Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Powerful, quite intuitive
What do you like best about the product?
I like a few things: it's powerful. meaning it can show data in different ways; it's fast - I worked with other tools such as metabse, tableau and others, and I think Amplitude has been the fastest. I also think it's visually appealing.
What do you dislike about the product?
I would like to use the flags system more and more like a rule engine and from what I've seen so far sometimes it's limited or unclear how the flags would behave in a specific scenario. Do take to account I only been using it for a week now so it might be me rather than the software.
What problems is the product solving and how is that benefiting you?
I'm responsible for Fraud risk in the company, I've been using user cohorts to try and isolate fraudulent users. More fraud related functions could help me further
Over all it's great and we would like to see more of user journey based on interaction
What do you like best about the product?
It's constantly improving and acquisition of the new tools like branch systems, sdks are pretty handy to use.
What do you dislike about the product?
Some time I do see events takes time and in live updates we would like to see some filters.
What problems is the product solving and how is that benefiting you?
We do rely on user actions and what they have and based on that we make dashboard which are helpful determining our customers for long run.
Useful Insights but Could Benefit from a More Intuitive UI
What do you like best about the product?
The dashboards created by colleagues provide valuable insights into platform usage by my clients.
Helpful for understanding which features are being used and the frequency of usage.
Useful for reviewing and analyzing client behavior and feature adoption trends.
Helpful for understanding which features are being used and the frequency of usage.
Useful for reviewing and analyzing client behavior and feature adoption trends.
What do you dislike about the product?
The Amplitude UI is not the most user-friendly and can be difficult to navigate.
The interface feels less intuitive compared to other industry-standard analytics tools.
A simpler, more streamlined design would improve usability, especially for occasional users like myself.
The interface feels less intuitive compared to other industry-standard analytics tools.
A simpler, more streamlined design would improve usability, especially for occasional users like myself.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics is solving the problem of understanding user behavior and feature adoption within the Qualtrics platform. By providing dashboards that track which features clients are using and how frequently, it enables teams to gain insights into product usage patterns and customer engagement. For me, this benefits my work by giving visibility into how clients interact with the platform, helping inform decisions or discussions around product improvements and client support. Although I primarily rely on dashboards created by others, the data helps me monitor platform performance and better understand client needs.
Super powerful once you know your way around
What do you like best about the product?
I love how quickly I can slice data in different ways and actually get the answers I need without waiting on dev support. The breakdowns, filters, and dashboards make it easy to spot trends and share them with the team. It’s flexible enough to go from a quick check to a deep dive in the same tool.
What do you dislike about the product?
It’s not the most beginner-friendly — the interface can feel a bit heavy at first, and some things take a while to find. Once you learn it, it’s fine, but there’s definitely a learning curve before it feels second nature.
What problems is the product solving and how is that benefiting you?
It helps us understand how users interact with our product so we can make better decisions, faster. We can quickly see what’s working, where users drop off, and which features drive engagement. This means we can prioritize the right improvements and measure the impact of changes without waiting on custom reports.
A must for product and analysts alike
What do you like best about the product?
Tool is excellent to analyze some of the most important metrics in a software business: retention, funnel performance, analyzing results of testing, etc. It is used on an almost daily basis, to track performance across our products in the business. It is quite simple to use after some interaction with it.
What do you dislike about the product?
No downsides from the user perspective. Perhaps a more comprehensive "Amplitude University". Still, there is a lot of material already available.
What problems is the product solving and how is that benefiting you?
Funnel optimization (onboarding, traffic, etc), performance for tests (A/B, Painted Door tests, etc).
pretty good for a non tech PM
What do you like best about the product?
Auto detection of events. every event is tagged using some or the other metadata even if the actual event is not tagged in the codebase.
The AI generated charts are quite accurate for simple to mid complex variable
THe UI is pretty intuitive
The AI generated charts are quite accurate for simple to mid complex variable
THe UI is pretty intuitive
What do you dislike about the product?
How to effectively prompt to get the most of amplitude is not yet given
A set of onboarding templates would be helpful to start a newbie on the product
A set of onboarding templates would be helpful to start a newbie on the product
What problems is the product solving and how is that benefiting you?
Its helping me understand user telemetry
A Amazing tool to scale any webapp , app or landing page
What do you like best about the product?
the ease of using amplitude and its intergration ,it has helped me a lot to analyse my funnel better , i use this to understand my drop off points and why is my app having conversion issue
What do you dislike about the product?
there is nothing to say here , all is amazing
What problems is the product solving and how is that benefiting you?
my landing page funnel, the amount of help amplitude gives me is insane
Easy to use, a necessity to understanding our users
What do you like best about the product?
I can build charts, cohorts, dashboards to gain deeper understanding about our users and it's intuitive.
What do you dislike about the product?
There are some limitations to what data and users paths I can create, sometimes I want to build deeper than I can (or maybe it's possible but difficult to do)
What problems is the product solving and how is that benefiting you?
As a marketer Ampitude is a huge part of how I discover customer paths to improve communication with users at the right time.
a lot of features, but need ux refinement
What do you like best about the product?
- a lot of feature to implement whatever I need
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
What do you dislike about the product?
- ux is rough. For instance, when I was facing permission issue, I don't get an error describing this error, I had to try it till it works
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
What problems is the product solving and how is that benefiting you?
I can add a/b testing and user adoption dashboard without reinventing the wheel
Experience of using Amplitude for marketing campaign analysis
What do you like best about the product?
The tool enabled tracking of campaigns originated by marketing. What I liked most was the flexibility of the tool in reading attributes within a text message and transforming them into records to generate analytical data.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
What do you dislike about the product?
What I think could be improved is the graphical view of the tool. Example: the analysis period being more flexible for the user, and not depending on the dashboard administrator to adjust.
What problems is the product solving and how is that benefiting you?
Track the user's origin and the path they take on their journey. This type of tracking helps direct investment actions to the right place and optimize results.
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