Branch Deep Linking & Attribution
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Attribution Modelling
What do you like best about the product?
User interface is very simple and it gives us the correct attribution view.
What do you dislike about the product?
Dashboard freezes sometimes and we don't have a branch app, so wehave login to the dashboard over web
What problems is the product solving and how is that benefiting you?
Tracking is main thing which branch can solving very easy. Branch also provides the correct user level attribution and feed the data into the database
I really like the product I always recommend my colleague to use tool for personal growth also.
What do you like best about the product?
It's very easy to use. quickly create a link for channels.
What do you dislike about the product?
Sometimes I feel it takes more time to refresh.
What problems is the product solving and how is that benefiting you?
It's solving the tracking issue which is very important to my organization this is very benefit for me as well to show performance.
It's highly recommended to my friends for business growth
What do you like best about the product?
It's very easy to use to create an ad partner link or channel link. Very easy to track performance.
What do you dislike about the product?
It should be a mobile app also to track the number while you are not in the office.
What problems is the product solving and how is that benefiting you?
Tracking is the main benefit which I really like it. Like Facebook, we can't track the number on the facebook dashboard. Because of branch we are able to track all the data.
Attribution issues sorted with Branch
What do you like best about the product?
Branch gets the attribution sorted for us. It delivers data-driven attribution
What do you dislike about the product?
We don't have an app for branch. Creative level reporting is missing for some partners like Meta
What problems is the product solving and how is that benefiting you?
Branch solves the attribution issues. We use branch to analyze correct user and channel level attribution. We even use Branch Ads (App drawer inventory) as an acquisition channel.
Best deep linking and mobile attribution product
What do you like best about the product?
Branch helps us create deep links for specific pages and gives a seamless experience to measure metrics like clicks, ROI and more
What do you dislike about the product?
Sometimes its links works only with IOS but not in andriod
What problems is the product solving and how is that benefiting you?
I helps us measure all our metrics on every page of the app and gives us the ability to create deep links, to give the seamless measurable app experience
Branch has the best deeplinks from all the MMP’s
What do you like best about the product?
The UI could improve but the deeplinks are great. Attrobution features and integrations also include some of the most common partners. Their team is also knowledgeable and firendly so you will be in great hands on working with them.
What do you dislike about the product?
Thei UI could improve. Some of their reports also could be easier to read including their Skan report.
What problems is the product solving and how is that benefiting you?
Deeplnking is their strongest feature and selling point. The ability to add Key Value Pairs to the links in great and better than most MMP's in the market.
World class tool for driving app adoption
What do you like best about the product?
• Proactive support for both technical and business needs
• Hands on, intuitive & easy access to reporting insights to improve customer journeys
• Great documentation and how-to-use guides
• Hands on, intuitive & easy access to reporting insights to improve customer journeys
• Great documentation and how-to-use guides
What do you dislike about the product?
• Cost
• Adobe Analytics integration guide is out of date
• Universal Email integration with SFMC was more challenging than initially laid out
• Adobe Analytics integration guide is out of date
• Universal Email integration with SFMC was more challenging than initially laid out
What problems is the product solving and how is that benefiting you?
• Measuring funnels for driving app adoption from website
• Driving app adoption for new customers
• Directing new app users to specific functionality within our app
• Driving app adoption for new customers
• Directing new app users to specific functionality within our app
Deeplinking has never been easier with Branch
What do you like best about the product?
The UX is great and very easy to use; it makes creating links simple and straightforward.
What do you dislike about the product?
I would like to see more data and analytics metrics tracked to understand better how my links perform.
What problems is the product solving and how is that benefiting you?
Branch is helping us deeplink users directly into our app experience. It allows us to create custom, targeted campaigns for different audiences because we can serve specific content to specific users
Good tool for generating deeplinks in bulk and app attribution.
What do you like best about the product?
We use Branch simply for bulk links, which can be converted into unique QR Codes and placed on physical objects. Analytics of users/clicks coming from these links is quick and easy too.
I also use branch for attribution as it provides a clear split between multiple channels like paid marketing, referral, organic etc. Cohort analysis helps us gauge the quality of users coming from different channels.
Apart from allowing the integration of traditional media partners, we also have the flexibility to add custom partners, manually create their impression and click trackers and decide their access levels, attribution and postback settings.
I also use branch for attribution as it provides a clear split between multiple channels like paid marketing, referral, organic etc. Cohort analysis helps us gauge the quality of users coming from different channels.
Apart from allowing the integration of traditional media partners, we also have the flexibility to add custom partners, manually create their impression and click trackers and decide their access levels, attribution and postback settings.
What do you dislike about the product?
Branch lets us do a very top-level analysis of the user funnels and cohorts. It also does not provide cost data in INR; thus, all the CPA calculations must be done on Google sheets.
What problems is the product solving and how is that benefiting you?
Branch has helped us generate, edit and analyse deep links in bulk. These deep links have a lot of use cases, including SEO blogs, articles and social media posts. Analysing them helps us identify the best organic channels.
Branch has also helped simplify our daily reporting process, as daily campaign and budget changes can be done directly by analysing each channel's and campaign's performance from the dashboard.
Branch has helped us adopt agile marketing as we test on a small budget, measure performance using cohorts and branch activity features, and then make informed decisions.
Branch has also helped simplify our daily reporting process, as daily campaign and budget changes can be done directly by analysing each channel's and campaign's performance from the dashboard.
Branch has helped us adopt agile marketing as we test on a small budget, measure performance using cohorts and branch activity features, and then make informed decisions.
Industry leaders in Mobile Linking & Attribution
What do you like best about the product?
They offer a detail view of mobile linking & attribution level data & insights. All marketing lead questions about first or last channel attribution to user level insights can be addressed under one solution i.e Branch. They offer multiple touch point view, detailed dashboard along with a wide range of customization as per the requirement
What do you dislike about the product?
There isn't much to dislike about Branch given the breadth of offerings they provide. However certain funnel drop offs & attribution of App Installs can be improved
What problems is the product solving and how is that benefiting you?
Mapping user level & channel level data. Understanding what led to a conversion for a user in the wide range of multiple touchpoints of Marketing ( DM + BM). Understanding the overall funnel behavior and further optimizing the campaigns
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