Demandbase
DemandbaseReviews from AWS customer
0 AWS reviews
-
5 star0
-
4 star0
-
3 star0
-
2 star0
-
1 star0
External reviews
1,660 reviews
from
External reviews are not included in the AWS star rating for the product.
Insightful and Structured, But Dashboard Needs Improvement
What do you like best about the product?
I use Demandbase One daily to review intent data across our target accounts and find it incredibly valuable in identifying insights that help build and progress the sales pipeline. I greatly appreciate its ability to help us identify trends ahead of time, spot account behavior, and even identify competitors within the data mix. What I like most about Demandbase One is its ability to focus on account lists based on predefined criteria, which is incredibly helpful given the vast potential within Demandbase. This structure allows me to narrow the scope as needed, making the tool very powerful for targeted analysis. Additionally, the initial setup experience was positive, with lots of hands-on training provided for our marketing and operations teams. This support ensured a smooth transition and effective utilization of the software from the start.
What do you dislike about the product?
I don't like the navigation limitations in Demandbase One. When I am deep into account details from the dashboard, I have to refresh the entire view if I've progressed too far, as there is no effective backup mechanism. Ideally, the 'back' function should return me to the most recent account list I selected.
What problems is the product solving and how is that benefiting you?
I use Demandbase One to review intent data, identify account trends, and gain competitor insights, effectively building and progressing our sales pipeline.
DemandBase Experince
What do you like best about the product?
Demandbase is one of my favorite tools to stay on top of top prospects in my territory that are engaging in my content. It holds me accountable to follow up with those top prospects.
What do you dislike about the product?
Sometimes the information is not always accurate. I would give it around 75% accuracy rating.
What problems is the product solving and how is that benefiting you?
Keeps me up to date on prospects looking at my content and who is engaging in that content
Highly customizable to your business needs!
What do you like best about the product?
I initially found the Demandbase ABX platform to be clunky and a little frustrating to use. However, it soon became clear to me that the tool is highly customizable. Overall, the layout relatively intuitive, considering the robust features. Overtime I found Demandbase’s company and contact data to be much more accurate than ZoomInfo.
What do you dislike about the product?
I recommend that Demandbase change the name of their Engagement Minutes to something like “Engagement Score”. This would make it more clear that your set up isn’t actually related to the amount of time a prospect spends on your company’s website.
What problems is the product solving and how is that benefiting you?
Demandbase provides us with intent insights related to our addressable market.
Very user friendly
What do you like best about the product?
All the company info, ease of use is great/
What do you dislike about the product?
Sometimes company info is inaccurante and can cause you to not fins correct numbers.
What problems is the product solving and how is that benefiting you?
It solving my cold calling ability.
The coolest new way to target
What do you like best about the product?
Being able to see how accounts move through the differnt stages and segment based on each stage is very helpful as I can prepare a holistic experience for the entire journey sycle using different messaging. The support that Demandbase provides is also so helpful for individual steakholders accross the orginization.
What do you dislike about the product?
The turnaround time for personalized assets is a bit long, but the results seem to be so worth it.
What problems is the product solving and how is that benefiting you?
Demandbase has allowed for me to be able to target on 1:1 basis and that has been hugely helpful.
Best in class full stack ABM suite for marketers
What do you like best about the product?
The features from identifying accounts, tracking signals, orchestrations and reporting are robust and can work for multiple use cases. Wether new logos growth ABM or customer expansion ABM, the platform is suitable for either. Ability to integrate with major CRM, Adobe and MA platforms is fantastic.
What do you dislike about the product?
The UI is a bit dated and some terminologies are a bit confusing (Engagement Minutes)... A more modern friendly UI would be really appreciated.
What problems is the product solving and how is that benefiting you?
1. Identifying right accounts
2. Validating if target accounts are in-market/interested in offerings being taken to market
3. Understanding first party engagements
4. Proactive engagement programs/ads from platform
5. Data analytics and reporting of metrics
2. Validating if target accounts are in-market/interested in offerings being taken to market
3. Understanding first party engagements
4. Proactive engagement programs/ads from platform
5. Data analytics and reporting of metrics
Account-based Everything!
What do you like best about the product?
Demandbase is a fantastic platform for journey-based advertising, understanding the B2B lead-customer lifecycle, and delivering value for our sellers. The intent signals and prediction capabilities are key for our business. The newer prescriptive dashboard is A+.
What do you dislike about the product?
Set up is lengthy and the inability to use the back button or open multiple tabs can be frustrating for users. Advertising insights needs improvements as well.
What problems is the product solving and how is that benefiting you?
Demandbase helps us to identify interested accounts within our ICPs (ideal customer profiles) before form fills or hand raising. We're able to deliver targeted, relevant ads, without wasted spend. The Sales Intelligence piece also provides essential data and insights for our sales team.
Amazing Support and Robust Easy to Use Product
What do you like best about the product?
We feel so supported by the Demandbase team from onboarding all the way to building the platform out customized to our specific needs.
Our customer success advisor, Jennie, is so communicative and always chases down answers to our questions to resolve any requests quickly. The technology is also so easy to use once your become familiar with the robust features they offer.
Our customer success advisor, Jennie, is so communicative and always chases down answers to our questions to resolve any requests quickly. The technology is also so easy to use once your become familiar with the robust features they offer.
What do you dislike about the product?
Hmmm.. can't think of anything at the moment.
What problems is the product solving and how is that benefiting you?
Demandbase is a crucial tool to support our ABM strategies.
The best ABM platform for experienced ABMers
What do you like best about the product?
I have been a Demandbase user for over a decade. They have always been the most accurate platform to identify anonymous website visitors and their account-based advertising DSP is far superior to anything else on the market, but their acquisition of Engagio has been a game changer when it comes to account scoring.
What do you dislike about the product?
Some less experienced users may get overwhelmed with all of the options and fexibility. The thing that frustrates me the most is the fact that the advertising impressions and clicks are not scorable or viewable as activities.
What problems is the product solving and how is that benefiting you?
Demandbase is the core technology used to execute our account-based go-to-market strategy. We use it for account prioritization, sales and marketing alignment, account intelligence, and ad targeting.
DB has the customization necessary to build the system we needed. Great customer service too.
What do you like best about the product?
DB let's you get as creative as you want when it comes to building your ABM system. The ability to create custom fields and segments and predictive scoring models, automated triggers for accounts and people, the integartion with Salesloft for our SDRs - all of these allow us to make a system that works for us.
Implementation was easy - just ask all the questions and ask for help.
I use the product every day and am responsible for creating the target account lists, filling the Salesloft cadences for SDR, building the scoring model and creating advertising campaigns for new business, cross sell and pipeline acceleration.
Implementation was easy - just ask all the questions and ask for help.
I use the product every day and am responsible for creating the target account lists, filling the Salesloft cadences for SDR, building the scoring model and creating advertising campaigns for new business, cross sell and pipeline acceleration.
What do you dislike about the product?
The only downside are some small quirks with automations. It rarely happens, it's easy to fix and support is quick to help.
What problems is the product solving and how is that benefiting you?
We needed to improve our GTM beyond the demand created by our Field Marketing team.
showing 371 - 380