About Segment.io
The Segment.io API controls other analytics tools, allowing developers to integrate one single API in place of many. Segment.io's tool collects data from a customers' site, translates it as needed, and then passes that on to the customer's other analytics services. By replacing multiple, complicated integrations with a single, simple one, Segment.io saves developer time, reduces bugs, preserves data integrity, and allows customers to easily try out new analytics tools simply by toggling them on.