Demandbase
DemandbaseReviews from AWS customer
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Easy to use & accurate data
What do you like best about the product?
Demandbase allows me to accurately compile companies & employees based on specific criteria to filter target companies and employees. The data is always accurate and provides multiple sources to contact the prospects
What do you dislike about the product?
There is really no complaints with Demandbase, it allows us to Sync up with Salesforce so we can import the leads directly into Salesforce. Demandbase is a very handy tool.
What problems is the product solving and how is that benefiting you?
Demandbase allows me to find contacts and companies that I would not otherwise have access to. It generates a large amount of leads for myself to target and prospect.
Useful for Account Based Marketing
What do you like best about the product?
Targeted ads on various accounts can be run easily using Demandbase.
What do you dislike about the product?
Demandbase does not accept any company or domain on its database.
What problems is the product solving and how is that benefiting you?
Helped to shift from contact-based marketing to Account Based Marketing
Recommend for Account Based Marketing
What do you like best about the product?
We can target and run ads on accounts using Demandbase.
What do you dislike about the product?
If an account name or domain is not in the Demandbase system, it doesn't accept it.
What problems is the product solving and how is that benefiting you?
Helped us to shift to Account Based Marketing
Great way to get insights and make predictions.
What do you like best about the product?
I appreciate that DB provides me with daily engagement reports through email. The reports include a link that enables users to learn more about the purchasing intentions of target accounts.
What do you dislike about the product?
It might be intimidating for those who have never used it before, but with the proper instruction and a daily dedication to use it, it quickly becomes a potent piece in their toolbelt.
What problems is the product solving and how is that benefiting you?
It's nice to monitor the condition of all of our accounts in one location now that we've transitioned to account-based marketing.
Not the most user friendly sales platform
What do you like best about the product?
Good seeing intent when clients have visited your webpage
What do you dislike about the product?
The search function does not yield great results
What problems is the product solving and how is that benefiting you?
Better engage with prospective customers, to me personally it provides some indication on warm accounts
Recommendations to others considering the product:
run through a trial first and see if you can leverage the insights effectively
Demandbase ABM is transformational
What do you like best about the product?
DemandBase ABM integration with SalesForce is very powerful tool. It really changes how sales look at accounts and opportunities in the pipeline. We selected DemandBase against the competition because of the strong database that the tool offers and the excelent customer service.
What do you dislike about the product?
In my opinion, the only thing missing right now is the possibility to upload contacts lists from third party vendors (i.e. ZoomInfo). I also believe that the marketing dashboard can be improved to offer predefined reports and/or data sets.
What problems is the product solving and how is that benefiting you?
Demandbase ABM is helping us being more strategic about our marketing initiatives and track marketing contributions to our overall sales revenue. Our marketing team has moved away for being an events marketing team to become a strategic partner for our sales team.
Recommendations to others considering the product:
Make sure you have the other marketing tools (CRM, MAS, DAM, etc) set up and the data organized, so the integration with Demandbase would be easier.
Demandbase
What do you like best about the product?
Having visibility into my prospect accounts & current pipeline. Who's clicking our website assets and how much time they are spending allows for very targeted ourtreach.
What do you dislike about the product?
Not much so far, some of the UI is clunky on the dashboards but still early into using the software.
What problems is the product solving and how is that benefiting you?
Helping build pipeline.
Recommendations to others considering the product:
Still early on in implementing, not a whole ton of advice.
Powerful Tool
What do you like best about the product?
Demandbase helps our team to prioritize accounts and people in a way that we couldn't do it before. With the solution we created high engament cadences and we are seeing better effiency on the top of the funnel by using these resources.
What do you dislike about the product?
The main point here is to onboard the team on the platform, it looks a bit confusing in complex for reps in the beggining. Sometimes I feel that we are not using all the features available to us.
What problems is the product solving and how is that benefiting you?
Leads and companies journey and engament with our company was a big gap here, now we have this visualization and can define stratigies to increase engament and to focus on closing.
Very Insightful Tool!
What do you like best about the product?
Demandbase is great at providing me with tailored insights. I love the weekly emails showing the exact type of organizations I am interested in. As a Sales Professional, it is super helpful to see the activity with organizations within my territory.
What do you dislike about the product?
Sometimes Demandbase is not the most user-friendly to jump between organizations or reports. I know a lot of data needs to load to make that happen but sometimes there's a lot of waiting.
What problems is the product solving and how is that benefiting you?
As a Sales Professional, Demandbase is helping me find organizations that are already remotely interested so it helps make my outreach that much more strategic.
Recommendations to others considering the product:
Very insightful tool to give quick snapshots on who's looking at our website!
Makes Prospecting Easy
What do you like best about the product?
Provides useful insights into what people and what companies I should be targeting. Recently engaged people and likelihood to turn into pipeline are the best tools.
What do you dislike about the product?
Would like an easier interface to see which people are interested when a company is labeled as high intent.
What problems is the product solving and how is that benefiting you?
Oftentimes in sales development you think you've hit a dead end, like writers block. You open up demandbase, however, and it gives you insights you may have not looked for before.
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