Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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I am able to get useful information on how our sites are performing everyday.
What do you like best about the product?
How we can manipulate data of events and attributes to view the information that we want, creating funnel analysis, conversion rates, percentages, etc
I don't know many other platforms like Amplitude, but it seems to serve its purpose very well
I don't know many other platforms like Amplitude, but it seems to serve its purpose very well
What do you dislike about the product?
Since there are so many tools and functionalities, it is challenging to learn and remember everything.
I believe it could be more user-friendly, especially when creating charts. It can be confusing to select the right data and filters and format the chart correctly.
I believe it could be more user-friendly, especially when creating charts. It can be confusing to select the right data and filters and format the chart correctly.
What problems is the product solving and how is that benefiting you?
It helps us discover possible bugs and errors our clients might be facing when trying to navigate. Also, we can get insights on the site performance and how we could improve it.
Awesome product - my GO-TO for analytics
What do you like best about the product?
Intuitive UX - and in my opinion, the best-in-class tool to help navigate product analytics. You're able to slice and dice your data in many chart templates that they provide that make it easy to figure out the answer to your question. It's easier to use than Mixpanel
What do you dislike about the product?
While I am a fan of this tool, I do think the next bit is putting the data to work. It's primarily read-only and understanding the data from an events-basis, but as PM's, we all know that's only half the battle. Are there ways for Amplitude to be more closely integrated into the experience such as what Tealeaf and Hotjar supports or how you can tag segments and create ad-hoc experiences like how Pendo does? Thinking about how to expand the use cases to capture more of the market.
What problems is the product solving and how is that benefiting you?
We're solving the what problem in understanding how our users behave in our product, identifying funnel leaks E2E so that we can improve on them, and understanding who are different cohorts are.
Amplitude: A great tool for data driven product decisions
What do you like best about the product?
Notebooks and ease of use. You don't have to be a data expert in order to create a chart.
What do you dislike about the product?
Lack of flexibility for certain changes.
What problems is the product solving and how is that benefiting you?
- Ease of use
- Plug and play
- Intuitive UX
- Notebooks are a great tool for presenting data while writing comments, questions, definitions, etc.
- Easy to shares
- Plug and play
- Intuitive UX
- Notebooks are a great tool for presenting data while writing comments, questions, definitions, etc.
- Easy to shares
Really useful for me in my use cases
What do you like best about the product?
Ease of use, collaboration, auto-filling makes it really convenient
What do you dislike about the product?
Need to know how events are configured to get started
What problems is the product solving and how is that benefiting you?
Understanding funnel drop offs, understanding engagement
Easy-to-use tool for analysing product usage and building a data culture
What do you like best about the product?
The chart-building tool has a low barrier to entry. New staff only need a 15-minute training session, then they are free to build their own charts to get useful insights. Non-technical PM's and some customer-facing staff can quickly get insights by building simple Segmentation charts and Funnel reports. We also teach them how to use the event explorer, to navigate our product and see which events appear in Amplitude. This prevents them from constantly asking analysts "which event is sent on this page?"
The Notebook report type is very useful when presenting analyses. You can get all our thoughts related to the charts down, and share all charts at once with stakeholders. They can play around with the charts without breaking anything, so they see and understand the results of the analysis, and also learn more about Amplitude and chart-building at the same time.
The Notebook report type is very useful when presenting analyses. You can get all our thoughts related to the charts down, and share all charts at once with stakeholders. They can play around with the charts without breaking anything, so they see and understand the results of the analysis, and also learn more about Amplitude and chart-building at the same time.
What do you dislike about the product?
We have had a lot of problems with Amplitude Govern, the part of the tool where you create the schema for new events. It is difficult to add new events, particularly to multiple projects (one for staging and one for production). You cannot define the schema for group properties, nor can you add descriptions of groups or group properties. Because of these issues and others, we have sourced another tool that integrates with Amplitude, to create and sync our schema.
What problems is the product solving and how is that benefiting you?
Amplitude opens up doors for analytics for a tech product. It takes the data out of the hands of a small group of analysts, and puts it in the hands of the whole company, from tech support to product leaders and front-end engineers. Funnel and Pathfinder reports enable Product teams to quickly measure the success of feature releases. Event segmentation charts allow customer support to benchmark the customer they're dealing with against all other customers.
Amplitude also allows for clear presentation of analyses results, using notebooks, and for regular inspection of charts over time, using dashboards.
Amplitude also allows for clear presentation of analyses results, using notebooks, and for regular inspection of charts over time, using dashboards.
Amplitude is a one of the most necessary tools in a Product Managers bag.
What do you like best about the product?
Amplitude allows me to quickly build analysis & stay apprised of in-product customer behavior. No more guessing how a new feature is performing and how customers are engaging. Helps me quickly make data-driven decisions. Love the cohorting capabilities and the Tracking is Live feature!
What do you dislike about the product?
I would like to have more collaborative features within Dashboards and Notebooks. Allow for easier tagging and comment threads. Provide area for text / paragraphs / uploaded images and screenshots.
What problems is the product solving and how is that benefiting you?
I can quickly understand how users are working within my product. I have funnels for workflow analysis. I track adoption and engagement. I track in product advertisement performance in multi-variant tests.
The benefits I've realized are a vast reduction in time to get to the data I'm looking for as Amplitude provides PMs easy self-service. I can identify problems many times before the business fines them as I'm watching events on daily basis.
The benefits I've realized are a vast reduction in time to get to the data I'm looking for as Amplitude provides PMs easy self-service. I can identify problems many times before the business fines them as I'm watching events on daily basis.
Great for large-scale app analytics
What do you like best about the product?
the opinionated framework/tools for app analytics
What do you dislike about the product?
the cost, especially for large-scale data
What problems is the product solving and how is that benefiting you?
Understanding where our users are getting value from our app, and where we're failing them. It's hard for users of a large app to have a voice in the product, but Amplitude is helping us realize that.
Amazing way to collect and understand your data
What do you like best about the product?
Easy to build the chart and this platform also helps me to understand Customer Journeys and User Cohorts. By the way, I am a designer, but this service is easy to understand for me.
What do you dislike about the product?
Maybe I would happy to have more ways to learn how to build charts, maybe some tutorials. I understand all functionality, but I am not an advanced user and I want to learn some analytics basis.
What problems is the product solving and how is that benefiting you?
It helps our project to understand, what are our users doing in our app. It also helps us categorize our users and run A/B Tests to improve our product. Good app
Excellent tool for custom insights beyond just page views
What do you like best about the product?
The ability to instrument your own events using the structure provided by amplitude. The gritty details are handled by Amplitude and provide a very intuitive UI for holding queries, charts and dashboards. If instrumented correctly, Amplitude's features for segmenting events, including within a coversion funnel, are an excellent way to understand drivers behind customer behavior. Behavioral cohorts that are dinamcially updated provide the tools to track and define your most important audience and begin to personalize their experience. All around great and solid tool. The real time user event log is a god sent.
What do you dislike about the product?
The tool does require significant effort to get up and going. Unlike something like Google analytics where you can just add a snippet of JavaScript and your done at least in the most basic sense, Amplitude does not have anything setup out of the box. This however is it's core strength. You control the events beyond just page views and bounce rates. Unfortunately given the intense amount of data real-time and event driven analytics provides the time scale for comparison is limited and multi year analysis is not currently available.
What problems is the product solving and how is that benefiting you?
Measuring conversion, engagement, identifying key cohorts of users, understanding conversion drivers in order to know for which group of users to best place incentives. Feature usage, A/B testing results (using Split.io) for healthy feature rollouts and for defining features, general health metric monitoring. Cohort sizing for commercial engagements and building business case and impact analysis. Error debugging using the user event log.
Recommendations to others considering the product:
Spend time learning how to best instrument your events. Understanding the difference between events and properties as well as event and user properties to get the most out of your data. Explore all the great built in ways to query your data.
An essential tool...
What do you like best about the product?
I love Amplitude; it allows me to easily create both dashboards to monitor the various services supported by my product and study user behavior for the product discovery phase. Also, thanks to the templates, it is easily scalable, and with the notebooks, I can keep track of specific bets.
What do you dislike about the product?
I would like to be able to mix different data sources to generate a single chart.
What problems is the product solving and how is that benefiting you?
In addition to quickly following the status of the most important KPIs of the product, thanks to Amplitude, it is possible to discover usability or performance problems thanks to the analysis of user usage patterns.
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