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Twilio Segment

Twilio Segment | 1

Reviews from AWS Marketplace

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External reviews

544 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Varsha R.

Segment for Data Insights and Analytics

  • March 18, 2024
  • Review provided by G2

What do you like best about the product?
Segment is very flexible with real time data processing and analytics. Implemention of Segment into the organisation makes the job easy in collecting and sorting the data from various platforms. Tracking the customer behaviour provides valuable insights in decison making. Data forwarding and reverse ETL functions works good. Customization of pipelines helps in routing the data into specific destinations according to client needs.
What do you dislike about the product?
Expensive. There are many alternatives with similar functionalities at a lower price. Even the basic plans do not cover the key features to work with. Prior experience is needed to use imprortant features, which may be complex for beginners. User interface can be improved.
What problems is the product solving and how is that benefiting you?
Segment effectively collects and analyses customer data at a very granular level. Data analytics and customer behaviour patterns helps in implementing marketing strategies and decison making. Adding key features across the subscription plans helps wide range of users.


    Shraddha Suman D.

Simple and Fast Reliable

  • March 18, 2024
  • Review provided by G2

What do you like best about the product?
The ability to analyse the consumer information and insights
What do you dislike about the product?
The process and the less integration , we need more room for integration
What problems is the product solving and how is that benefiting you?
Reaching and Consumer Targeting


    ADITYA J.

My experience with G2

  • March 18, 2024
  • Review provided by G2

What do you like best about the product?
I think the best part is that it's so easy to use and understand and also easy to integrate and implement!
What do you dislike about the product?
There's nothing to dislike as such but the UI can be more interactive
What problems is the product solving and how is that benefiting you?
The segment is solving the problem of handling such a vast number of clients data and the segment made it so simple and easy to use that we can directly integtate it with any software!


    Sandeep L.

Discovering insights made easy with segments user friendly platform

  • March 18, 2024
  • Review provided by G2

What do you like best about the product?
Simplifies data collection
Seamless integration: can connect with other tools and systems
User friendly interface
Time saving
Enhance decision making
What do you dislike about the product?
Growing costs may become a worry over time
Customization can be tricky for advanced settings
What problems is the product solving and how is that benefiting you?
Data fragmentation: centralize and unifies customer data from various sources

Integration complexity: segments simplifies the process of integration new tools and platforms with existing system

Data silos: by breaking down data silos, segments facilitates seamless data flow between different departments and systems within an organization


    Aayushi K.

Great Experience

  • March 18, 2024
  • Review provided by G2

What do you like best about the product?
I guess all. The support and the easy of usage. Everything was up to the mark.
What do you dislike about the product?
Nothing of that sort.
It was a good experience, and no road blockers as such while utilizing the services.
What problems is the product solving and how is that benefiting you?
Organizing and managing cutoemr data in better way.


    Consulting

Get the best out of Customer Data

  • March 16, 2024
  • Review provided by G2

What do you like best about the product?
The easy interface to navigate audiences.
What do you dislike about the product?
The features to tweak audiences are limited.
What problems is the product solving and how is that benefiting you?
Helping us simplify audience and integration to other platforms.


    Shobhit G.

Great software for better customer retention & real time customers insight

  • March 15, 2024
  • Review provided by G2

What do you like best about the product?
The best thing about segments is it help you prospect your data and personalized as the only customer you have
What do you dislike about the product?
There should be a tutorial to maximize the use of segment and how anyone can get leverage with it
What problems is the product solving and how is that benefiting you?
It help me know my customers better and let me connect them with a kind of personal level which increases the customers LTV and retention


    Information Services

Segment

  • March 14, 2024
  • Review verified by G2

What do you like best about the product?
helping in debugging once event tracking is set up. There are integrations with many external apps for setup. UI is easy to use and understand. Collects and integrates a lot of customer data
What do you dislike about the product?
Even with the walkthroughs on setup, there could be difficulty in connecting your app if it is custom. Paid plans are not cheap
What problems is the product solving and how is that benefiting you?
tracking customer action events, reverse ETL to send data to another application, schema checking with tracking plans


    Human Resources

Godsend Tracking Tool

  • March 14, 2024
  • Review verified by G2

What do you like best about the product?
The thing I love most about Segment is the ability to track what events users are doing on your website. The data that can be tracked and what is output is amazing. It can be a little difficult to ascertain the differences between the different timestamps but the provided documentation clears that confusion up immensely.
What do you dislike about the product?
As an analyst, the thing I dislike about Segment is 0 SSH tunneling offering for Redshift (at least at the tier that my company is on), this has us set up an external rds to recieve that data, which gives another barriar of access to those who need to troubleshoot the data.
What problems is the product solving and how is that benefiting you?
The main problem Segment is solving for us is we're able to track at a very granular level what users are doing on our website.


    Real Estate

Fantastic product; so easy to use

  • March 14, 2024
  • Review provided by G2

What do you like best about the product?
Ease of use, simple visualization, easy to instrument and implement
What do you dislike about the product?
Hard to tell when a data connection is no longer working
What problems is the product solving and how is that benefiting you?
Segment helps me gather data from disparate sources and tie things together