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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,259 reviews
from G2

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    Juan O.

Amplitude for the soul

  • January 24, 2025
  • Review provided by G2

What do you like best about the product?
The intuitive way to collect data, to compare sources of information.
What do you dislike about the product?
Could be different than only scorecards or boards
What problems is the product solving and how is that benefiting you?
pain points nd dat to use on behalf of the people am selling to

    Information Technology and Services

A tool every CRO marketer should use

  • January 22, 2025
  • Review verified by G2

What do you like best about the product?
After a fast implementation of a single line of code, we were quickly able to jump onboard to measure page variants and test conversions on our estore in addition to measuring web analytics.
What do you dislike about the product?
Although the skills are definitely transferrable, it still takes a little bit of time and effort from the team to get acquainted with the tool.
What problems is the product solving and how is that benefiting you?
I've been previously unable to find a swift solution for testing engagement metrics on two variants of landing pages for my email campaigns leading to my eshop. Amplitude Analytics solved this problem for me elegantly.

    Kyle S.

The best product analytics platform

  • January 21, 2025
  • Review verified by G2

What do you like best about the product?
The platform as a whole is easy to use, seamless integrations, a robust number of features, and excellent customer support managers & architects.
What do you dislike about the product?
Managing a portfolio of many products can be challenging, becuase we are required to create multiple projects and have to chase down project owners to maintain their product's data.
What problems is the product solving and how is that benefiting you?
We are able to answer both simple and complex business questions. For example; Who are the users of my product? Threading user properties across the platform is the best. Another use case; How often are my users returning to the product and converting? The retention and funnel charts give clear answers by enabling users to create the expected path, and gain insights to make changes needed to enable conversion from trial and paid plans.

    Health, Wellness and Fitness

The gold standard for product analytics platforms

  • January 21, 2025
  • Review provided by G2

What do you like best about the product?
Getting our team onto Amplitude has unlocked so much self-serve understanding about our product's usage from both product, marketing and content teams alike.
So much great insight about user behavior to glean from using the platform that we consider Amplitude like our 3rd business analyst on the team
Ongoing support is also amazing - recently attended their office hours where they answered my specific analytics question. They also have a fairly active Slack community
They are also constantly making us do less work, e.g. it automatically detects when new events come through and what app release it was from and annotates our timelines with this information.
What do you dislike about the product?
Setup is key and making sure you have clean data
You get what you pay for - it's not cheap but worth the value
What problems is the product solving and how is that benefiting you?
Helps us better understand user behavior and engagement with our mobile app
Allows us to measure the impact of new features and releases on our business

    Marketing and Advertising

Insights-focused web analytics

  • January 17, 2025
  • Review verified by G2

What do you like best about the product?
Easy fast one-line code implementation with automated web insights, ease of integration and the number of web analytics features measuring up with the most commonly used tools of the industry.
What do you dislike about the product?
Depending on the business, you might have other tools in place already.
What problems is the product solving and how is that benefiting you?
Extracting insights from data fast, automation.

    Mia M.

Making smar move to use Amplitude Analytics for few types od analitycs

  • January 17, 2025
  • Review provided by G2

What do you like best about the product?
Best thing is good posibility for deph analytics. With this tool we can easy undrestand long-term user engagement.
What do you dislike about the product?
I don't like advanced customization and it can require some tehnical expertise.
What problems is the product solving and how is that benefiting you?
Firstly users behaviour,and lack of real-time insights.It helpsidentify what's working and what's not, alowing me to focus on things for better engagement.

    matias d.

Great tool for marketing and product analytics

  • January 17, 2025
  • Review verified by G2

What do you like best about the product?
Good tool for product and marketing events tracking that enables effective user funnel analysis and dashboard creation, providing insights into product and trends. It is really easy to use and has great UX.
What do you dislike about the product?
The billing for the usage we had was quite high, and we had to negotiatie with intermediaries who were official resellers of the tool.
What problems is the product solving and how is that benefiting you?
I integrated it directly with Braze to streamline product events for CRM campaigns. Additionally, I created user funnels with these events to monitor drop-offs throughout the user lifecycle. This integration enabled me to analyze user behavior during sessions after communications were triggered, helping to identify and understand use lifecycle.

    Entertainment

I like using amplitude

  • January 17, 2025
  • Review provided by G2

What do you like best about the product?
user events
easy dashboards
categories of users
free for starups offer
What do you dislike about the product?
limitations of events and users
very high price
low level of personalization of dashboards
What problems is the product solving and how is that benefiting you?
analysing user journeys

    Aron M.

My view on Amplitude

  • January 15, 2025
  • Review verified by G2

What do you like best about the product?
Retention analysis, Funnel Optimalization, Behavorial Analytics, Segmentation, Predictive tools, Collaboration tools, Good Broader Ecosystem. They have responsive support team and a helpful knowledge base with tutorials and guides.
What do you dislike about the product?
We using it every day, but can make it hard to fully customize visualizations or perform highly specific analyses. Limits the ability to act on immediate trends or changes. Missteps in tracking can lead to flawed analyses and delayed insights. It requires collaboration between product, marketing, and development teams to configure event tracking properly.
What problems is the product solving and how is that benefiting you?
Understanding User Behavior - Amplitude provides detailed event-based tracking, cohort analysis, and behavioral insights.
Benefit: Enables data-driven decisions to optimize user journeys, leading to higher engagement and retention rates. Legacy tools struggle to handle increasing data volume and complexity as companies grow. Amplitude scales with your business, accommodating millions of events per day.
Ensures analytics remain effective as your product and user base expand. Generic experiences fail to meet diverse user needs and expectations. Behavioral cohorts and Amplitude Recommend help create personalized experiences. It increases user satisfaction, engagement, and conversions.

    Computer Software

Handy tool for getting app insights

  • January 15, 2025
  • Review provided by G2

What do you like best about the product?
It is easy to use, more UI friendly and loads quickly makes easier to work. Detailed view of user experience helps find the issue and improve the user experience
What do you dislike about the product?
there is a learning curve to use. Little harder to beginner as they would need to have extensive knowledge on data analytics. If the tracking is not implemented correctly then it mess the whole pipeline and can give inaccurate results
What problems is the product solving and how is that benefiting you?
It is used to tracking events on the QBO intuit app. It helps to track tracking events and details required to access tracking events

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