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Twilio Segment

Twilio Segment | 1

Reviews from AWS Marketplace

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External reviews

545 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Computer Software

Excellent for the whole company (from marketing to engineers)

  • February 15, 2022
  • Review verified by G2

What do you like best about the product?
Segment is pretty easy to set up, and from day 0 it provides a lot of ease on the data-driven culture of a company focusing on understanding its customer base. Also, the numerous integrations made us run instead of walk towards our goal, making good data available for the whole company. We are yet a small team, but with Segment's robust data warehouse, we can scale the operations without struggling with that, which is a huge pain point for many companies.
What do you dislike about the product?
There are some integrations of popular products that don't have native integrations yet, like Pipedrive. However, those can be built with Zapier or Segment's API calls.
What problems is the product solving and how is that benefiting you?
We are gathering data for our product-led growth initiatives. The main benefits that we see are the ease of use, the speed of the setup, the robustness of the warehouse, the integrations, and the process of managing everything from a single place.
Recommendations to others considering the product:
Try to qualify for the startup program, if that is your reality. The program's really helpful.


    Music

Useful tool

  • February 11, 2022
  • Review provided by G2

What do you like best about the product?
One endpoint to publish and then everything is sent to other places.
What do you dislike about the product?
Not much, it's really useful! Maybe the SDK could have updates more frequently.
What problems is the product solving and how is that benefiting you?
One endpoint to publish and then everything is sent to other places.


    Food & Beverages

senior engineer

  • February 11, 2022
  • Review verified by G2

What do you like best about the product?
ease of use and setup in the code and takes care of alot of things developers don't have to worry about with ad platforms
What do you dislike about the product?
It's getting better, but not as robust for custom engineering needs. Performance needs work, use web workers or something to get scripting off the main thread!
What problems is the product solving and how is that benefiting you?
marketing and data needs, so engineering doesn't have to have a ton of maintnenance to do for ad platforms is nice. takes care of all the tools and data deduping.


    Muhammad Malik U.

Lots of integrations

  • February 11, 2022
  • Review verified by G2

What do you like best about the product?
Able to get most of the sources required for our team.
What do you dislike about the product?
Some of the sources required for our team not able to find
What problems is the product solving and how is that benefiting you?
Data lakes and data streaming as well grabbing data from 3rd party in our warehouse


    Thuc P.

Segment for Fintech

  • February 10, 2022
  • Review verified by G2

What do you like best about the product?
I love Segment SDK with Javascript and Debuger tools
What do you dislike about the product?
Logs should link with debugger tool if possible
What problems is the product solving and how is that benefiting you?
Track customer events with scalability and configurable


    Transportation/Trucking/Railroad

Segment works reliably for us

  • February 10, 2022
  • Review provided by G2

What do you like best about the product?
We have used Segment for the past six years as a critical part of our data stack. Segment moves data reliably. Segment allows my team to work on high-value data projects instead of building custom data pipelines.
What do you dislike about the product?
Segment lacks out-of-the-box complete integrations for some department-level systems. Those would require custom data integrations.
What problems is the product solving and how is that benefiting you?
We use Segment to move data from department-level systems to our data warehouse, analytics tools, and marketing/communication tools. Each business system becomes more valuable by having complete, accurate, and timely data. No additional staff is required to keep this data up-to-date in multiple places.


    Marketing and Advertising

Very intuitive tool to help your company working on data governance

  • February 10, 2022
  • Review verified by G2

What do you like best about the product?
Its very easy to integrate with other tools. Tech profiles and data analysts' profiles can work with the tool to make the data governance process very smooth.
What do you dislike about the product?
It happened once Segment Engineering team updated their libraries without enough QA and it created a bug, and some data events did not arrive to the destinations.

There is only one tagging plan that applies both for apps and the web, and it would be helpful to have different ones.
There are some limitations depending on the implementation (cloud mode vs. client mode).
What problems is the product solving and how is that benefiting you?
Thank you to Segment tool, we assure data quality and we are able to control that all the events generated accomplish with an established schema and quality. It also arises when there is an event violation. Also, we could delete several SDKs from the apps, leaving only Segment one.


    Financial Services

Helps us scale easily

  • February 10, 2022
  • Review verified by G2

What do you like best about the product?
As a product manager, it's a dream come true when you can seamlessly intergrate new platforms without having to take your engineers' time. Works just the way it is needed.
What do you dislike about the product?
Maybe a few points about how other teams are using this platform. We need to pay extra to filter the data we send to each platform. It would've been great if we didn't have to pay for this. It helps us reduce costs on other platforms.
What problems is the product solving and how is that benefiting you?
Integrations are easy. Sending data to multiple platforms is seamless, and the platform already covers all the commonly used tools, so it helps us integrate new tools faster.


    Information Technology and Services

Easiest way to manage cross channel customer data

  • February 10, 2022
  • Review verified by G2

What do you like best about the product?
Segment has standardized connections to the platforms that we advertise on.
What do you dislike about the product?
Setup for Segment can be a bit tricky and their support team is lacking
What problems is the product solving and how is that benefiting you?
We're using Segment as a single point of data management between platforms. It's easy to onboard new destinations as we expand.


    Bhagyashree M.

Easy to use

  • February 09, 2022
  • Review provided by G2

What do you like best about the product?
User friendly, Interactive, Easy to use.
What do you dislike about the product?
Sometimes the site take little longer to load.
What problems is the product solving and how is that benefiting you?
We use segment for tracking with amplitude. By following users' data, we have good insights into their interests.