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It good for bringing back users to our app
What do you like best about the product?
the analytics offered where very informative, and easy to understand
What do you dislike about the product?
It has many features which made it a little hard for me to use
What problems is the product solving and how is that benefiting you?
it is making it easy for us to redirect users back to our system just incase a person shared a link
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This is best among the all players in the market
What do you like best about the product?
It give me reports as per my requirements. I loved to have this
What do you dislike about the product?
Not identified any week point yet, will surely tell you if I think so
What problems is the product solving and how is that benefiting you?
Data can be easily bifurcate as per my requirement, it is better than the Appsflyer.
App Marketer's smart move
What do you like best about the product?
Branch improves team efficiency, scales app distribution and measurement across marketing channels, improves user experience, and increases ROI without privacy risk. This is especially effective when integrating with advertising platform such as Google Ads or TikTok for Business.
What do you dislike about the product?
The dashboard area of the branch could be enhanced for enhanced customization and advanced integration for tracking iOS users for app install campaigns.
What problems is the product solving and how is that benefiting you?
App campaign can run and optimize with some challenging platform such as TikTok for business that requires the third-party mobile measurement partner. So Branch has played an important role for my brand's app marketing campaigns.
A good way to get some SEO app attribution data
What do you like best about the product?
relatively easy-to-use interface and the ability to get revenue data for any ASA & SEO Attribution for revenue and landing page equivalent in the app.
What do you dislike about the product?
There is still lots of gaps in the SEO attribution section but customer support is always happy to help.
What problems is the product solving and how is that benefiting you?
Track SEO revenue & ASA revenue.
Easy to set up, but support can be lacking
What do you like best about the product?
My organization uses Branch for a variety of deeplinking functionality, the initial implementation and setup was very fast and Branch powers a few key flows within our app.
What do you dislike about the product?
We use branch for a few critical flows, but have experienced outages and have had no ability to get support to help us. Our account once got banned with no explanation, leading to 2 weeks were a part of our app was broken and we were unable to get any support help
What problems is the product solving and how is that benefiting you?
We use branch deeplinks to attribute ad campaigns and friend referrals. Building a custom implementation for this would've taken much longer than Branch's plug and play functionality.
Director of Product Management
What do you like best about the product?
Branch is a good tool for mobile measurement and helped us get a sense of where our app downloads were coming from so we could shift ad spend to various channels.
What do you dislike about the product?
Branch's pricing structure includes both mobile web and mobile apps so companies that are web focused are not a great fit for their pricing. We also ran into bugs in targeting with their journeys product as well as their univeral email product.
What problems is the product solving and how is that benefiting you?
Branch allowed us to measure where our app installs were coming from and decide where to use our marketing dollars more effectively across the different channels we were marketing our app on.
driving app traffic with Branch
What do you like best about the product?
branch intergrates with out marketing platforms and site easily to drive traffic from mobile web to app
What do you dislike about the product?
intergrations with our tech team was harder than expected
What problems is the product solving and how is that benefiting you?
deeplinking, QR codes online and in store, app only raffle entries
Is easy downliad reports or add new links
What do you like best about the product?
is easy to add lisnk and the process is similar between platforms
What do you dislike about the product?
Sometimes the links are difficult to found by name
What problems is the product solving and how is that benefiting you?
report donwload are more easy now
Good for tracking events
What do you like best about the product?
Getting detailed metrics for our campaigns
What do you dislike about the product?
Sometimes tracking may have issues if not properly set-up
What problems is the product solving and how is that benefiting you?
Lets us know detailed metrics about each campaign
Good tool for startups
What do you like best about the product?
Interface is good! Pay as you go model just works
What do you dislike about the product?
Support is okay! Can do better. Difficult to get queries resolved.
What problems is the product solving and how is that benefiting you?
Helps us with attribution.
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