Branch Deep Linking & Attribution
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Our single source of truth
What do you like best about the product?
Branch makes it super simple to create bespoke links and track attribution across vaious channels. The reporting dashboard is easy to use and pull relevant information. The support team has been great in helping us understand and implement more advanced features.
What do you dislike about the product?
None that we can think of. The platform has been great and the team are quick to answer any questions.
What problems is the product solving and how is that benefiting you?
Branch is the best we've found when it comes to helping us get visibility on things like app installs by channel and which creative / campaigns are doing the best job in aquiring users.
Branch allows no-code solution for marketing team to create app deeplinks
What do you like best about the product?
No-code solution for app deeplinks
Out of the box analytics
Out of the box analytics
What do you dislike about the product?
Once you are in, it is harder to decouple from Branch
SDK integration for developer is challenging
SDK integration for developer is challenging
What problems is the product solving and how is that benefiting you?
Carrying parameters when doing mobile app deeplinking and attribution
Addresses our business needs
What do you like best about the product?
Branch is an effective MMP with stellar customer service. They have made it very easy to get up and running in a short time frame, working with both our marketing and app development teams to ensure a successful launch.
What do you dislike about the product?
Separate billing for paid media deep linking. It's not totally clear why this should be an added cost, given that deep links for email marketing were included in our package.
What problems is the product solving and how is that benefiting you?
Branch lets us effectively deep link to our app, and track where users are coming from. This means we can accurately assess the impact of our marketing efforts.
Unlocking efficiency with Branch
What do you like best about the product?
The most remarkable aspect of using Branch as our workflow management tool is its seamless transition & ease of tech integration. Moving from our previous system was incredibly smooth, thanks to the responsive Branch team's support. This ensured minimal disruption to our business operations and instilled confidence in the tool's reliability.
Branch's comprehensive ecosystem coverage has also been invaluable. It empowers us to efficiently manage, analyze, and optimize various aspects of our business operations, bringing clarity to our decision-making and streamlining our processes.
Furthermore, Branch's competitive pricing is a standout feature. It offers top-notch functionality and versatility without imposing a financial burden, making it an attractive choice for businesses of all sizes.
In summary, the best thing about using Branch encompasses a seamless transition, responsive support, uninterrupted workflow, comprehensive ecosystem coverage, and cost-effectiveness. These aspects have collectively enhanced our efficiency and positively impacted our operations. Branch has proven to be an invaluable asset, contributing to our ongoing success as our preferred workflow management tool.
Branch's comprehensive ecosystem coverage has also been invaluable. It empowers us to efficiently manage, analyze, and optimize various aspects of our business operations, bringing clarity to our decision-making and streamlining our processes.
Furthermore, Branch's competitive pricing is a standout feature. It offers top-notch functionality and versatility without imposing a financial burden, making it an attractive choice for businesses of all sizes.
In summary, the best thing about using Branch encompasses a seamless transition, responsive support, uninterrupted workflow, comprehensive ecosystem coverage, and cost-effectiveness. These aspects have collectively enhanced our efficiency and positively impacted our operations. Branch has proven to be an invaluable asset, contributing to our ongoing success as our preferred workflow management tool.
What do you dislike about the product?
Too early to comment. However, we are yet to discover any major / minor shortcomings.
What problems is the product solving and how is that benefiting you?
Branch is a critical tool for our marketing team, providing essential insights into mobile app marketing campaign performance. It tracks key metrics like app installs, clicks, engagement, and revenue. This data is invaluable for making informed decisions and optimizing our strategies. Branch's analytics help us identify successful campaigns and areas needing improvement, enabling us to allocate resources and spending more effectively. In summary, Branch equips our marketing team with data-driven insights that enhance decision-making, allowing us to maximize our mobile app marketing efforts and achieve our goals efficiently.
Great Platform to scale your UA Strategy
What do you like best about the product?
- Smart banner customization based on trigger.
- Personalization of the Smart Banner according to the user's time.
- Do not depend on internal launches to launch the smart banner
- The Account attention is very good. The response time is immediate.
- Personalization of the Smart Banner according to the user's time.
- Do not depend on internal launches to launch the smart banner
- The Account attention is very good. The response time is immediate.
What do you dislike about the product?
- More variety of Smart Banners linked to a strategy. That the platform recommends smart banner depending on what you are looking for.
What problems is the product solving and how is that benefiting you?
Branch has helped scale user acquisition in our App. Web to App has been important to obtain more installations and better quality of users in the app.
Branch as great partner in MMP solution
What do you like best about the product?
It is easy to use, even for the beginner. The support is really great, 24/7 and fast response. Easy to integration and full of understanding when we read or ask any help to the team.
What do you dislike about the product?
Need more intensive to share the updated features, so we can utilize more. Some features needed to update such as demographic and geographic, so the users can capture the data well.
What problems is the product solving and how is that benefiting you?
The wrong data tracking and Branch can identify one by one very well
Solid app analytics/attribution and tracking tool
What do you like best about the product?
Branch is a great platform to measure/track mobile app attribution, their deep-linking capabilities are particularly useful. We use it regularly to create tracking links, QR codes, and for high-converting modals via Branch Journeys
What do you dislike about the product?
We had some initial setup issues and persistent problems with deep-linking for the first few quarters. The Support Team was slower back in 2021-22 but I've seen marked improvements in 2023 so I'm not dissatisfied currently.
What problems is the product solving and how is that benefiting you?
Branch provides us with everything that we need for proper attribution, deep linking, app analytics, and more.
Useful service for deep linking to your app
What do you like best about the product?
I like that it's easy to make a deep link on their service and that it's highly customizable to our needs.
What do you dislike about the product?
Not much, I think the service is great. The only thing is I'd like for them to have a mobile app to access their services on the go.
What problems is the product solving and how is that benefiting you?
We make use of Branch to lead users directly to our app, which has benefitted our MAU and DAU goals as it reduces the number of taps needed to get from the link to our app. It also allows us to track the number of users tapping on the link, downloads and whether it was on Android or iOS. Extremely helpful analytics that serve to inform our marketing efforts and drive CTAs.
Highly responsive support team. Quick response & resolution time
What do you like best about the product?
The ease of use & their customer support. I use branch almost daily to maintain data for my app & if hardly I face any issue, their team replies quickly & resolves the query.
What do you dislike about the product?
I work at an early stage startup, their cost can be slightly less
What problems is the product solving and how is that benefiting you?
It helps me solve attribution issue as we advertise on multiple channels, this gives us insides on which channel to scale or pause.
Easy to use
What do you like best about the product?
Branch is very easy to use and intuitive platform. I enjoy the range of metrics and insights it offers. Their deep linking solution is excellent.
What do you dislike about the product?
No major downfalls but would appreciate the option to make a web only link.
What problems is the product solving and how is that benefiting you?
Being able to deep link customers to specific locations in our mobile app creates really seamless mobile experiences for our customers.
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