Sold by: Suger IncÂ
Deployed on AWS
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Vendor Insights
Suger platform is a marketplace platform to help you reduce your effort to onboard product to multiple points to access your user. With minimum engineer requirement, you are able to reach you clients more easily and track your deals more closely. The platform integrates selling, reselling, and co-selling into a single, seamless solution.
Overview
Suger platform is a marketplace platform to help you reduce your effort to onboard product to multiple marketplace channels to reach your clients. With minimum engineer requirement, you are able to reach you clients more easily and track your deals more closely. With Suger platform you are able to have all your product, listing, private offers, contracts and user tracking at one place. Meanwhile you can track your revenue performance and identify your opportunities in terms of where you should make the change first.
Highlights
- Easy & Fast Onboarding: Integrate with your AWS marketplace account & start to customize your product listing in a few hours.
- Listing & Offer Management: private offers, agreement-based offers (ABO), channel partner private offers (CPPO) and pay-go products with real-time notifications on multiple message channels (slack, teams, email).
- Metering: Support unified usage reporting to multiple marketplaces via Suger console UI or API.
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
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Financing for AWS Marketplace purchases
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Pricing
Free trial
Try this product free according to the free trial terms set by the vendor.
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/12 months |
|---|---|---|
Enterprise | Contact us for custom pricing fit for enterprise use cases | $0.00 |
Professional | 1 cloud marketplace, 15 private offers, unlimited upsell & renewal and CRM for Private Offers | $12,000.00 |
Growth | 2 cloud marketplaces, 50 private offers, unlimited upsell & renewal and CRM for Private Offers and Co-Sell | $40,000.00 |
Dimension | Description | Cost/unit |
|---|---|---|
Additional Transaction Fee | Per additional transactions over the contract agreement. | $1,000.00 |
Additional Platform Utilization | Per additional utilization of the platform over the contract agreement. | $1.00 |
Vendor refund policy
All fees are non-cancellable and non-refundable except as required by law.
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
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Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Email support is offered Monday - Friday during normal business hours. support@suger.ioÂ
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
By Suger Inc
By Tackle.io
By Spektra Systems
Top
10
In Operations Management, Business Intelligence & Advanced Analytics, IT Business Management
Top
10
In Financial Services, eCommerce
Top
10
In eCommerce
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Marketplace Integration
Supports seamless integration with multiple marketplace channels using minimal engineering resources
Product Listing Management
Enables customization of product listings with support for private offers, agreement-based offers, and channel partner private offers
Usage Reporting
Provides unified usage reporting mechanism through console UI and API interfaces
Multi-Channel Notification
Supports real-time notifications across multiple communication platforms including Slack, Teams, and email
Onboarding Mechanism
Offers rapid integration process with AWS marketplace account for quick product listing setup
Cloud Marketplace Integration
Supports multiple transaction types including private offers, agreement-based offers, channel partner private offers, and pay-go products with real-time notifications
Sales Pipeline Analytics
Provides data-driven pipeline scoring to evaluate likelihood of cloud marketplace transactions and quantify cloud go-to-market opportunities
CRM Automation
Offers pre-built Salesforce application integration to automate seller workflows and provide in-app marketplace transaction guidance
Co-Selling Automation
Enables end-to-end co-selling solution that integrates with AWS Marketplace and ACE for streamlined partner transactions
Buyer Intelligence
Generates actionable insights for sales, marketing, and alliance teams to target and engage potential cloud marketplace customers
Cloud Marketplace Management
Single integrated platform for managing complete SaaS product lifecycle on cloud marketplace
SaaS Account Provisioning
Automatic provisioning of SaaS accounts in ISV-owned or customer-owned cloud subscriptions
Usage Tracking
Smart metering with manual or API integration for detecting and reporting usage records
Offer Management
Seamless management of public and private offers with pricing strategy recommendations
Enterprise Integrations
Native integrations with CRM, communication, and marketing platforms like Salesforce, Microsoft Teams, Slack
Validated by AWS Marketplace
FedRAMP
GDPR
HIPAA
ISO/IEC 27001
PCI DSS
SOC 2 Type 2
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Standard contract
Customer reviews
0 ratings
0 AWS reviews
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67 external reviews
Star ratings include only reviews from verified AWS customers. External reviews can also include a star rating, but star ratings from external reviews are not averaged in with the AWS customer star ratings.
Information Technology and Services
The best co-selling platform out there
Reviewed on Oct 09, 2025
Review provided by G2
What do you like best about the product?
It's crazy how integrated Suger is with our HubSpot CRM.
In no time we can co-sell with our cloud partners right from where we're working. Super easy to use.
Without Suger it would have taken us years to unlock this revenue channel.
The team is insane responsive and they ship fast.
Really nice to work with them!
In no time we can co-sell with our cloud partners right from where we're working. Super easy to use.
Without Suger it would have taken us years to unlock this revenue channel.
The team is insane responsive and they ship fast.
Really nice to work with them!
What do you dislike about the product?
Nothing, they are exactly doing what we need
What problems is the product solving and how is that benefiting you?
Suger is connecting our CRM with the cloud marketplace providers such as AWS.
This has made our partnership with AWS stronger and has increased our revenue.
This has made our partnership with AWS stronger and has increased our revenue.
Johan D.
Solid tool for marketplace GTM — team listens, delivers, and keeps improving
Reviewed on Oct 07, 2025
Review provided by G2
What do you like best about the product?
Clean, intuitive UX
Excellent Slack-based support
Team listens and acts on feedback
Strong coverage for AWS & Azure Marketplace GTM
Integration with Hubspot
Good product, great partner mindset. No BS — they listen and deliver.
Excellent Slack-based support
Team listens and acts on feedback
Strong coverage for AWS & Azure Marketplace GTM
Integration with Hubspot
Good product, great partner mindset. No BS — they listen and deliver.
What do you dislike about the product?
Still maturing on analytics depth and marketplace feature parity, but team is listening and acting fast. Mobile consult of reporting could be improved for people on the road.
What problems is the product solving and how is that benefiting you?
We use SugerGTM to run our AWS and Azure Marketplace GTM. It’s a solid, easy-to-use platform that actually meets the needs of teams managing marketplace business. Setup is fast, and the Slack support is top-notch — quick, helpful, and real.
We had a long list of requests around reporting and analytics, and the team listened and acted. They’ve been open to feedback and added several of our ideas to their roadmap, which says a lot about how they work with heavy users.
The product’s on the right path. It covers the essentials and keeps improving. The key will be to stay close to marketplace changes and keep the pace of evolution.
We had a long list of requests around reporting and analytics, and the team listened and acted. They’ve been open to feedback and added several of our ideas to their roadmap, which says a lot about how they work with heavy users.
The product’s on the right path. It covers the essentials and keeps improving. The key will be to stay close to marketplace changes and keep the pace of evolution.
Saad W.
Co-Sell Integration
Reviewed on Sep 18, 2025
Review provided by G2
What do you like best about the product?
Ease of use and implementation with a proactive team.
What do you dislike about the product?
Nothing bad we have experienced. Excellent Customer Support
What problems is the product solving and how is that benefiting you?
It has eliminated a lot of manual work and streamlined opps. Our sales team is focused and more proactive on closing deals instead of updating opportunity stages on multiple platforms.
Zahra P.
Streamlined pipeline management with seamless HubSpot integration
Reviewed on Sep 16, 2025
Review provided by G2
What do you like best about the product?
Suger has greatly simplified our pipeline management by seamlessly integrating our ACE pipeline with HubSpot. The platform is intuitive and easy to implement, saving our team significant time and manual effort. The automation reduces errors, improves visibility across opportunities, and provides a clear single source of truth for both sales and alliance teams. The customer support has also been responsive and helpful throughout the onboarding process.
What do you dislike about the product?
So far, we have had a very positive experience with Suger. If anything, I would say that the platform could benefit from adding more customization options for reporting and dashboards to meet diverse team needs. However, this is a minor point compared to the overall value it delivers.
What problems is the product solving and how is that benefiting you?
Suger has eliminated the need for manual updates between our ACE pipeline and HubSpot by automating the integration. This gives us real-time visibility, reduces errors and saves our team valuable time so we can focus on driving opportunities and closing deals.
Information Technology and Services
Suger has accelerated our cloud GTM and serves as a key thought partner for us.
Reviewed on Aug 27, 2025
Review provided by G2
What do you like best about the product?
Suger is on the forefront of Cloud GTM and streamlines the different processes that are required from the CSPs. They have great ease of use and implementation was straight-forward.
What do you dislike about the product?
Nothing to call out. They have been an amazing partner.
What problems is the product solving and how is that benefiting you?
The CSPs have different policies / processes that are ever-changing. This requires companies to stay on the forefront and