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Reviews from AWS customer

5 AWS reviews
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External reviews

2,669 reviews
from and

External reviews are not included in the AWS star rating for the product.


    Kritika S.

Interesting and Insightful

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
The ease and speed of showcasing analytics is excellent.
It allows seamless sharing of insights across teams.
What do you dislike about the product?
unable to screen reAmplitude helps us understand detailed user behavior across dashboards and features.
This enables faster, self-serve insights and data-driven decisions without heavy engineering involvement.cord the tableau dashboards
What problems is the product solving and how is that benefiting you?
Amplitude helps us understand detailed user behavior across dashboards and features.
This enables faster, self-serve insights and data-driven decisions without heavy engineering involvement.


    Nicolas D.

Clear Interface, Strategic Decisions Made Easy

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
I use Amplitude Analytics for the product analytics of my application, and it helps me make clearer decisions about the development of my product by understanding the actual use of certain features. I appreciate Amplitude's ability to monitor opportunities through dashboards and alerts. I like the interface, which is clear and pleasant to use. The initial setup process was quite easy, and I would be very willing to recommend Amplitude Analytics to a friend or colleague.
What do you dislike about the product?
Honestly, not much. Maybe have more pre-built models to project oneself.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics helps me make clearer decisions about the evolution of my product and monitor opportunities through dashboards and alerts.


    Satyanarayana B.

Effortless Operation and Lightning-Fast Data Loading

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
Easy to operate and fast at loading large datasets. The graphical representation is also good, and there is no need to use SQL queries to get the data,simply drag and drop, which is a great advantage.
What do you dislike about the product?
The only disadvantage is that it allows viewing only one year of data.
What problems is the product solving and how is that benefiting you?
easy to see the historical data and comparion is also good for cerain periods.


    Food & Beverages

Exceptional Granular Analytics That Elevate B2B Marketing

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
The granularity of the funnel and cohort analysis is exceptional. In the B2B industry, the user journey from viewing market data to making a transaction is complex and long. Amplitude helps us pinpoint exactly where users drop off and understand why. The ability to drill down into specific user behaviors and create dynamic cohorts based on those actions helps us tailor our marketing campaigns more effectively than simple page-view based analytics tools.
What do you dislike about the product?
While the tool is powerful, the initial onboarding can be challenging for marketers accustomed to session-based tools like Google Analytics. Understanding the event-based model and property grouping requires a mindset shift. It takes time to train new team members to fully utilize advanced features like complex behavioral cohorts or predictive analysis without getting overwhelmed by the interface.
What problems is the product solving and how is that benefiting you?
Amplitude helped us visualize the entire user path. We identified specific friction points in our sign-up and inquiry forms. By optimizing these steps based on data, we significantly increased our conversion rate for high-quality leads. It allows us to distinguish between casual browsers and serious procurement managers, enabling our sales team to focus on the right prospects.


    Suyash R.

Effortless A/B Testing and Accurate Device Tracking

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
I use Amplitude Analytics for web tracking and web experiments like A/B testing, which helps me improve my e-commerce website to boost conversions. I really like the user-friendly dashboards and the device-level tracking, which is very accurate. The no-code A/B tests are incredibly useful, allowing us to easily manipulate a web page and run variants. The device-level tracking combined with multiple data sources is a big help, and integration through the Shopify plugin and HTTP V2 API makes journeys map perfectly. Also, the initial setup for my Shopify website was very, very easy.
What do you dislike about the product?
I don't like that device country identification is not accurate. There are inaccuracies with it.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for web tracking and A/B testing, which helps improve my ecommerce website and conversions. The user-friendly dashboards, accurate device-level tracking, and easy no-code A/B tests streamline my workflow.


    Fırat Y.

Streamlines Analysis with Intuitive Usability

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
I use Amplitude Analytics to monitor our conversion funnels closely. It's quite easy to create an analysis, making it my first source to check data when something may go wrong. I like the smooth user experience, and it really shortens analysis time compared to SQL queries. This efficiency gives me more time to focus on development in our products.
What do you dislike about the product?
I find segmenting users by their location is always a headache. Depending on the significance of location data, location updates could be done more logically.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to monitor conversion funnels and quickly analyze data. It's my first stop when issues arise and shortens analysis time compared to SQL queries, freeing up time for product development.


    Sahor D.

AI-Powered Insights, Quick and Effective

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
I like how Amplitude Analytics helps me get to the data quickly using the AI search feature. Most of the time, the AI search is accurate, and even though I sometimes have to make quick changes, that's not an issue for me. The AI search feature is the most used feature on my end, and it not only helps me get data quickly but also allows me to create charts easily. This capability to create charts by just a single prompt makes it very quick and easy to get data from my customers, which has been very helpful for me. I can further create more charts and tweak them according to the audiences or workspaces, which has saved me a lot of time.
What do you dislike about the product?
I tried to explore Amplitude Analytics on my own, and it was quite overwhelming because there are so many things you can do. As a first-time user, I felt overwhelmed with the number of things I could do, making it difficult to get the results I wanted.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to quickly access data using the AI search feature, which is mostly accurate. It also simplifies creating charts, saving time. Initially, exploring Amplitude was overwhelming, but the AI search resolved that.


    Vaibhav G.

Effortless Data Segmentation and User-Friendly Experience

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
Its ease of use. And specially the ability to segment data into different types of analysis.
What do you dislike about the product?
Its less to do with Amplitude and more to do with taxonomy. With a platform like amplitude, where all users from different departments work on data, and all users have the ability to create events, it becomes difficult to know which ones to refer to, especially when you're new in the system.
What problems is the product solving and how is that benefiting you?
I work in data science, and amplitude is pretty handy for me in terms of product deep dives, especially when creating journey funnels & retention charts.


    Shubham S.

Feature-Rich and User-Friendly Analytics Platform

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
Ease of use and the number of features that Amplitude supports is great.
Helps with multidirectional analysis.
What do you dislike about the product?
Nothing in particular ; overall meets the requirement.
What problems is the product solving and how is that benefiting you?
Multiple Product Analytics features for user flows ; segment funneling and failures cases of different metrics.


    Krishna J.

Intuitive Dashboards and Deep Insights Drive Smarter Decisions

  • January 06, 2026
  • Review provided by G2

What do you like best about the product?
Amplitude excels with intuitive dashboards, deep behavioral insights, real-time cohorts, and easy event tracking that drive smarter, data-informed product decisions.
What do you dislike about the product?
Steep learning curve for advanced features, gets expensive at scale, event schema management can be tricky, and large projects can feel slow to query at times.
What problems is the product solving and how is that benefiting you?
It helps us understand user behavior, identify drop-offs, and measure feature impact. This improves retention, guides product decisions, and reduces guesswork with data-driven insights.