly change strategy if necessary.
What do you dislike about the product?
Because it is new technology and my company is an early adopter, there are frequent changes to the UI which can sometimes be a little confusing.
What problems is the product solving and how is that benefiting you?
It has enabled the marketing team to quickly identify which ABM accounts are not engaged and to quickly disqualify those accounts from our Tier 1 list.

    George B.

Good tool to use for public information

  • June 21, 2017
  • Review provided by G2

What do you like best about the product?
The ability to automatically import contacts into the CRM and the existing amount of information that is out there on companies/contacts
What do you dislike about the product?
Often times information is incomplete, or incorrect because it hasn't' been updated in a while.
What problems is the product solving and how is that benefiting you?
Finding contact information much more quickly and effectively as well as direct links to linkedin profiles.

    Asher W.

Achieve thoughtful, tailored and human outreach at scale.

  • June 20, 2017
  • Review provided by G2

What do you like best about the product?
- The ability to integrate multiple communication channels into a outreach plan
- Leveraging multiple 'voices' across the org for has seen big impact (Exec's, Product Team etc)
- Mixing automation (timing, SFDC triggers, templates) with manual customization.
What do you dislike about the product?
- It's can be difficult to identify successful emails or activities with the holistic engagement score.
What problems is the product solving and how is that benefiting you?
In the sales development world, most organizations tackle the scale challenge with either more people or more automation. Engagio Playmaker allows development teams to be smarter about the way they are communicating with prospective customers without sacrificing volume. The specific problems we are solving are:
- Personalized messaging at scale with a lean team. (Leveraging pre-structured communication for timing, interesting moments, types of prospect engagement, personas etc)
- Repeatability. Standardizing communication flows to better predict outcomes.
- Reducing bottlenecks. Multi-person, multi-channel messages are no longer challenging or inefficient.
Recommendations to others considering the product:
I would recommend that you + your company is on-board with an Account Based Sales Development approach and the core principals. This isn't a widget that will help your emails. This is a tool that allows you to orchestrate the way you reach out to prospects. For example: less opens/clicks, more overall engagement. Less converting leads, more engaged accounts.

    Internet

Reliable and up-to-date

  • June 01, 2017
  • Review provided by G2

What do you like best about the product?
I like that InsideView is so compatible for SFDC. I can import contacts as leads and they usually have a lot to choose from.
What do you dislike about the product?
There aren't always as many news scoops. I think if the tool tapped into some news resources to important them that could be quite helpful
What problems is the product solving and how is that benefiting you?
I use it to import individuals as leads to Salesforce. I also use the tool to gain more understanding of what the company does. Its nice because the content isn't too long, its brief and understandable if you need to access just a quick blurb
Recommendations to others considering the product:
Its an excellent tool if you're prospecting from a sales perspective. IT gives you brief, quick, and up-to-date information on a wide variety of organizations. I highly recommend the tool for individuals looking to gain insight on enterprise companies.

    Computer Software

Underwhelming

  • May 26, 2017
  • Review provided by G2

What do you like best about the product?
Demandbase definitely had a great amount of coverage for North American accounts and the web form solution made sure we had data populated on almost every record in our marketing automation and CRM
What do you dislike about the product?
For our needs, the data was too inaccurate. There wasn't sufficient coverage for EMEA prospects. We struggled with regional vs. corporate hq locations and well as owned subsidiaries being rolled up to their parent accounts.
What problems is the product solving and how is that benefiting you?
We used Demandbase to provide firmographic data for prospects acquired on our website. While the enrichment data was useful, it was too inaccurate for our business case.
Recommendations to others considering the product:
I feel this would be a better solution in a B2C use case

    Human Resources

helpful

  • May 23, 2017
  • Review provided by G2

What do you like best about the product?
The way the tool easily syncs with SFDC.
What do you dislike about the product?
The fact that many UK companies are not on the tool. There is also not enough HR people listed under each company and even these should be broken down into L&D, recruiters or HR. If I could filter the contacts by location that would be great too. Its currently very limiting!
What problems is the product solving and how is that benefiting you?
It's quicker than the manual up-dates I was doing using multiple tools. I still use another tool to get contacts and input them called HR Business data, but it's specific to UK and HR so hosts a lot more data.
Recommendations to others considering the product:
If you're in the US then it makes sense to use it.

    Lesley H.

Needed info on the fly

  • May 22, 2017
  • Review provided by G2

What do you like best about the product?
So easy to use and updates contacts in real time.
What do you dislike about the product?
Nothing......the info available is only as good as what is available
What problems is the product solving and how is that benefiting you?
Getting accurate contacts and more convenient conversation

    Jeff V.

Accurate data to help propel sales insight

  • May 08, 2017
  • Review provided by G2

What do you like best about the product?
I like the ease of use, user interface, and SF compatibility. InsideView gives detailed insight into a company's history.
What do you dislike about the product?
It's hard to say I disliked anything but the only issues I've had were when the company wasn't well known or the person you searched for wasn't located. It very well could be operator error but sometimes I couldn't enter in the company due to IV not recognizing it.
What problems is the product solving and how is that benefiting you?
Building a solid pipeline for the Sales Directors. IV has helped me find the key decision makers and help stay tuned to any important updates on or about the company.
Recommendations to others considering the product:
Ouyt of 2 to 3 of the best of breed competitors, I find InsideView the easiest to use and best interface. I highly recommend implementing it into your current marketing and sales process!

    Alex K.

Great Idea, Could-be-better Product

  • May 08, 2017
  • Review provided by G2

What do you like best about the product?
The InsideView tool allowed me and my colleagues the opportunity to sift through contact information across various industries, and to really tailor our search based on the parameters that we were trying to target.
What do you dislike about the product?
A lot of the information seemed dated, with a number of the businesses being listed as "active" even though they had not operated for a number of years. It would have been nice to have an option to filter listings based on information about contacts (phone number, email address) and not just business parameters.
What problems is the product solving and how is that benefiting you?
We used InsideView mostly for research purposes and database building/management.

    Justin M.

Enterprise Users

  • May 05, 2017
  • Review provided by G2

What do you like best about the product?
InsideView is fantastic for all my prospecting needs, this is the first time using the product and I have nothing but great things to say about the platform.
What do you dislike about the product?
The only thing that can be bad about InsideView is that sometimes email address are not available for contacts, or sometimes revenue information is not updated or conflicts with other sites I am cross referencing on
What problems is the product solving and how is that benefiting you?
Significant time saver when it comes to building lists for industries to prospect. I have cut down my time spent prospecting and significantly increased my outreach with InsideView

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