AWS Marketplace: Amplitude Digital Analytics Platform

Overview

We are living through a digital revolution, with digital products changing every aspect of how we work and live. Yet, organizations still struggle to understand how their digital products drive their business.

Poor data quality and inaccessible insights make it difficult to analyze, test, and personalize digital experiences. Their high effort, low impact tooling is slowing innovation while competition grows.

The Amplitude Digital Analytics Platform is a unified system for data, analytics and personalization. It brings every team across the organization together with common data and visibility to:

See and understand customer behavior
Predict which actions lead to business outcomes
Adapt each experience to maximize impact

Amplitude Products: Analytics Accelerate product decisions & actions that drive growth with the #1 product analytics solution.

Experiment Determine and deliver the best experiences faster with the first experimentation solution powered by analytics and customer behavior.

Recommend Create and push behavioral audiences across the stack or take personalization further with predictive segmentation and recommendations.

For custom pricing, EULA, or a private contract, please contact aws-sales@amplitude.com for a private offer.

Highlights

Breadth & depth of insights - Instantly answer simple and complex questions with a 360-view of the user journey.
Cross-functional data access - Increases decision quality and velocity with high adoption across all teams.
Built for speed & action - Continuously innovate with a fully-integrated analytics and personalization suite.

Details

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Amplitude Analytics

Features and programs

Financing for AWS Marketplace purchases

AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.

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Pricing

Amplitude Digital Analytics Platform

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Pricing is based on contract duration. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for any usage exceeds the entitle amount or not covered in the contract. These charges will be applied on top of the contract price. If you choose not to renew or replace your contract before it ends, access to your entitlements will expire.

12-month contract (1)

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Dimension	Description	Cost/12 months
Amplitude Growth	Amplitude Growth Package with up to 50M Events Included = $80,000	$80,000.00

Additional usage costs (1)

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The following dimensions are not included in the contract terms, which will be charged based on your usage.

Dimension	Cost/unit
Additional Event Volume	$10,000.00

Vendor refund policy

All fees are non-cancellable and non-refundable except as required by law.

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Vendor terms and conditions

Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

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Delivery details

Software as a Service (SaaS)

SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

Resources

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Reaching Out to Amplitude Support

Support

Vendor support

Developer docs that outline how to set up Amplitude are found at developers.amplitude.com. Instructions for how to use our features for end users are present at help.amplitude.com. Users can engage with each other for help at community.amplitude.com. AWS-Sales@Amplitude.com

AWS infrastructure support

AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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Product comparison

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Overview

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AI generated from product descriptions

Behavioral Analytics

Provides a 360-degree view of user journey and enables answering simple and complex questions about customer behavior

Cross-Functional Collaboration

Increases decision quality and velocity with high adoption of the analytics platform across all teams

Integrated Analytics and Personalization

Enables continuous innovation with a fully-integrated analytics and personalization suite

Predictive Segmentation and Recommendations

Allows creating and pushing behavioral audiences across the stack or taking personalization further with predictive segmentation and recommendations

Experimentation

Determines and delivers the best experiences faster with an experimentation solution powered by analytics and customer behavior

Behavioral Analytics

Analyze customer behaviors, feelings, and intent at every touchpoint in their journey

Conversion Rate Optimization

Take the guesswork out of eCommerce conversion rate optimization and make smarter, faster decisions that drive online sales

Product Optimization

Unlock the full picture of user behavior to help product teams find 'aha!' moments and ship better products that maximize engagement and growth

Insights Visualization

Empower your team with rich visualizations to help answer the questions internal stakeholders are asking

Cross-Channel Monitoring

Monitor behavior across every digital channel including web, eCommerce, and mobile apps

Automated Data Capture

Autocapture provides granularity into every single digital interaction along the customer journey without additional engineering.

Comprehensive Digital Behavioral Data

Heap combines the most comprehensive digital behavioral data with powerful data science to deliver a complete platform to drive continuous experimentation and innovation.

Real-time Data Access and Analysis

Data Engine delivers instant access to high quality, trusted data, enabling users to uncover blind spots in their business and explore and analyze all their data in real-time.

Automated Insights Generation

Heap Illuminate automatically mines the behavioral data, uncovering unique insights only achievable from a complete, accurate and always up-to-date streaming data set.

Streamlined Workflows and Automated Data Pipelines

Users can quickly answer questions and act on their insights in their chosen tools or data warehouse via streamlined workflows and fully automated data pipelines.

Contract

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Standard contract

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Ratings and reviews

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2258 external reviews

External reviews are sourced from G2 and are not included in the star rating for this product.

Chris P.

Amplitude Analytics Review

Reviewed on Feb 13, 2025

Review provided by G2

What do you like best about the product?

Amplitude has great visualizations. It also allows for multi-dimensional analysis better than any other analytics platform I've used.

What do you dislike about the product?

Amplitude doesn't have much as far as prepackaged reporting. So if you're coming from a tool like GA4 be prepared to recreate all of the basic reporting that you get out of the box from GA4 or most other platforms.

What problems is the product solving and how is that benefiting you?

Amplitude helps us get a good view of customer behavior on our website. It really allows us to analyze discreet segments of customers and what they are doing on our site which has provided a lot of value.

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Ronak J.

Quick and easy product analytics tool

Reviewed on Feb 11, 2025

Review provided by G2

What do you like best about the product?

Intuitive and easy to learn, funnels are very helpful

What do you dislike about the product?

Can customize buckets on group by and filter

What problems is the product solving and how is that benefiting you?

Customer Journey
Reporting

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Financial Services

Amplitude is user friendly and a quick way for product to get insights

Reviewed on Feb 11, 2025

Review provided by G2

What do you like best about the product?

The user-friendly platform and how intuitive it is to use

What do you dislike about the product?

Would like to have more documentation on using amplitude to its full capacity

What problems is the product solving and how is that benefiting you?

Being able to quickly view insights

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Entertainment

Amplitude's Startup plan has been amazing!

Reviewed on Feb 10, 2025

Review provided by G2

What do you like best about the product?

The Session Replays, Experiments, and Browser SDK helps us understand our users' behaviors in realtime and iterate to build the best possible product. We love it!

What do you dislike about the product?

So far, we haven't found anything to dislike - seriously!

What problems is the product solving and how is that benefiting you?

We need visibility into how many people are using our product in realtime, what they click on, and how they navigate through our features. Amplitude gives us visibility into all of this and informs how we iterate on our product design.

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Consulting

Easier than google analytics

Reviewed on Feb 04, 2025

Review provided by G2

What do you like best about the product?

It has a better interface and utils compared to ga4

What do you dislike about the product?

It doesn't have a lot of tutorials in the form of video

What problems is the product solving and how is that benefiting you?

Web analytics tracking and marketing to users. Knowing which cohorts to retarget

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