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Twilio Segment

Twilio Segment | 1

Reviews from AWS Marketplace

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External reviews

544 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Anil R.

I Like G2 The Most!

  • March 06, 2024
  • Review provided by G2

What do you like best about the product?
Access to their webinars is also a valuable resource for segment-specific training as well as industry training. And I enjoyed the functionality.
What do you dislike about the product?
I don't find anything disliking about Segment.
What problems is the product solving and how is that benefiting you?
It is very useful to me & makes my data fully secure to use.


    Computer Software

Too Expensive

  • January 17, 2024
  • Review verified by G2

What do you like best about the product?
Data Quality and User Expeirence is great
What do you dislike about the product?
There are other other tools as well in the market provioding the same thing at a very much lower rate and much better docs and support
What problems is the product solving and how is that benefiting you?
Along with littledata it is helping for identity stitching in shopify and process my ECOMM events in a good manner


    Josh B.

STREAMLINED DATA MANAGEMENT POWERHOUSE

  • January 04, 2024
  • Review provided by G2

What do you like best about the product?
Unified Customer View. Segment is excellent at offering a cohesive perspective of customer information. It aids in the creation of an extensive consumer profile by combining data from many sources.Segment also boasts extensive integrations which makes it easy to use.
What do you dislike about the product?
The only drawback with segement is on cost.The price of Segment may be prohibitive for startups or smaller companies, particularly if they don't need all of its features.
What problems is the product solving and how is that benefiting you?
Segment has helped with the issue of efficiet data collection for our firm. It simplifies the process and saves time and resources that would otherwise be used to manage several integrations independently by providing a single platform for data collecting.


    Computer Software

Best analytics framework out there

  • December 27, 2023
  • Review verified by G2

What do you like best about the product?
Super easy to implement, ability to track multiple source and easilty connect the data. In addition, the integrations are super easy to set.
What do you dislike about the product?
1. It get's super expensive once you grow and start sending many events.
2. It requires code to disable an intergration from a source.
What problems is the product solving and how is that benefiting you?
Data across all of our assets, web and mobile.


    Online Media

Great service for engineering, marketing and analytics

  • December 08, 2023
  • Review provided by G2

What do you like best about the product?
Powerful tool to collect all the data necessary to funnel into all the tools that we use today to understand our users, to optimize marketing campaigns, reach the right target audience and all of that with well-built integrations!
What do you dislike about the product?
Nothing in particular that comes to mind
What problems is the product solving and how is that benefiting you?
We tracked all the user interactions with Segment and piped the data into our analytics and marketing tools


    Joseph A.

An Effective Connector

  • November 16, 2023
  • Review verified by G2

What do you like best about the product?
I enjoy the functionality of what it provides when haveing to connect multiple systems. It is easy to use for gaining weekly diagnostic data on what is being routed through the system. We reled heavily when implimenting Segment on their support team to ensure that everything was implimented smoothly. Access to their webinars are also a valuable resourse for Segment specific training as well as industry training.
What do you dislike about the product?
It is an extensive system so there is a lot to learn and get set ups so the integration process is not an easy one if you are combining many systems.
What problems is the product solving and how is that benefiting you?
Segment is able to help ensure that all our companies systems are talking to each other more seamlessly. When merging many old and new, internal and external systems, Segment helps them all play well together so people don't fall through the cracks.


    Ravi Dutt M.

Best to centrelise your code

  • September 26, 2023
  • Review verified by G2

What do you like best about the product?
Inflow and outflow of data.
Help in managing multiple data source at once.
Integration with all leading tools.
Ease to manage.
What do you dislike about the product?
Need technical expertise to setup.
Customer support available only through mail or help documents.
What problems is the product solving and how is that benefiting you?
Help in centralisting the code. Once segment is implement, no need to implement tool wise code. With the help of segment we can outflow data to number of tools like facebook, google ads, moengage etc.


    Amiya S.

Better than most other tools

  • August 17, 2023
  • Review verified by G2

What do you like best about the product?
Easy to use snippets and wide range of integration support without costing additional spending.
What do you dislike about the product?
The documentaion is a bit confusing and requires additional research to implement.
What problems is the product solving and how is that benefiting you?
Data pipeline from app to other destinations


    Frank S.

The Middle-Man You Actually Do Need

  • August 08, 2023
  • Review verified by G2

What do you like best about the product?
Implementing Segment's tracked events is super easy and ends up being a fantastic lightweight all-in-one solution for tracking, planning, pruning, and reliably forwarding the events and properties that you want to destinations that they integrate into (which are MANY). Moreso, they have reverse ETL capability to get data from your warehouse back into Segment in a meaningful way.
What do you dislike about the product?
The user interface when building tracking plans or tracking plan libraries is a bit clunky and awkward to work with, as well as some of the navigation in the Segment UI.
What problems is the product solving and how is that benefiting you?
Segment allows us to track events and event properties as well as user properties that meaningfully describe what our users are doing on our sites and thoroughly detail our customers and their changing makeup over time. Moreover, Segment allows us to clean out any noise that may come in from various systems and only send what we want to send where we want to send it (and be able to view the status of sent data). This has sped up our insight creation and made insights very reliable with current data synced on a schedule. Lots of hours have been saved by setting up Segment to do what we want it to. Further, by offering a Suppression and Deletion feature, Segment can facilitate a portion of our data protection regulation compliance with a manual nudge.


    Victor H.

A Powerful Data Collection Tool with Excellent Integration Capabilities

  • July 25, 2023
  • Review verified by G2

What do you like best about the product?
Segment.com has proven to be an exceptional data collection platform, offering powerful capabilities for gathering data from multiple sources and seamless integration with various destinations. Its strengths lie in its user-friendly setup and efficient debugging process, making it an ideal choice for businesses seeking fast and reliable data transfers between applications like PostHog, Google Analytics, and Power BI.

The experience when I switching data in Customer Success Platform from one to another is absolutely smooth.

Another noteworthy aspect of Segment.com is its efficient debugging tools. Troubleshooting any potential issues during data transfer is quickly, thanks to the platform's comprehensive debugging features. The realtime debug can be seen when done your setup.
What do you dislike about the product?
The billing management process could be more user-friendly. Having to handle billing-related matters via emails every time can be somewhat cumbersome. A streamlined and intuitive billing interface would be a welcome enhancement.

Lack in supporting some specific software like Pipedrive CRM. It can be help via functional feature but hope become native in the futher
What problems is the product solving and how is that benefiting you?
Segment solves the challenging problem of implementing tracking technology across multiple sites and platforms, including web, Android, and iOS. By offering a unified solution, Segment streamlines customer data collection and grouping processes.

This benefit has been highly advantageous for our team, as it simplifies the way we manage and analyze data from various sources, providing us with a comprehensive view of our customers and their interactions