What do you like best about the product?

My review is based on my experience working with analytics systems. I tried around 5 of them. Amplitude is the most powerful.
- It allows you to fine tune events and properties as you want
- It provides powerful reporting and dashboards
- Accurate data
- Easy to setup and configure
- Realtime data update

What do you dislike about the product?

If you are tracking lots of events, free version may not fit you well.

What problems is the product solving and how is that benefiting you?

Mainly I use Amplitude for tracking users' behavior, measuring important metrics and conversion rates.

What do you like best about the product?

- cohort analysis
- user look-up
- dashboards
- stickiness

What do you dislike about the product?

this is the best event analytics tool on the market which even the small startup of 2ppl could afford. nothing to complain about

What problems is the product solving and how is that benefiting you?

- analyzing user behavior patterns
- finding the critical/key events to double down on

What do you like best about the product?

That all the events in amplitude is fully customizable, no pre-constructed nothing you decide what is important to measure, I like the chrome add-on that amplitude has, for integration propose works very well.

What do you dislike about the product?

To no many explanations on the type of graphics that are in the tool, define the question of what metrics or answers want to respond is not an easy process, a wizard on the toll will help a lot.
Not understand to much My dashboard graphics I don't now what is the interaction of the graphics there and the graphics that my collects see.
The integration with Google Tag Manager is not good, we spend many hours try to integrate amplitude with GTM and never works the way that we want.

What problems is the product solving and how is that benefiting you?

See where our clients interact with our platform, countries and times, we are working with all of this questions:
Which is the ratio of failed attemps on the 2FAC ?
How many loggins per user happens based on the day, hours of the week (Monday, Tuesday …) ?
How many loggins per company happens based on the day, hours of the week (Monday, Tuesday …) ?
How many users login with differents view ?
Which is the phisical location date and hour of the active user sessiones ?
How the companies navigate on the workflow (pathfinder) ?
How the users navigate on the workflow (pathfinder) ?
How many times a user clicks on a question mark ?
How many users open the help video ?
How many users clicks on forgot password link ?
How many users click on zendesk link ?
How much time elapses from the moment of create an account and the moment to create a contract ? (comercial owner, ops manager)
How many contract are operating in Two-Team Mode ?
How many of the counterparty create his own contracts and invites another counterparty ?
How many contracts are created by the sell side ?
How many contracts are created by the sell buy side ?
How many commercial owners create their own contract?
How many ops managers create contracts on behalf of commercial owners?
Which are the volumes of the contract ?
Which are the packaging types of the contracts ?
Which is the order that a user clicks on key terms, payment instructions, workflow, other terms, invitations ?
What percentage of the contracts has the payment instruction confirmation ?
What percentage of the contracs has financier in the loop ?
Which banks/rounting # are used in payment instructions ?
How many is a payment confirmation denied ?
Which is the average number of days given for one off-take?
Which is the average volume per off-take?
Which is the percentage represented by the platform average volume per off-take vs the contract volume ?
Which is the contract status when a off take is edited or deleted
How many a counterpart agree a off take proposal
How many a counterpart disagree a off take proposal
Which is the time that pass between create and send and off take schedule
How many a financer user has the roles financier I and financier II
What is the average number of days given for one off-take? What is the minimum and maximum values we’ve seen.
what is the role of the person defining the offtake schedule?
how often is the off-take schedule changed/edited?

Recommendations to others considering the product:

More explenations inside the tool, with practical examples, and the the user in a direct way what do you gain used that X, Y functionality of amplitude

What do you like best about the product?

Different views to solve for most usecase

What do you dislike about the product?

Ability to make a table in simpler way as I'd want a dump to run my pivots

What problems is the product solving and how is that benefiting you?

Analyzing funnels, ability to extrat more info and behaviour of usage.

What do you like best about the product?

Once you get used to it very fast to analyse new problems.

What do you dislike about the product?

You have to frame your mind as Amplitude thinks about the problem. Not a flexible tool, but that's what makes it user friendly because they are opinionaated about how you use it.

What problems is the product solving and how is that benefiting you?

Engagement, feature retention

Recommendations to others considering the product:

Know you can't easily export. Store your metrics in an intermediary so you can query them directly seperately.

What do you like best about the product?

Amplitude offers a lot of in-depth data analysis features but showcases them in an easy to use way. The wide array of tools make it very easy to gain business insight from all kinds of data. It's also very customizable, we are indexing our own events from our app and can add our own properties to filter off of.

What do you dislike about the product?

Nothing comes to mind, of course they will think of features to make it better but I can't point an area of weakness yet. I guess the time taken to move between the site could be improved.

What problems is the product solving and how is that benefiting you?

We are gaining insight into user behaviour, retention and overall growth. It helps us make business decisions on which paths to pursue and which to drop.

Recommendations to others considering the product:

I think improving the speed of the site would help greatly. Right now it is the biggest bottleneck in terms of workflow. Optimizing the site for speed in the creation and also viewing of charts and data alike. Aside from that, we did find the timeliness of the data did matter as well. Being able to see more instant funnel conversion data would be of great help.

What do you like best about the product?

- The support of Amplitude teams who where really present
- The possibility to have a lot of features with the free version

What do you dislike about the product?

It looks a bit hard to use at the beginning

What problems is the product solving and how is that benefiting you?

- Understanding how our product is used,
- Who are our power user
- top KPIs

Recommendations to others considering the product:

make sure you have the right team to implement it. Because tracking everything could take a lot of teime

What do you like best about the product?

First off, the free plan has more than enough to get started and set up your product analytics. + our application for a scholarship plan was accepted which gave us access to the full platform for a year.

Some of the features make analysis a piece of cake. For example: you can do cohort analysis and retention analysis in a couple of clicks and the insights are great + easy to consume.

You don't need to be familiar with the tool to get started with it. My colleagues can come in and check the dashboards.

What do you dislike about the product?

You need at least one person to manage the workspace and make sure everything is up to date. Might not be a problem in a bigger organization but for a smaller org, you need someone who will make sure Amplitude events are part of every feature release and are being tracked correctly.

Sometimes, I feel limited by the charts customization options. Maybe some new charts are due?

What problems is the product solving and how is that benefiting you?

All my product analytics is done on Amplitude.

We use it to drive product direction.

Tracking growth.

Keeping a close eye on new feature adoption.

Recommendations to others considering the product:

I'd recommend Amplitude Analytics to the early-stage startups who are trying to set up product analytics. It will definitely make it easier to stay on top of your product and the implementation is not hard at all. Just make sure you have got some individuals on your team who can take ownership of implementing and maintaining Amplitude.

What do you like best about the product?

The flexibility to create detailed segments for user analysis, the ease of being able to understand retention and conversion, the ease of being able to share charts and dashboards with our team

What do you dislike about the product?

It's not always as easy as it could be to create cohorts of users - but it's a minor issue

What problems is the product solving and how is that benefiting you?

We're able to understand user behaviour, validate qualitative insights and measure the effectiveness of changes we make to our product.

What do you like best about the product?

I like the fact I can create charts instantly and select the audience I want to see the statistics on. I like it that I can switch between funnel analysis, to pathfinder very easily. The audience feature is great cause I can create many audiences and save it! Ithis way I can analyze things very quickly on the right users.

What do you dislike about the product?

It is hard to understand which chart type is best for my case. I think Amplitude needs to provide some kind of examples I can understand and play with. In general, I would expect Amplitude to give me some proactive tips based on the events I'm using and its high-level frequency. for example in path find there are some events which 'garbage " the paths, so I would expect Amplitude to recommend me to exclude it.

What problems is the product solving and how is that benefiting you?

Mostly I used it for path analysis which is great!

Recommendations to others considering the product:

Amplitude gives you an easy start to understanding your users' behavior. You can throw events to the charts and play with it analysis easy. You can switch between funnel to path analysis, change the time frame and slice the audience. As a product manager, it is important for me to be independent with the analysis I want and need. Can initiate the analysis by myself and if I need to drill in I will ask from the analytics team. In most of cases, I manage to analyze it by myself. The performance of the product is pretty good and I get results very fast.
I highly recommend it.