Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Excellent product and support
What do you like best about the product?
Support is exhaustive, above and beyond what I'd expect.
What do you dislike about the product?
Acquisition traffic isn't nearly as intuitive as Google Analytics, or as seamless. You have to build out acquisition channels that take into consideration all the permutations of Google URLs, Facebook URLs, etc.
What problems is the product solving and how is that benefiting you?
Product analytics -- Amplitude is great, especially for retention analyses and for funnel analyses.
Recommendations to others considering the product:
Be prepared to spend time on quality instrumentation.
Analytics, the way you need them
What do you like best about the product?
I like the way that all the latest industry standard ways to analyse user behaviour to inform product direction are supported out of the box.
Cohort retention analysis? Amplitudes got it. Discovering your aha moment? There's a tool for that.
I'm yet to discover something I need to do that amplitude doesn't support. It only takes a small amount of time to learn everything you need to know.
Cohort retention analysis? Amplitudes got it. Discovering your aha moment? There's a tool for that.
I'm yet to discover something I need to do that amplitude doesn't support. It only takes a small amount of time to learn everything you need to know.
What do you dislike about the product?
Unfortunately the dashboards have no way (that I can see) to display custom data. So another tool might need to be used to make a complete dashboard for your systems.
What problems is the product solving and how is that benefiting you?
Figuring out how our core users users like to use our product
Figuring out what places in which users get stuck or don't know what to do next.
Figuring out how successful our new features are.
Figuring out what places in which users get stuck or don't know what to do next.
Figuring out how successful our new features are.
Recommendations to others considering the product:
Give it a go, chances are it's what you need
Every information you need in an understandable and smart way displayed
What do you like best about the product?
That it is easy to use, you find all the information you need and the costs are a great value
What do you dislike about the product?
It would be helpful to have more tips in the help center how to find the codewords to use i.e. ip_address=
What problems is the product solving and how is that benefiting you?
We are using it as fraud detecting and its been amazingly helpful
Must-have tool to grow SaaS products
What do you like best about the product?
All features it includes. Cohorts, segmentation, events grouping, easy to work with user attributes, and events attributes. The tool works fast. Good design. Detailed guides on how to use data to grow products faster.
What do you dislike about the product?
Everything is okay. I use Amplitude for a few years and had no problems with it.
What problems is the product solving and how is that benefiting you?
Understanding what features are used the most.
Understanding who are the customers that use our product for a long time
Understanding who are the customers that use our product for a long time
Easy to manage
What do you like best about the product?
It's super intuitive to create graphs and dashboards, filter by many different parameters and create proper segmentations. It's helpful that we could also drill down to users' details where required.
What do you dislike about the product?
I miss being able to change parameters such as time frame and others on one graph within a dashboard without leaving the dashboard.
What problems is the product solving and how is that benefiting you?
Tracking features' success and following up on KPIs, as well as understanding issues in the funnel, bugs and points for optimization.
Recommendations to others considering the product:
Very comfortable and easy to use tool.
Best Product Analytics Platform
What do you like best about the product?
Easy of use
Effective charts
Real-time Updates
Effective charts
Real-time Updates
What do you dislike about the product?
Cost :-(
Configuration if Dashboards can be confusing
Configuration if Dashboards can be confusing
What problems is the product solving and how is that benefiting you?
product usage analysis
Recommendations to others considering the product:
It's a great platform
Amplitude
What do you like best about the product?
I like the way I can see the funnels, retentions without much hassle. It has made my life easier. I love using the formulas. I can easily compare the segments.
What do you dislike about the product?
I cannot group during the funnel analysis.
What problems is the product solving and how is that benefiting you?
Retention and funnel for my NSM
Amplitude has helped us understand our customers
What do you like best about the product?
The amount of different analyses you can do really gives you a huge insights into what matters for your users. Their documentation is also fantastic.
What do you dislike about the product?
Nothing in specific, I really like everything.
What problems is the product solving and how is that benefiting you?
Trying to understand our users better and ways we can improve our product to lift our retention.
At least try out the free version
What do you like best about the product?
Great tool to create user funnel charts for A/B tests or other user segments. Can be a simple free tool or an extremely powerful paid tool with things like Cluster Analysis.
What do you dislike about the product?
More visualization options would be nice, chart viz's are inflexible outside of like naming.
What problems is the product solving and how is that benefiting you?
Quick and easy way to have business users pull together reports to monitor conversion funnels, either overall or split by user segments. It's the main tool the frontend team uses for A/B tests, and we've created dashboard to keep an eye on a number of funnels steps and segments to make sure nothing changes unexpectedly.
The Ultimate Companion (even, Replacement!) to Google Analytics
What do you like best about the product?
Funnel reporting is so easy to view in Amplitude. Setting up conversion reports, isolating users, and sharing said reports in an attractive png (or PDF if your heart desires) has never been easier. For a SaaS company with a rigid ICP, conversions are much more tangible and flexible in an Amplitude report than a GA view.
Amplitude provides the highest level of customization possible to your web analytics and reporting. Given that our company works with a third party analytics agency to push from Segment to Amplitude, we're working with the highest grade of data available to our team. Fortunately for us, this means that a wealth of knowledge is easily accessible based on the taxonomy documents provided by our agency so that I can pull reports seamlessly for anyone else in the company who needs to know about our web performance.
Users who do not have a dedicated analytics team to back up Amplitude--your mileage may vary.
Amplitude provides the highest level of customization possible to your web analytics and reporting. Given that our company works with a third party analytics agency to push from Segment to Amplitude, we're working with the highest grade of data available to our team. Fortunately for us, this means that a wealth of knowledge is easily accessible based on the taxonomy documents provided by our agency so that I can pull reports seamlessly for anyone else in the company who needs to know about our web performance.
Users who do not have a dedicated analytics team to back up Amplitude--your mileage may vary.
What do you dislike about the product?
The learning curve for the platform is fairly steep, but once a user understands the nuances then it becomes far more robust.
Further, there are some features that compliment Google Analytics rather than seek to supersede it. In some cases, I have to go back and forth between Amplitude and GA or a Data Studio pulling from GA/Segment data.
Further, there are some features that compliment Google Analytics rather than seek to supersede it. In some cases, I have to go back and forth between Amplitude and GA or a Data Studio pulling from GA/Segment data.
What problems is the product solving and how is that benefiting you?
What used to take hours to build reports in GA/Data Studio now takes minutes, if not seconds. There are rare occasions where I will go to GA to look for a highly specific report, otherwise, Amplitude has been my main analytics tool for months now.
I am able to understand the vast data lake that our website is capturing through Amplitude. Being able to comprehend every piece of data in Google Analytics alone is a difficult task. There are some data sets like conversion rate and goals in GA that make it inalienable to my work. Amplitude supports this by confirming the how, the why, and the journey across page paths, and miraculously, the who. Without using Clearbit or any reverse IP lookup, merely the user data that we already have, we can continue to track user engagement and more easily confirm the results of our A/B testing across the entire website.
I am able to understand the vast data lake that our website is capturing through Amplitude. Being able to comprehend every piece of data in Google Analytics alone is a difficult task. There are some data sets like conversion rate and goals in GA that make it inalienable to my work. Amplitude supports this by confirming the how, the why, and the journey across page paths, and miraculously, the who. Without using Clearbit or any reverse IP lookup, merely the user data that we already have, we can continue to track user engagement and more easily confirm the results of our A/B testing across the entire website.
Recommendations to others considering the product:
Segment and Amplitude are a powerful pair. I don't think I'd be able to go back to archaic reports.
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