Bloomreach Engagement brings together real-time customer and product data, 13+ marketing channels, and powerful analytics and all intelligently powered by AI.
Bloomreach Engagement is an AI-powered marketing automation platform that unifies real-time customer and product data into a single customer view, then turns insights into action across 13+ channels from one place. Loomi AI powers predictions, next-best actions, recommendations, content generation, and natural-language analytics, helping teams personalize every moment and prove impact fast. Marketers orchestrate journeys with instant triggers, dynamic segments, and embedded measurement and no stitching of separate CDP, analytics, and execution tools. Built for commerce, Engagement connects natively with leading ecommerce stacks and scales from rapid onboarding to enterprise throughput, driving higher conversion, loyalty, and CRM revenue with fewer emails overall.
Highlights
Bloomreach Engagement brings together real-time customer and product data, 13+ marketing channels, and powerful analytics. All intelligently powered by AI. Create truly personal experiences, from first click to loyal fan, all from one place.
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
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This listing offers one pricing dimension: an annual subscription billed as Tier 1 (Units). Your price is set from an analysis of your site, so the figure reflects your specific business. The subscription combines two parts: a module fee for the marketing channels you choose to access, and a usage fee that scales with activity like email or SMS volume. As usage grows, your per-unit rate drops. You can add modules or raise your contracted usage over time. Billing runs on an annual term.
Top-of-mind questions for buyers
What counts toward the usage fee, and how does the per-unit rate change as usage grows?
The usage fee scales with activity in your chosen modules, such as the number of emails or SMS messages you send. As your usage rises, your per-unit price drops. Your final rate reflects your customer count, product catalog size, and event volume.
What happens if my usage exceeds my contracted amount?
The product keeps working with no interruption to your marketing activities. Excess usage is charged separately. You can raise your contracted usage amount for better per-unit rates by contacting your representative.
Can I buy only certain channels now and add modules later?
Yes. Base plans are module or channel specific, so you pay only for the modules you want. You can add modules or upgrades at any time by contacting your representative, without interrupting your current marketing activities.
www.bloomreach.com
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Support
Vendor support
Support Email: support@bloomreach.com , Support Portal: support.bloomreach.com, Standard Support Hours: 24/7 global support coverage, with priority escalation for critical issues
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Bloomreach Discovery is an AI-native search, merchandising, and recommendations engine purpose-built for ecommerce. It autonomously delivers relevant, revenue-driving experiences that lift RPV - no manual tuning, no guesswork.
This AI agent generates diverse article titles for technology content, creating four distinct variations (conservative, creative, metaphorical, and bold) that incorporate target keywords and follow industry best practices. It uses example titles as reference to maintain consistency with your brand voice while ensuring each title has a unique tone and style. Perfect for content marketers and tech writers who need compelling, SEO-optimized headlines quickly.
What problems is the product solving and how is that benefiting you?
greater segmentation of customer data
Retail
Flexible Personalisation and A/B Testing That Empower Marketers
Reviewed on Sep 02, 2026
Review provided by G2
What do you like best about the product?
What I like most about Bloomreach is the flexibility it gives marketers to personalise the customer experience. The built-in segmentation, dynamic content and personalisation elements allow us to tailor email content to different customer groups, while A/B testing gives us the ability to test what resonates best and make improvements based on performance. I also like that many of these features are built directly into the platform, making it easier to create, test and optimise campaigns without relying heavily on technical teams. I’m not involved in the commercial side of Bloomreach, so I don’t know what we pay for the platform. From where I sit, however, it provides a lot of value because it is one of the systems I use most frequently. The ability to build, personalise, segment and test campaigns in one platform makes my day-to-day work much more efficient, while the reporting helps us understand campaign performance. Based on how much we use and rely on the platform, I personally don’t see a situation where it wouldn’t be worth the investment.
What do you dislike about the product?
What I dislike about Bloomreach is that some of the more advanced features and reporting can feel complex to navigate. While the platform provides a lot of useful data, the reporting could be more intuitive and easier to interpret at a glance. It can also take some time to understand where to find specific insights and how to use them effectively.
What problems is the product solving and how is that benefiting you?
Bloomreach helps solve the challenge of sending the same message to every customer by allowing us to segment audiences and personalise email content based on customer behaviour and interests. The built-in personalisation and A/B testing features make it easier to create more relevant campaigns and understand what resonates with different audiences. It also provides reporting and performance insights, which helps me evaluate campaigns, identify opportunities for improvement and make more informed decisions about future campaigns.
Legal Services
Flexible, Easy Scenario Building for Smooth Campaign Creation
Reviewed on Sep 02, 2026
Review provided by G2
What do you like best about the product?
What I like most is that it’s a very flexible tool that can be adapted to your needs. Building scenarios and creating audiences is very easy, and the same goes for the templates module. Overall, it makes the campaign creation process feel smooth and straightforward.
What do you dislike about the product?
I’d like to see improvements to the localisation workflow. Right now, adding templates in different languages is very manual; I’d prefer an AI tool that can generate the translations so I only need to review and approve them. The reporting side is also quite complex, since you have to build everything from scratch. I’d really appreciate a predefined reporting section that can be updated based on our needs.
What problems is the product solving and how is that benefiting you?
I'd like to highlight the campaign automation based on events and also the different integrations with other tools to import data, create audiences new audiences for Meta and Google based.
Apparel & Fashion
Refined, Intelligent Insights That Connect Email and Site Experiences
Reviewed on Aug 31, 2026
Review provided by G2
What do you like best about the product?
Refined but detailed. Everything is super intelligent, whilst digestible and equally the breadth of work touches a range of channels. I found for HOKA that I was easily able to tie the user-experience together across email and site.
What do you dislike about the product?
We use Amperity for customer insights alongside Bloomreach, however the integration is not perfect and data expires after 7 days.
What problems is the product solving and how is that benefiting you?
Loomi AI is helping me to refine our margin management, using the Contextual Personalisation to provide the most relevant offer - rather than a blanket discount. In-turn this equally benefits performance, as personalised journeys are more likely to convert.
John d.
Powerful Personalization That Scales Across Brands and Countries
Reviewed on Aug 30, 2026
Review provided by G2
What do you like best about the product?
Bloomreach gives us so much potential in personalization, but also scaling it over our different brands and countries. The tool has never disappointed in realizing our vision.
What do you dislike about the product?
It’s hard to learn at first, but there’s a lot of academy stuff out there to get going.
What problems is the product solving and how is that benefiting you?
We needed a tool that could work cross-brand and cross-country without too much trouble. Bloomreach gave us exactly what we were looking for, and it made it very easy to get personalizations, campaigns, and experiments live in no time across five different languages.