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Amplitude Review
What do you like best about the product?
Amplitude is such a great tool to visualize and consolidate all of your dashboards in one place. It is not just a visualization tool; it is also an analytical tool. Because you create lots of custom things with the advanced calculated area, and this is one of the best features of amplitude.
What do you dislike about the product?
Actually, there is no negative thing that I think about the Amplitude. But if you have big data and lots of calculated fields, it may take some time to process and get the result. But lots of the tools are like that, so this is not a very big problem for amplitude compared with its other great features.
What problems is the product solving and how is that benefiting you?
We use amplitude to visualize our general metric according to monthly targets and plans. Also, we create different calculated areas and charts to see our success differently. We shared the dashboards with all the companies; they can transparently see everything.
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Good Analytics platform
What do you like best about the product?
Graphs to plot, cohorts export to s3 bucket
What do you dislike about the product?
API documentation is very limited and lacks samples
What problems is the product solving and how is that benefiting you?
Customer usage pattern great learning
Behavioral analytics platform powering personalization at scale
What do you like best about the product?
A critical tool for any marketing tech stack that is aimed at giving its growth and product teams a self-service analytics engine as well as behavioral cohort insights to drive lifecycle marketing - both from visualization as well as from an actionability perspective.
What do you dislike about the product?
None come to mind.
Although it is quite a complex tool, as a consequence of the sheer flexibility and features offered by the platform - hence there is a learning curve before you can utilize the full potential of the tool!
Although it is quite a complex tool, as a consequence of the sheer flexibility and features offered by the platform - hence there is a learning curve before you can utilize the full potential of the tool!
What problems is the product solving and how is that benefiting you?
We were leveraging behavioral insights to drive hyper-personalization of our CRM campaigns. Just this aspect resulted in an uplift in our weekly conversion rate by > 50% across all our core retention metrics during the busiest time of an e-commerce venture aka Black Friday.
Recommendations to others considering the product:
Getting a buy-in from your product and data teams to drive proper data governance from the start is critical to scaling adoption within the wider organization.
amplitude review
What do you like best about the product?
Amplitude is a great tool to visualize and combine all of your website and application data; You can create lots of shared dashboards and also you can create formulas to see beyond of your general metrics.
What do you dislike about the product?
Actually there is nothing that I dislike about the amplitude but if you have a big data sometimes it is getting slow and you need wait a long time to process for a dashboard.
What problems is the product solving and how is that benefiting you?
we are using it to create shared dashboards inside the company and with this way everybody can see the success and targets of their metrics. Also we are trying to visualize of all our targets.
Really valuable usage insights I could never construct otherwise
What do you like best about the product?
Able to see how users both in aggregate and in particular navigate & use our product- where they dropoff, how often they do things, and how these vary across groups. I have no background in analytics and can uncover these insights myself.
What do you dislike about the product?
I would appreciate better definitions (or access to definitions) for metrics like 'active user' and 'this order' vs. 'any order.' Occasionally event sub-properties are harder to make use of than regular events in small parts of the product, but this is minor.
What problems is the product solving and how is that benefiting you?
We are learning how users move through our product: what stops them, makes them successful, and how different groups of users behave. This has helped us pinpoint and understand the impact of pain points and improve those methodically.
Makes ordinary Analyst a Rockstar Analyst
What do you like best about the product?
The ability to dice and splice data quickly into multiple ways and visualize them. The ability to share a chart url that remembers the configuration applied to it.
What do you dislike about the product?
The data governance is still a work in progress imo. The ability to create derived properties from existing properties is difficult right now. But not much to complain honestly.
What problems is the product solving and how is that benefiting you?
Segmenting customers into buckets and checking their behavior frequency and event adoption rates. Doing comparison analysis between users coming from different channels and demography.
Lots of ways to split the data
What do you like best about the product?
I don't need to know SQL to parse massive amounts of data. I can create easy, visual charts across many different segments, focusing on really unique cohorts and custom events/attributes. I really like being able to create dashboards and easily add them to workspaces to share with the broader teams.
What do you dislike about the product?
Sometimes it can be challenging to compare the rates between different periods. It is easy to execute this using their comparison functionality, but it's not always super clear in the charting. I would love a different UI for being able to measure MoM or WoW performance for the metrics and events I choose to chart.
What problems is the product solving and how is that benefiting you?
Amplitude has helped us analyze AB tests in a more in-depth manner using funnels and cohorts, as well as keep a firm eye on key funnel metrics. Using their "group by" functionality, we can see what levers are affecting these core conversion rates and changes that we encounter.
Powerful product analytics tool
What do you like best about the product?
- The easy way to integrate
- powerful out-of-box analytic tools for retention analysis
- Excellent customer support
- powerful out-of-box analytic tools for retention analysis
- Excellent customer support
What do you dislike about the product?
- There are only 5 cohorts to sync with third party tools
What problems is the product solving and how is that benefiting you?
How users are exploring in the mobile app.
What is the retention like for the business.
We have a very clear view of user journey and people start to back up their argument with more data
What is the retention like for the business.
We have a very clear view of user journey and people start to back up their argument with more data
Quick and easy access to data insights
What do you like best about the product?
It's the perfect analytics tool to empower growth teams to easily and quickly build conversion funnels and retention analysis. It's way faster and easier to use than other tools like Looker or Tableau making it easy to adopt within your team.
What do you dislike about the product?
Despite the easy-to-build charts and dashboards which is a great plus, Amplitude could make charts and dashboards more customizable. This would increase tremendously the value for consumers of the content, increasing their ability to better understand the insights provided by them.
What problems is the product solving and how is that benefiting you?
- Dropoffs and conversion analysis of different user journeys
- Evaluation of A/B tests results
- Data segmentation and cohorts
- Retention analysis
- Track of conversion drivers
- Monitoring of north star metrics and growth metrics trends
- Evaluation of time-to-activation or value
- Evaluation of A/B tests results
- Data segmentation and cohorts
- Retention analysis
- Track of conversion drivers
- Monitoring of north star metrics and growth metrics trends
- Evaluation of time-to-activation or value
Recommendations to others considering the product:
If you are looking for a tool to empower your growth or product team to make data-informed decisions without being dependent on data analysts, Amplitude is the right tool for you.
User friendly Tool
What do you like best about the product?
The integration was super easy. Data analysis and visualization get very easy. I can export data to create segments and import them to another tool. Creating multiple dashboards is such a great feature.
What do you dislike about the product?
I won't term it as a dislike, but yes, the UI needs some improvement.
What problems is the product solving and how is that benefiting you?
User data analysis and user flow is our primary check is just the best when it comes to Amplitude.
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