Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Intuitive Dashboards and Deep Insights Drive Smarter Decisions
What do you like best about the product?
Amplitude excels with intuitive dashboards, deep behavioral insights, real-time cohorts, and easy event tracking that drive smarter, data-informed product decisions.
What do you dislike about the product?
Steep learning curve for advanced features, gets expensive at scale, event schema management can be tricky, and large projects can feel slow to query at times.
What problems is the product solving and how is that benefiting you?
It helps us understand user behavior, identify drop-offs, and measure feature impact. This improves retention, guides product decisions, and reduces guesswork with data-driven insights.
Blazing Fast Data Processing
What do you like best about the product?
I love how fast it can process data and return unsampled results on huge datasets. The system is generally intuitive and easy to use.
What do you dislike about the product?
The data visualizations could use a bit of improvement, and the fine tuned logic of how segmentation happens within the interface could be better (for example, having sequential segments)
What problems is the product solving and how is that benefiting you?
It's an overall great tool for measuring user behavior.
Intuitive Interface, Needs Better Feature Guidance
What do you like best about the product?
I like the intuitive drag and drop interface of Amplitude Analytics, which makes it easier to create a plethora of charts and conduct extensive analysis. The user interface is very intuitive and simplifies the process of creating charts and drawing insights, unlike other tools where you often have to write queries from scratch. I also appreciate the out-of-the-box analytics it provides, allowing me to create various types of charts, like user engagement, user activation, and user retention charts, without needing to know the backend workings. This helps me make business decisions effectively.
What do you dislike about the product?
There's no guidance on several complicated features. For example, sessions analysis becomes difficult to understand with the various filters and properties. It would help to have better documentation or a tooltip or guide for using these features.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics has an intuitive interface, simplifies chart creation, and provides ready-to-use analytics without needing to write queries. It helps me draw insights and make data-driven business decisions easily.
Excellent Graphics, Immediate Results
What do you like best about the product?
I love the number of charts that Amplitude Analytics offers to use. Being able to see conversion and segmentation charts by unique events allows me to quickly reach a conclusion. With the charts, I can understand if my paid media actions are yielding results in terms of visits and also if my SEO strategies make sense. I also appreciate being able to see the performance of my conversion funnels and detect at what point users get stuck and drop off.
What do you dislike about the product?
I think they should encourage you to use the other types of charts by providing real use cases! For example, the Retention chart, or the engagement matrix, user sessions, etc. Perhaps with quick guides to explain how each type of chart works.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand the site's performance, improve conversions, capture attributions, and optimize usage funnels. The charts allow me to analyze the results of paid media and SEO strategies, and detect points where users abandon the funnels.
Feature-Rich Yet Amazingly Intuitive
What do you like best about the product?
I love how Amplitude Analytics helps me figure out how my product is doing and how users are interacting with it easily. It's very easy to use yet comprehensive. I also appreciate the ability to slice and dice data just the way I want. Despite having a lot of features, it's still approachable and simple, yet a complex powerhouse. The event segmentation feature lets me view data based on any event and see the frequency and quantity of events triggered per user. Additionally, the funnel reporting and user flow features are fantastic, allowing me to filter events or properties to focus on what I need. The retention reports are great as well, letting me segment users based on cohorts or behaviors and see which events lead to retention. The initial setup was very easy, and I have used it with other tools like customer.io and measurement partners for ads. I've switched my teams to Amplitude Analytics from other platforms multiple times, and I highly recommend it.
What do you dislike about the product?
Nothing - its awesome.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to easily understand how my product is doing and how my users are using it. It's easy to use and comprehensive, with great features like event segmentation, funnel reporting, and retention reports that help control and analyze user behavior.
Intuitive Analytics with Room for Performance Improvement
What do you like best about the product?
I like the intuitive user experience of Amplitude Analytics and how simple it is to build charts and track user activity. The AI aspect is also a great feature, making the process of building charts even easier. The intuitive user experience helps make building dashboards less overwhelming for the final user.
What do you dislike about the product?
The solution is lagging especially if there are too many events coming in real-time. The live events list becomes blank or takes time to load. The mobile (responsive) version is not optimized enough for mobile phones.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to track user activity, get an overview of behavior, and access meaningful statistics through charts and dashboards. The intuitive interface and AI features simplify building dashboards, making it less overwhelming for the final user.
Facilitate Actionable Insights, High Learning Curve
What do you like best about the product?
I use Amplitude Analytics because it makes it easy to turn usage data into actionable insights without relying on technical teams. I highly value the flexibility to segment users and analyze specific behaviors, which allows us to analyze the product from different angles and understand what works for whom and in what context.
What do you dislike about the product?
The experience is generally good, however, the initial learning curve could be very steep, especially for new users.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand user behavior. It helps convert usage data into actionable insights without relying on technical teams and allows for user segmentation and analysis of specific behaviors, understanding what works for whom and in what context.
Intuitive Yet Requires Expertise to Maximize Potential
What do you like best about the product?
I love Amplitude Analytics for its excellent and intuitive user interface, which significantly enhances my experience. The ease with which I can add another chart to my dashboard with just a few simple clicks is great, allowing for seamless ad-hoc analysis in the segmentation chart playground. This interface not only improves usability but also ensures that I can quickly gain insights without needing to rely on Analysts. I value the ability to independently measure our main KPIs and those at the widget level, making it an invaluable tool for product analytics. Overall, Amplitude Analytics provides the convenience and efficiency I need to evaluate performance metrics effortlessly.
What do you dislike about the product?
To use Amplitude Analytics effectively, I must be highly skilled and thoroughly understand all events and their limitations. This process takes considerable time to learn and requires consistently keeping track of every new event that is introduced. While I don't expect Amplitude Analytics to teach me all of this, it's a necessary preliminary step to use the platform well and avoid errors.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics for quick insights into performance without relying on analysts, benefiting from intuitive UI to manage dashboards and perform ad hoc analyses easily.
Fast Insights and Seamless Onboarding
What do you like best about the product?
I appreciate Amplitude Analytics for its remarkable speed, particularly in generating charts and processing the daily event stream. These features provide me with immediate insights, allowing me to quickly assess user interactions and the performance of various features within my app. The speed of the charts means I don’t have to wait long to get critical data, which helps me make timely decisions. Additionally, the daily event stream offers substantial visibility into daily app usage patterns, giving me a detailed understanding of user behavior. This real-time insight is crucial for optimizing app performance and enhancing user experience. The onboarding process with Amplitude Analytics was also a pleasure, as it was quite easy and breezy, allowing for a smooth transition. I am so pleased with the product that I would rate it a 10 out of 10 in terms of recommending it to friends or colleagues. The decision to switch from Clevertap to Amplitude Analytics was primarily driven by the latter’s speed and efficiency, which significantly surpassed its predecessor.
What do you dislike about the product?
The plans get too expensive after a point for me
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to gain visibility into my app's daily usage and feature conversion, with speed and insights from the event streams and fast charts.
Powerful Analytics with Effortless Charts
What do you like best about the product?
I love how Amplitude Analytics provides valuable insights into user behavior, showcasing how people navigate through the app, identify where they get stuck, and evaluate conversion efficiency. This capability is incredibly important for assessing new features and maintaining the health of core app flows. I appreciate the ease of setting up charts and dashboards, which align perfectly with my expectations when interacting with the interface through buttons or elements. The addition of the AI-helper has enhanced my experience significantly, enabling me to easily query for insights and swiftly set up analyses like understanding time to conversion, with the flexibility to make adjustments as needed. These features collectively make Amplitude Analytics an essential tool for product analytics, and I would highly recommend it to others, rating it a perfect 10.
What do you dislike about the product?
I find it hard to explain to my engineers how they should send stuff to Amplitude. When it's a new person, I would like some help in explaining what I would like and how they can set it up. I also tried to set up a connection to Airship but it failed.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to understand user behavior, identify where users get stuck, monitor app health, and evaluate features. It simplifies setting up charts and dashboards, and with AI assistance, I quickly gain insights like time to conversion.
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